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INDONESIA
Enrichment : Journal of Management
Published by Institute of Computer Science
ISSN : 20876327     EISSN : 27217787     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
The Enrichment : Journal of Management offers wide ranging and widespread analysis of all surfaces of management and science. Published two times per year, it delivers a emphasis for universal proficiency in the vital methods, techniques and areas of research; presents a opportunity for its readers to share mutual understandings across the full range of businesses and skills in which management and science is used; covers all areas of management science from systems to practical facets; links concept with training by publishing case studies and covering the latest important issues.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 15 Documents
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Search results for , issue "Vol. 15 No. 5 (2025): December: Management Science And Field" : 15 Documents clear
Determinants of profitability in indonesia’s big banks: the role of capital structure, operational efficiency (bopo), and net profit margin (npm) during the 2020–2024 Yuniati, Triana; Noor Fikri, Adi Wibowo; Richo Rianto, Muhammad
Enrichment : Journal of Management Vol. 15 No. 5 (2025): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v15i5.2406

Abstract

This study analyzes the effect of Capital Structure (Debt to Equity Ratio/DER), Operational Efficiency (BOPO), and Net Profit Margin (NPM) on Profitability (Return on Assets/ROA) of major Indonesian banks during 2020–2024. Using a quantitative approach with secondary data from the annual financial reports of banks listed on the Indonesia Stock Exchange (IDX), the research employed multiple linear regression analysis with SPSS version 29. Classical assumption tests, including normality and heteroskedasticity, confirmed that the regression model met all statistical requirements. The findings show that DER has a negative and significant effect on ROA, indicating that higher leverage reduces profitability due to increased financial burdens. BOPO also negatively and significantly affects profitability, suggesting that inefficient cost management lowers returns. Conversely, NPM has a positive and significant effect on ROA, meaning that higher profit margins improve banks’ ability to generate returns from assets. These results are consistent with capital structure and efficiency-based profitability theories. Overall, the study highlights that maintaining an optimal capital structure, enhancing operational efficiency, and improving profit margins are crucial for sustaining profitability in Indonesia’s major banking sector. Future research should include macroeconomic factors such as inflation and exchange rate fluctuations to provide a more comprehensive analysis.
Analysis of workload, career development, and compensation for employee retention at PT Angkasa Pura Indonesia Sobirin, Anas; Dewianawati, Dwi; Suryo Negor, Anis Sirojuddin
Enrichment : Journal of Management Vol. 15 No. 5 (2025): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v15i5.2408

Abstract

In the workplace, especially companies, they must have good human resource management. One of them is related to fulfilling what employees need or the rights of the employees themselves based on the regulations and agreements that have been agreed upon by both parties. Therefore, in this case, the company will not lose employees, especially those who have great potential for the company. This study aims to analyze the influence of workload, career development, and work compensation on employee retention at PT Angkasa Pura Indonesia (Case Study at Zainuddin Abdul Madjid International Airport Lombok). The method used was quantitative by distributing questionnaires to 108 non-structural permanent employees. Data were analyzed using validity tests, reliability tests, classical assumption tests, regression analysis, hypothesis testing, and determination coefficients. The results show that these three independent variables have a positive and significant effect on employee retention, either partially or simultaneously, with career development having a dominant effect
Strategic innovation and sustainability in Indonesia's oil and gas industry: a hybrid systematic literature review and bibliometric analysis Agustinus, Tandiarak; Tampil, Purba John
Enrichment : Journal of Management Vol. 15 No. 5 (2025): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v15i5.2409

Abstract

This study explores how strategic innovation and sustainability converge in transforming Indonesia’s oil and gas sector amidst the global energy transition. Using a hybrid methodology (Systematic Literature Review and bibliometric analysis of Scopus-indexed articles from 2014-2025), it maps significant research clusters, key contributors and emerging themes. A marked increase in publications following Indonesia’s 2022 NDC update evidences growing alignment among dynamic capabilities, strategic innovation and sustainable practices (Cherepovitsyn & Rutenko, 2022; Nurhidayah et al., 2024). Yet, a persistent gap remains between corporate sustainability commitments and actual operational transformation. The paper’s contribution lies in integrating Dynamic Capabilities Theory, Strategic Innovation Theory and Sustainability Transitions Theory into a unified framework to support a just, innovative and sustainable energy future.
Analysis of The Effect of Training, Job Satisfaction, and Work Stress on The Performance of Frontliner Employees at PT Bank Central Asia, Tbk Asia Medan Branch Vivian, Vivian; Simbolon, Sahat; Sihombing, Nikous Soter; Bhastary, Manda Dwipayani
Enrichment : Journal of Management Vol. 15 No. 5 (2025): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v15i5.2411

Abstract

This study aims to examine the influence of training, job satisfaction, and work stress on the performance of frontliner employees at PT Bank Central Asia Tbk, Asia Medan Branch, both partially and simultaneously. The population in this study consists of 74 people. The sampling technique used was saturated sampling with a total of 74 respondents. Data were collected through questionnaires, employing a quantitative approach and analyzed using SPSS. Validity testing was conducted with Pearson Correlation > 0,30, and reliability testing used Cronbach’s Alpha > 0.60. The results indicate that all research instruments are valid and reliable. The findings reveal that both partially and simultaneously, training, job satisfaction, and work stress have a positive and significant effect on employee performance. Training was proven to enhance employees’ abilities, skills, and understanding in carrying out their tasks, thereby contributing positively to performance improvement. Job satisfaction also plays an essential role in maintaining employees’ motivation, enthusiasm, and loyalty to the company, which ultimately impacts the quality of frontliner services. Meanwhile, work stress in this study was found to have a positive effect on performance, indicating that a certain level of pressure can encourage employees to work more focused, responsive, and driven to achieve established targets. Overall, the contribution of the three variables to employee performance is 60,10%, while the remaining 39,90% is influenced by other factors outside this study. Therefore, the company is advised to continuously improve the quality of training programs, pay attention to factors that foster job satisfaction, and manage work stress at an appropriate level so that it can serve as a positive driver in enhancing employee performance.
Analysis of the influence of visionary leadership, career development, and intellectual intelligence on employee performance at PT BCA, TBK, KCP Asia Medan Merlin, Angela; Simbolon, Sahat; Sihombing, Nikous Soter; Bhastary, Manda Dwipayani
Enrichment : Journal of Management Vol. 15 No. 5 (2025): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v15i5.2412

Abstract

This study aims to determine the influence of visionary leadership, career development, and intellectual intelligence on employee performance at PT Bank Central Asia, Tbk, KCP Asia Medan from June 2025 to August 2025. The research employs a descriptive and quantitative method. The research subjects are the employees of PT Bank Central Asia, Tbk, KCP Asia Medan, with a population of 91 employees. The instrument used is a questionnaire to collect data on the variables of visionary leadership, career development, intellectual intelligence, and employee performance. The data analysis method included are: validity test, reliability test, descriptive analysis, normality test, multicollinearity test, heteroscedasticity test, multiple linear regression analysis, simultaneous coefficient test (F-test), and coefficient of determination test. The results of the descriptive analysis show that the variables of visionary leadership and intellectual intelligence fall into the very good category, while the variables of career development and employee performance fall into the good category at PT Bank Central Asia, Tbk, KCP Asia Medan. Based on the results of the partial hypothesis test or t-test, the variables of visionary leadership, career development, and intellectual intelligence have a positive and significant influence on employee performance at PT Bank Central Asia, Tbk, KCP Asia Medan. Simultaneously, visionary leadership, career development, and intellectual intelligence also have a positive and significant effect on employee performance at PT Bank Central Asia, Tbk, KCP Asia Medan. The contribution of the variables of visionary leadership, career development, and intellectual intelligence to employee performance is 0.611 or 61.10%, while the remaining 38.90% is influenced by other factors outside this study, such as job stress, work discipline, and others.
Digital feasibility of yaka photo & studio as an msmes in the non-urban creative industry Surahman, Surahman; Idha Wibowo, Rahmawati; Dwiyanti, Septiani Anggun; Agriyanti, Lutfita Syifa; Wardana, Fendi Indra
Enrichment : Journal of Management Vol. 15 No. 5 (2025): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v15i5.2415

Abstract

This study evaluates the feasibility of Yaka Photo & Studio in Tenggarong Seberang District from market, technical, and financial perspectives. The research is important due to the rising demand for photography services in non-urban areas, where many businesses operate without proper feasibility assessments, creating risks of financial loss and missed opportunities. A descriptive mixed-method approach is applied. Market analysis identifies target consumers and potential demand; technical analysis reviews location, facilities, and operational readiness; and financial analysis uses Net Present Value (NPV), Internal Rate of Return (IRR), payback period, and break-even indicators. The results show a strong market outlook with high demand and low competition. Technically, the business benefits from a strategic location, adequate equipment, and experienced staff that support smooth operations. Financially, the business is feasible, evidenced by a positive NPV of IDR 141,464, an IRR of 10% exceeding the 8% discount rate, a 2.3-year payback period, and a BEP of 61%, which remains below the general feasibility threshold of around 70%. These findings enrich the literature on non-urban creative industries and highlight the relevance of digital marketing. Practically, the results offer guidance for local entrepreneurs in improving digital promotion and assessing financial feasibility for sustainable development
Business feasibility assessment of a samarinda car rental business: financial and marketing perspectives Surahman, Surahman; Fatiya, Nasywa Nur; Irawan, Imelda; Hastuti, Putri Widya; Prapdopo, Prapdop
Enrichment : Journal of Management Vol. 15 No. 5 (2025): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v15i5.2416

Abstract

This study analyzes the business feasibility of a car rental company in Samarinda from financial and marketing perspectives. The increasing mobility needs of the people in Samarinda have driven the growth of the transportation service industry, including car rentals, making this analysis timely and relevant. A mixed methods approach was applied, combining qualitative interviews and quantitative financial data. Financial feasibility was evaluated using Net Present Value (NPV), Internal Rate of Return (IRR), Payback Period (PP), and Net Benefit-Cost Ratio (Net B/C) indicators, supported by a sensitivity analysis to assess the business’s resilience to changes in the discount rate. The results indicate that PT Mitra Trans Bersaudara is financially feasible, with a positive NPV of IDR 142,498,446, an IRR of 13.87% exceeding the 10–12% discount rate, a Net B/C ratio of 1.069, and a Payback Period of 2.33 years. Marketing analysis through STP (Segmentation, Targeting, and Positioning) and the 7Ps Marketing Mix revealed key segments, including companies, government institutions, and upper-middle-class families, with a strong positioning as a trusted and professional service provider. This research contributes as a reference for future studies, a benchmark for car rental businesses, and a consideration for government policies in supporting the local transportation sector.
Analysis of laundry business model using the business model canvas (BMC) approach Prapdop, Prapdop; Kalangit, Della. O. C.; Khairunnis, Khairunnis; Amanda, Amanda; Achmad, Ramzy Nanda
Enrichment : Journal of Management Vol. 15 No. 5 (2025): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v15i5.2420

Abstract

This study examines the business model and financial feasibility of Laundry as a small-scale service business operating in urban areas. This study departs from the problem of how a laundry business can maintain operational sustainability while meeting increasing consumer demand. A mixed method was used by combining qualitative analysis through a business model framework and quantitative analysis through financial evaluation. The results show that all elements of the business model have been implemented effectively, although improvements are still needed in digital marketing and customer relationship management. The financial evaluation shows a positive net present value, an adequate rate of return, a short payback period, and a break-even point that reflects cost management efficiency. These findings indicate that this business is viable and has strong potential for future development. Strengthening digital-based promotion, diversifying revenue, and improving cost control were identified as strategies that could improve long-term sustainability
Business feasibility study analysis of spontan food & snack tenant at coffee shop samarinda seberang Surahman, Surahman; Rusliansyah, Rusliansyah; Nabilah, Nabilah; Danugraha, Whil
Enrichment : Journal of Management Vol. 15 No. 5 (2025): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v15i5.2421

Abstract

The culinary sector in Indonesia is growing rapidly, making the Food & Beverage (F&B) industry one of the most competitive fields in the creative economy. This study aims to assess the feasibility of Spontan Food & Snack, a micro business in Samarinda, using the Business Model Canvas (BMC) approach combined with financial analysis. The method used is a case study with a mixed approach through field observations, interviews, and financial data analysis during one year of operation. The feasibility of the business was analyzed using five main indicators, namely Net Present Value (NPV), Internal Rate of Return (IRR), Payback Period (PP), and Break Even Point (BEP) in units, rupiah, and percentages. The results of the study show that this business is feasible with a positive NPV, an IRR exceeding the discount rate of 9%, and an efficient capital recovery period of four years. The break-even point is reached at sales of 536 units or Rp10,720,000 with a percentage of 41%. Thus, Spontan Food & Snack has good financial prospects and a competitive business model, while emphasizing the importance of integrating financial analysis and BMC in improving operational efficiency and strategic planning for the sustainable development of culinary MSME.
Business feasibility and strategic development analysis of kebab kota raja culinary msme in the digital era Prapdopo, Prapdopo; Surahman, Surahman; Nadila, Nadila; Faradilah, Nis; Ningsih, Armini
Enrichment : Journal of Management Vol. 15 No. 5 (2025): December: Management Science And Field
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/enrichment.v15i5.2424

Abstract

The food sector in Indonesia has experienced significant growth over the past few decades, supported by stable economic growth, changes in lifestyle, and increasing urbanization. Micro, Small, and Medium Enterprises (MSMEs) in the food sector contribute significantly to the economy, accounting for approximately 61.07% of the Gross Domestic Product and absorbing 97% of the workforce. This study aims to develop an integrated and contextual business viability model for food MSMEs by combining aspects of market, technical, financial, managerial, environmental, and risk and sustainability factors, using use of digital marketing strategis, good financial management of the business. The financial viability analysis using NPV, IRR, Payback Period, and BEP methods indicates that the business is feasible and profitable. The SWOT analysis highlights opportunities for franchise development and digital market expansion, but also identifies challenges such as intense competition and fluctuating raw material prices. This study provides both theoretical and practical contributions for the development of adaptive, efficient, and sustainable business strategies for food MSMEs in the digital era of Indonesia.

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