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International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS)
Published by CV. RADJA PUBLIKA
ISSN : -     EISSN : 28084713     DOI : https://doi.org/10.54443/ijebas
Core Subject : Economy,
This journal aims to examine new breakthroughs and current issues regarding advances in science and technology in the fields of Economics, Business, Sharia Administration, Accounting and Agriculture Management
Articles 36 Documents
Search results for , issue "Vol. 3 No. 3 (2023): June" : 36 Documents clear
SNACKABLE CONTENT CREATION IN THE DIGITAL AGE: A CASE STUDY OF SOCIAL MEDIA CONTENT PRODUCTION AT NET TV Ferdinandus, Dinda Deva; Alvin, Silvanus
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 3 No. 3 (2023): June
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v3i3.878

Abstract

This study explores the effective utilization of social media to promote TV programmes, specifically focusing on NET Mediatama Televisi (Net TV) in Indonesia. The COVID-19 pandemic has led to an increase in social media usage, making it an ideal platform to promote TV programmes. The case study design was used, and data was collected through observation and physical artifacts. The analysis identified that NET TV encourages content creators to create snackable and interactive content to promote their programmes effectively. This study highlights the importance of social media in promoting TV programmes and the need for media companies to adapt to changing audience behavior.
MARKETING STRATEGY OF SMALL AND MEDIUM ENTERPRISES (MSMES) IN INCREASING SALES OF BROWN SUGAR IN SEI SILAU, ASAHAN REGENCY Safrida
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 3 No. 3 (2023): June
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v3i3.889

Abstract

This research is in the form of descriptive research, where this research aims to find out what strategy is appropriate for a business actor to use. By using SWOT analysis, this research was conducted by business actors working in the food industry, namely the Brown Sugar SMEs in Sei Silau Village, Asahan District. data obtained from the results of primary data, secondary data. Several test methods are steps from the SWOT analysis test, including using the IFAS Matrix, EFAS Matrix, and SWOT diagrams. The result value of the IFAS matrix test (2.59) is used as the X axis (horizontal) in the SWOT diagram and the result value from the EFAS matrix test (2.80) is used as the Y axis (vertical) in the SWOT diagram. SWOT results explain that the company is in area IV, where in these areas it illustrates that the internal factors of MSME business actors are weak. The results of the SWOT analysis which are described using the SWOT diagram show that the MSME business conditions are in quadrant IV, which means that the Brown Sugar MSMEs in Sei Silau Village, Asahan Regency are in a Defensive position and the strategy that can be implemented is a marketing strategy that can implemented by the Brown Sugar MSME business actors in Sei Village, Asahan Regency is an Aggressive Strategy, namely business actors must be able to develop existing strengths and increase and maintain existing opportunities.
ANALYSIS RISK AND RETURN OF CROPS PORTFOLIO Wibowo, Rulianda Purnomo; Pebriyani, Dian
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 3 No. 3 (2023): June
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v3i3.901

Abstract

Agricultural sector is exposed to risk especially risk in crop price or production volatility. The cropping pattern or mixed cropping is a diversification strategy which is considered as an approach to reduce the risk in agriculture farming. This research was conducted to analyze the combination of two plant types, namely vegetable crops and food crops. Portfolio combine longbean and spinach as vegetable crop portfolio and paddy and corn as food crop portfolio. The risk analysis method is used to calculate expected return, standard deviation and coefficient variation. This research also analyzes the choice of portfolio based on preference using Stochastic Efficiency with Respect to A Fuction (SERF). The results showed that with the aim of reducing the risks from farming, combination of spinach with longbean and paddy with corn can reduce risks and provide greater income. Moreover, at various levels of risk preference, the vegetable portfolio is more preferred than food crops portfolio. This study result implies a potential development for vegetable crops vertical farming in Medan.
ANALYSIS OF FINANCIAL DISTRESS USING THE ALTMAN Z-SCORE AND TAFFLER METHODS IN CEMENT SUBSECTOR MANUFACTURING COMPANIES LISTED ON THE INDONESIA STOCK EXCHANGE FOR THE PERIOD 2018-2021 Anwar; Puspita K, Armita; Muh. Ichwan Musa; Romansyah Sahabuddin; Anwar Ramli
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 3 No. 3 (2023): June
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v3i3.903

Abstract

This research aims todetermine the potential for Financial Distress in cement manufacturing companies listed on the Indonesia Stock Exchange for the 2018-2021 period. The equation model used is the Altman Z-Score and the Taffler model. The data collection technique used is the documentation method with quantitative descriptive research data types. The results of the study show that cement sub-sector manufacturing companies for the 2018-2021 period have varied analysis results depending on the type of model implementation used. Companies that are in a healthy condition (safe area) for the two equation models are INTP in 2018-2021, and SMBR in 2018 for the Altman Z-Score model, while the SMGR Taffler model in 2018 is in a healthy condition (safe area). SMGR 2018-2020, WSBP 2018-2019, WTON 2018, and SMBR for 2020-2021 is in a gray area position for the Altman Z-Score equation model. While in the taffler model, companies that are in a gray area position are SMGR in 2019-2021, SMCB 2019-2020, WSBP in 2021, and SMBR in 2018 and 2021. Meanwhile companies that are in a bankrupt position are SMGR in 2021, SMCB in 2018- 2021, 2019-2020 WSBP, 2019-2021 WTON and 2019 SMBR for the Altman Z-Score model. In the taffler model, bankrupt companies are 2018 and 2021 SMCB, 2020 WSBP, and 2019-2020 SMBR. 2019-2020 WSBP, 2019-2021 WTON and 2019 SMBR for the Altman Z-Score model. In the taffler model, bankrupt companies are 2018 and 2021 SMCB, 2020 WSBP, and 2019-2020 SMBR. 2019-2020 WSBP, 2019-2021 WTON and 2019 SMBR for the Altman Z-Score model. In the taffler model, bankrupt companies are 2018 and 2021 SMCB, 2020 WSBP, and 2019-2020 SMBR
IMPLEMENTATION OF TAX PLANNING IN VILLAGE FUNDS Nancy Mayriski Siregar; Nur Aliah
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 3 No. 3 (2023): June
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v3i3.905

Abstract

Tax Planning is a mandatory fiscal business strategy in such a way that the fiscal burden that is borne can be paid to a minimum. The data used is primary data, namely data from original sources and collected specifically, consisting of village profiles and budget plans for paving roads. The analysis technique used is descriptive quantitative. The method of data collection is documentation and direct interview methods. This research proves that the application of Tax Planning for Income Tax Article 22 and PPN is proven to be able to minimize the fiscal burden.
A COMPARATIVE STUDY OF MARRIAGE CEREMONIES AMONG KASHMIRI PANDITS AND KASHMIRI MUSLIMS Shabir Ahmad Dar; Dr. J. Muthukumar
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 3 No. 3 (2023): June
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v3i3.907

Abstract

ABSTRACT Hindus and Muslims have coexisted harmoniously when Islam became the predominant religion in Kashmir since 13th century. The Sufi-Islamic way of life of Kashmiri Muslims and the Rishi tradition of Kashmiri Hindus coexisted and complemented one another, forming a separate ethnic group in which both have some common customs. In Kashmir, the customs surrounding marriage are intriguing. The major events that occur in marriage are the same. It is evident that there are numerous similarities between the rites of Kashmir's Muslims and Hindus, such as the special significance of salt and walnuts and the use of mehendi dye. Both faiths have the Laganchir, Phirsal, Gulmuith, the attire and titles of the Maharaz and Maharein, among other things, in addition to the use of Mehendidye. The goal of the current study is to investigate the historical backdrop of the marriage system used by Muslims and Kashmiri gurus. However, the article's main focus has been on how marriage customs have evolved over time.
THE GOLDEN ORCHARD: A CLOSER LOOK AT THE ECONOMIC BRILLIANCE OF SOPORE’S APPLE INDUSTRY IN KASHMIR Ishfaq Ahmad Mir; Sarfaraz Ahmad Rather
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 3 No. 3 (2023): June
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v3i3.908

Abstract

Abstract The apple is one of the most significant horticultural products and is well-known for its health advantages all over the world. In northern India, Kashmir is one of the main apple-producing regions. The apple business in Kashmir, especially in the region of sopore, is the Valley's main employer and the foundation of its economy. The fame of this fruit extends beyond the borders of the nation and into other countries. It is the sole source of income for many households and employs about 60% of the population overall. During the harvest season, tons of apples are sent to other states in India as well as to countries outside of India, and some are held here in cold storage. Although Kashmir produces several apple varieties, only seven are farmed on a commercial basis. The Mustafa Memorial Fruit Mandi, which is situated near Sopore in the district of Baramulla, is one of the main apple markets in the Valley of Kashmir.
DIGITAL MARKETING COMMUNICATION SUSTAINABLE HOTEL PRACTICE OF ACCOR GROUP IN SOCIAL MEDIA Susilo, Daniel; Santos, Maria Clara K.
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 3 No. 3 (2023): June
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v3i3.910

Abstract

Digital content becomes a big technical part in marketing work; it uses internet and Instagram media to publish their work and convey their message to the audience with involving their campaign on the progress. As Sustainability Development becomes trend for corporate responsibility, its law nature allowed it to become a trend. Therefore, in order to be successful, Accor Group also takes part in sustainability development, an important corporate responsibility yet at the same time maintaining their business. As a result, what Author gets from the analysis is that how their company profile and what they practiced in digital content synchronized each other, means that they did their duty properly.
MONETARY POLICY AGAINST REVIEW FROM AN ISLAMIC PERSPECTIVE Maryam Batubara; Mukhlis
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 3 No. 3 (2023): June
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v3i3.914

Abstract

Monetary policy was designed by the Indonesian government in 1953 based on Law no. 11 of 1953 concerning Principles of Bank Indonesia as a substitute for Javasche Bank Wet of 1922. Law No. 11 of 1953 was the basis for the formation of the Monetary Board in which the Minister of Finance acted as Chairman, while the Minister of Economy and the Governor of Bank Indonesia as Members. The Monetary Board has duties and powers closely related to controlling monetary conditions. According to the Big Indonesian Dictionary (KBBI) monetary is where the value of the currency greatly influences economic conditions. At the time of the Prophet, the monetary policy was implemented by using the standard bimetallic, namely gold and silver (dirhams and dinars) because both of them were legal tender and circulated in society.
"THE BEAUTY AND RESILIENCE OF KASHMIRI CULTURE AND TRADITIONS: EXPLORING THE UNIQUE PRACTICES AND CUSTOMS OF THE KASHMIRI PEOPLE" Sarfaraz Ahmad Rather; Dr. R. Rajeshwari
International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Vol. 3 No. 3 (2023): June
Publisher : CV. Radja Publika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54443/ijebas.v3i3.915

Abstract

Abstract The culture and traditions of Kashmir are a rich and varied mosaic that has been made over hundreds of years. Located in the northernmost part of India, Kashmir has been influenced by a numerous of cultures and religions, resulting in a unique blend of traditions and practices. The people of Kashmir are known for their warm hospitality, intricate handicrafts, delicious cuisine, and music and dance that reflect their heritage. Despite its beauty and richness, Kashmiri culture has faced challenges such as conflict, displacement, and environmental degradation, Kashmiri culture and traditions have remained resilient and continue to thrive. By exploring the unique practices and customs of the Kashmiri people, this paper aims to highlight the beauty and richness of their cultural heritage and the importance of preserving it for future generations.

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