Enrichment : Journal of Management
The Enrichment : Journal of Management offers wide ranging and widespread analysis of all surfaces of management and science. Published two times per year, it delivers a emphasis for universal proficiency in the vital methods, techniques and areas of research; presents a opportunity for its readers to share mutual understandings across the full range of businesses and skills in which management and science is used; covers all areas of management science from systems to practical facets; links concept with training by publishing case studies and covering the latest important issues.
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Analysis of factors influencing use behavior on e-commerce users in Batam City
Edric Colin Hwang;
Elfan Wahyu Mulyana
Enrichment : Journal of Management Vol. 12 No. 5 (2022): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)
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DOI: 10.35335/enrichment.v12i5.883
This study was studied with the intention of examining what factor influence the use behavior e-commerce in Batam City. The object of research in this study is the people of Batam City who are e-commerce users. The independent variables in this research study are performance expectancy, effort expectancy, social influences, hedonic motivations, and habits. The dependent variable used in this study is use behavior and is equipped with an intervening variable, namely use intention. The research conducted by the author in this study applies a comparative causal method with a quantitative approach. In collecting samples purposive sampling is the technique used and the results of sample collection are processed and analyzed with smart PLS. The results of this study indicate that habits, and social influences can lead to behavioural intentions so that they can encourage use behavior towards the use of e-commerce. If people who use e-commerce are considered to have become a habit, it will definitely be able to generate behavioural intentions and will lead to use behavior e-commerce. This also applies to social influence, if the social influence is stronger, it will encourage people to behavioural intention e-commerce so that they will carry out use behavior in e-commerce applications.
The effects of cash on delivery, online customer review, and rating on Tiktok shop application towards customer loyalty
Ice Syahriya;
Abdurrahman Faris Indriya Himawan
Enrichment : Journal of Management Vol. 12 No. 5 (2022): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)
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DOI: 10.35335/enrichment.v12i5.907
This study aims to analyze the effects of Cash on Delivery, Online Customer Review and Rating on TikTok Shop application towards customer loyalty (study on TikTok shop customers). This study used quantitative research with the number of respondents as many as 100 respondents. Sampling technique of purposive sampling data were collected through survey of 100 respondents/participants. The study used primary data obtained from the distribution of questionnaires online. The respondents were Indonesians who had purchased on the TikTok Shop application. Then, non-probability sampling was used for sampling. In this study, it was found that there is a positive influence between Cash on Delivery, Online Customer Reviews, and Rating on the customers. The results revealed that variables of Cash on Delivery (X1) had positive effect or increased the customer loyalty variable (Y) by 27,9 %, variable of Online customer reviews (x2) and Rating (X3) had positive effect or increased to the customer loyalty variable (Y) by 31,6 %. The conclusion of this study is that there is a positive and significant effect of Cash on Delivery on customer loyalty. In addition, there is a positive and significant effect of online customer review and rating on customer loyalty.
An Effect of Product Quality, Price, and Word of Mouth on Buying Interest : A case of Tretes Porridge in Binjai
Selfira Yap;
M Umar Maya Putra;
Syafrida Damanik
Enrichment : Journal of Management Vol. 12 No. 5 (2022): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)
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DOI: 10.35335/enrichment.v12i5.912
Small and medium enterprises (SMEs) is one of the supporting economic growths of a region. Small and medium size business can be developed by increasing the buying interest of the people around. Buying interest is the desire that arises from consumers to a product as a result of the consumer's observation of a product. This research is quantitative research with a sample of 109 respondents. This study focuses on the effect of product quality, price, and word of mouth on interest buying : a case of Bubur Tretes Binjai. This research was conducted in Binjai . The population of this study is the customer of Bubur Tretes that is located in Binjai. The researcher concluded that taking a sample of 109 respondents. Primary data were gathered by using questionnaires. The data were analyzed by using structural equation modeling-partial least squares (SEM-PLS) with SmartPLS software. The result of this study indicated that the variable product quality (X1) partially had a significant effect on buying interest, the price variable (X2) partially had not significant effect on buying interest, and word of mouth variable (X3) partially had a significant effect on buying interest. Simultaneously, product quality, price , and word of mouth influence buying interest on the traditional product of Bubur Tretes in Binjai. From the results of data processing, it was found that the coefficient of determination was 69.2% which indicates that X1, X2, and X3 together were able to influence Y by 69.2% with a moderate category, the remaining 30.8% was influenced by other factors.
The Determinants of Firm Value in Indonesia Stock Exchange
Agustini Hamid;
Lulu Elika
Enrichment : Journal of Management Vol. 12 No. 5 (2022): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)
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DOI: 10.35335/enrichment.v12i5.919
We re-examined the determinant firm value of 274 public companies listed in Indonesia Stock Exchange from 2011 to 2020. Companies use market to book ratio to compare a firm's market capitalization to its book value. We augmented a new investment variable trend Environmental, Social, and Governance (ESG) disclosure, research and development voluntary disclosure whether the variables impact public companies' firm value. We also used dividend policy and liquidity on firm value. Panel data regression is used in our analysis. Regression results indicate that ESG and research and development have a positive and significant impact on firm value, while dividend and liquidity policies do not affect firm value.
The Effect Of FFB Prices On The Welfare Of Oil Palm Farmers In Mentawak Village Merangin Regency
Elvina Safitri;
Hera Hartati;
Sri Utamingsih
Enrichment : Journal of Management Vol. 12 No. 5 (2022): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)
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DOI: 10.35335/enrichment.v12i5.922
This study aims to determine how far the influence of the price of Oil Palm FFB in Mentawak Village, Nalo Tantan District. The research was conducted at the price of fresh fruit bunches (FFB) of oil palm Rp. 1,200.00/kg. The method used is a quantitative research method with simple linear regression using the SPSS version 22 program. The results of this study the regression model obtained is Y=44,554+0,074 X. The regression model obtained at the price of oil palm FFB Rp. 1,200.00/kg is worth positive, so that it is said that the price of oil palm FFB and the welfare of oil palm farmers is positively related. This study suggests that related parties pay more attention to farmers and can provide guidance such as training/counseling to farmers so that they can make derivative products from oil palm plantations. Thus, it is hoped that the farmers will not only benefit from the sale of their agricultural/plantation products but also become entrepreneurs.
The effect of financial literarture on interest in using fintech payment (paylater) in Shope (case study of Febi UINSU students)
Shahira Azmi;
Hendra Harmain
Enrichment : Journal of Management Vol. 12 No. 5 (2022): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)
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DOI: 10.35335/enrichment.v12i5.940
This study aims to determine how big the literacy level is on the interest in using fintech payment payleter shopee products in FEBI UINSU students. The research method used is a quantitative method. The data collection in this study used a questionnaire distributed via google form with the respondents being FEBI UINSU students with study programs: Sharia Accounting, Sharia Banking, Sharia Insurance, Sharia Economics and Management. The sample in this study used the purposive sampling technique. In this study, the data analysis technique used is descriptive analysis and simple regression analysis using SPSS 26. The data collection in this study used a questionnaire method with the Likert scale method and distributed to 100 respondents. The results of this study indicate that there is a positive and significant influence between financial literacy on interest in using fintech payment paylater products at Shopee
The effect of inflation, financial performance, and profit management on financial distress on property, real estate, and building construction companies listed on the Indonesia stock exchange
Dwi Dewianawati;
Erry Setiawan
Enrichment : Journal of Management Vol. 12 No. 5 (2022): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)
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DOI: 10.35335/enrichment.v12i5.941
The purpose of this study was to determine how significant the effect of inflation, financial performance, and earnings management on financial distress. The population in this study is the annual report of the Property, Real Estate, and Building Construction Sector Companies in Indonesia registered with Bank Indonesia during the period 2017-2021 as many as 45 companies. The analysis technique uses multiple linear regression. From the research that has been done and the discussion of the research results in the previous chapter, conclusions can be drawn from the research, namely: Inflation does not contribute to financial distress in property, real estate and building construction sector companies. Liquidity does not contribute to financial distress in property, real estate and building construction sector companies. Return On Equity contributes to Financial Distress in property, real estate and building construction sector companies. Return on Assets contributes to Financial Distress in property, real estate and building construction sector companies. Earnings management does not contribute to financial distress in property, real estate and building construction sector companies
The influence of store atmosphere, promotion, and location Kenari Jaya Bordir on buying interest
Khoirul Anwar
Enrichment : Journal of Management Vol. 12 No. 5 (2022): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)
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DOI: 10.35335/enrichment.v12i5.973
The phenomenon that occurs at "Kenari Jaya Bordir" in Rembang District, Pasuruan Regency based on the results of interviews with the owner of "Kenari Jaya Bordir" can be several problems, such as the Store Atmosphere is comfortable with the right lighting, beautiful exterior and interior, the store has carried out promotions banner installation, the location of the "Kenari Jaya Bordir" shop is also quite strategic in the shop area so that it is easy to reach, however, customers and sales are still relatively small compared to competitors around it. The population in this study were "Kenari Jaya Bordir" consumers, who made purchases from 8 to 21 October 2022. The sampling technique used non-probability sampling with a purposive side method which was judgmental sampling so that 47 respondents were obtained.
Design of enterprise architecture for Yayasan Kemala Bhayangkari Indonesia Institute using TOGAF
Lione Putri Misani;
Riyanto Jayadi
Enrichment : Journal of Management Vol. 12 No. 5 (2022): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)
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DOI: 10.35335/enrichment.v12i5.975
The World Health Organization has declared Covid-19 as a pandemic that has posed a contemporary threat to humanity. This pandemic has successfully forced global shutdown of several activities, including education activities. In this case, educational institutions also received some consequences like decreasing the number of students. This happed to Yayasan Kemala Bhayangkari (YKB) Indonesia, a government educational foundation which has more than 700 schools spread all over Indonesia face decreasing student year by year. This foundation is under bhayangkari’s management. Bhayangkari is an organization that is managed by POLRI’s wives. We see the schools where is out of Jawa Island, loss the students more than 50% due to covid-19 pandemic. Therefore, the design of Institution business architecture is needed to align business processes. This study begins with data collection by conducting interviews, observations, and literature studies, then performs an analysis using the TOGAF 9.1 framework. The results of this research, in the form of a blueprint which is a proposed application for Institution, it is hoped that the proposed applications can help this foundation in aligning business processes well and can achieve business goals. The conclusion of this research is that architectural design using the TOGAF 9.1 method can harmonize the business process activities of this foundation.
Online purchasing behavior model : the exploration of protection motivation theory
Dita Aulia;
M Ma’ruf;
Eri Besra
Enrichment : Journal of Management Vol. 12 No. 5 (2022): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)
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DOI: 10.35335/enrichment.v12i5.978
This study aims to analyze the motivational theory of protection in Women’s fashion in the marketplace in Indonesia during Covid-19. The population in this study are women of the millennial generation who shop for women’s fashion at marketplaces in West Sumatra. The sampling method used is non-probability sampling using the purposive sampling technique. The total sample in the study was 130. Hypothesis testing using statistical analysis with two-tailed. The results of the study are that Threat Appraisal has a negative effect on the adaptive behavior of customers who shop online for women’s fashion in post-covid-19. Coping Appraisal has a positive effect on the adaptive behavior of customers who shop online for women’s fashion in the post-covid- 19. The relationship between threat appraisal and adaptive behaviour is negatively moderated by consumer resilience and satisfaction with the retailer’s assistive intent on customers who shop online for women’s fashion in the post-covid-19.