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Swadaya: Indonesian Journal of Community Empowerment
Published by Universitas Muhammadiyah Cirebon
ISSN : 26860376     EISSN : 27146626     DOI : DOI: https://doi.org/10.32534/SWA
Core Subject : Humanities, Health, Education, Social,
Humanities Languange, Linguistic, Communication & Media Social Sciences Veterinary Other
Swadaya: Indonesian Journal of Community Empowerment (e-issn 2714-6626 & p-issn 2686-0376) is a is a scientific multidisciplinary journal published by Lembaga Penelitian dan Pengabdian Kepada Masyarkat (LPPM) UNiversitas Muhamadiyah Cirebon. It is in the national level that covers a lot of common problems or issues related to community services. The aim of this journal publication is to disseminate the conceptual thoughts or ideas and research results that have been achieved in the area of community services. Swadaya: Indonesian Journal of Community Empowerment contains various activities of academician in handling and managing the various potentials, obstacles, challenges, and problems that exist in society. Implementation of service activities also involve the participation of the community and partners. Service activities are organized into an activity aimed at improving the welfare of society.
Arjuna Subject : Umum - Umum
Articles 1 Documents
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Search results for , issue "Vol 4 No 01 (2022): April 2022" : 1 Documents clear
PELATIHAN IMPLEMENTASI MARKETPLACE UNTUK UMKM KABUPATEN CIREBON Nuri Kartini
Swadaya: Indonesian Journal of Community Empowerment Vol 4 No 01 (2022): April 2022
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) - Universitas Muhammadiyah Cirebon

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32534/swa.v4i01.3170

Abstract

ABSTRACT Micro, Small, and Medium Enterprises or commonly abbreviated as MSMEs are business groups managed by certain individuals or business entities whose criteria are set based on Law Number 20 of 2008. Changes in consumer spending patterns not only affect large companies, but also affect businesses. small and medium enterprises (SMEs). For this reason, SMEs are required to be able to follow changes and market developments and consumer spending patterns so that their businesses can survive and develop. In response to this, the Cirebon Regency Cooperatives and UKM Office pays attention to SMEs in Cirebon with Marketplace Implementation Training located at the Apita Hotel Cirebon, on Wednesday 22 September 2021 attended by around 100 SMEs from various regions in Cirebon Regency. This training aims to socialize what it is marketplace and how to implement it. The results of the marketplace implementation training activities for SMEs that have been carried out can be concluded that: a) Participants (SMEs) who attend can understand the meaning and types of marketplaces, b) Participants (SMEs) who attend can implement marketplaces on Facebook. With the hope that after participating in the training, SMEs can create and manage a marketplace so that they can increase and develop their business. Keywords: SMEs, marketplace. e-commerce

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