Journal of Trends Economics and Accounting Research
Journal of Trends Economics & Accounting Research memuat artikel pada bidang Ekonomi, Akuntansi dan Manajemen. Namun tidak tertutup untuk menerima artikel pada bidang sejenis, seperti: 1. Auditing, 2. Financial Management, 3. Marketing Management, 4. Strategic Management, 5. Organizational Behavior, 6. Operations Management, 7. Change Management, 8. Management of Sharia, 9. Knowledge Management 10. Entrepreneurship, 11. E-Business, 12. Business Management, 13. Capital Market, 14. Risk Management, 15. Syariah banking, 16. Economics of Sharia, 17. Islamic Capital Market, 18. Financial accounting, 19. Managerial accounting, 20. Behavioral accounting, 21. Tax accounting, 22. Public Sector Accounting, and 23. Syariah accounting
Articles
28 Documents
Search results for
, issue
"Vol 4 No 3 (2024): March 2024"
:
28 Documents
clear
<![CDATA[Pengaruh Customer Experience Terhadap Keputusan Pembelian Produk Karung Goni Dan Kotak ]]>
<![CDATA[Aubrey Wijaya]]>;
<![CDATA[William Vincent]]>;
<![CDATA[Mangihut Tampubolon]]>
<![CDATA[ Journal of Trends Economics and Accounting Research Vol 4 No 3 (2024): March 2024 ]]>
Publisher : <![CDATA[Forum Kerjasama Pendidikan Tinggi (FKPT) ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.47065/jtear.v4i3.1027
<![CDATA[This research aims to find the influence of customer experience on purchasing decisions for PT sack and box products. Prima Lestari Image. The method used in this research is a quantitative descriptive technique which explains the data description of the influence of customer experience variables on purchasing decisions, using observation guidelines, questionnaires and literature studies. The questionnaire used in this research was written and intended to be filled in by 50 respondents who are partner companies of PT. Prima Lestari Image. The questionnaire was administered based on the principle of saturated sampling where the entire population was taken to be used as a sample. This research uses a partial test and also a coefficient of determination test to find the existence of an influence and also the magnitude of the influence exerted. The results of research on these two variables have shown that there is an influence between customer experience on PT purchasing decisions. Prima Lestari Image. This influence is explained by the customer experience t-value of 1.711 > ttable value of 1.677. The magnitude of the influence of customer experience on purchasing decisions is 31.4%, so the remaining amount of 68.6% is considered as variables that are not included in this research, such as word of mouth, electronic marketing and others.]]>
<![CDATA[Pengaruh Customer Relationship Management (CRM) Terhadap Keputusan Pembelian ]]>
<![CDATA[Sherla Onassis]]>;
<![CDATA[Tasik Utama]]>;
<![CDATA[Sutarno]]>
<![CDATA[ Journal of Trends Economics and Accounting Research Vol 4 No 3 (2024): March 2024 ]]>
Publisher : <![CDATA[Forum Kerjasama Pendidikan Tinggi (FKPT) ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.47065/jtear.v4i3.1043
<![CDATA[PT. Gunung Sawit Mas (GSM) is a limited liability company engaged in manufacturing Palm Oil (CPO). CPO is an abbreviation of Crude Palm Oil. The purpose of this research is to determine the influence of Customer Relationship Management (CRM) on purchasing decisions at PT. Mount Sawit Mas. The method used in this research is descriptive method, this type of research is quantitative data, primary data obtained through questionnaires. The research population that will be used in this research is all consumers who make purchases from companies totaling 137 consumers (similar palm oil companies). Because the population used is 137 consumers, the population will be reduced using the Slovin sampling technique with a confidence level of 95% and an error rate of 5%, where 102 samples are obtained. The analysis technique used is simple linear analysis and statistical tests, namely t-test (partial) using SPSS (statistical package for the social sciences) software. The test results show that Customer Relationship Management has a positive and significant effect on consumer purchasing decisions at PT. Mount Sawit Mas.]]>
<![CDATA[Pengaruh Kualitas Produk terhadap Loyalitas Pelanggan pada PO Trijaya ]]>
<![CDATA[Ricky Shevchenko]]>;
<![CDATA[Hengky Kosasih]]>;
<![CDATA[Lisa]]>
<![CDATA[ Journal of Trends Economics and Accounting Research Vol 4 No 3 (2024): March 2024 ]]>
Publisher : <![CDATA[Forum Kerjasama Pendidikan Tinggi (FKPT) ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.47065/jtear.v4i3.1044
<![CDATA[Loyal customers have a relatively permanent, long-term fanaticism towards an item from the company of their choice, do not want to switch to another product, and even influence other parties to use that product. The purpose of this research is to find out whether there is an influence of product quality on customer loyalty at PO Trijaya. The results of the correlation coefficient test show that the coefficient value is 0.727, so it can be said that the product quality variable and the customer loyalty variable have a strong correlation. The results of the coefficient of determination test show that the coefficient of determination value is 0.529, so it can be said that 52.9% of the customer loyalty variable is influenced by the product quality variable, while the remainder is influenced by other variables not mentioned in this research. From the results of hypothesis testing, the Z-count value (7.57) is greater than the Z-table (1.96), so H0 is accepted and Ha is accepted. Thus, service quality has a significant effect on customer loyalty at PO Trijaya]]>
<![CDATA[Pengaruh Kualitas Pelayanan Terhadap Loyalitas Pelanggan ]]>
<![CDATA[Felicia]]>;
<![CDATA[Nagjudin]]>;
<![CDATA[Yuliana]]>;
<![CDATA[Fauzi Akbar Maulana Hutabarat]]>
<![CDATA[ Journal of Trends Economics and Accounting Research Vol 4 No 3 (2024): March 2024 ]]>
Publisher : <![CDATA[Forum Kerjasama Pendidikan Tinggi (FKPT) ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.47065/jtear.v4i3.1045
<![CDATA[The aim of this research is to determine the effect of service quality on customer loyalty at PT Cahaya Tiga Samudera, Medan. The author uses associative quantitative research methods. Associative research is a research method that asks questions between 2 or more variables. Service quality is a consumer's evaluation of the suitability between the level of service received and the expectations they have. The data collection technique used by the author in this research was a questionnaire. The sample used was 37 customers of PT Cahaya Tiga Samudera, Medan. The research instrument used was validity and reliability testing. The data analysis technique used is simple linear regression. Based on calculations carried out by the author using the SPSS program application, it turns out that the results of the correlation between service quality and customer loyalty are obtained, which gives an indication that the service quality variable and customer loyalty have a positive and strong relationship. From the R square results, it is found that service quality has an influence on customer loyalty, while the rest is influenced by other factors.]]>
<![CDATA[Perencanaan Strategi Pengembangan Usaha Menggunakan Formulasi Matrik SWOT dan Metode QSPM ]]>
<![CDATA[Laura Prasasti]]>;
<![CDATA[Ayu Feranika]]>
<![CDATA[ Journal of Trends Economics and Accounting Research Vol 4 No 3 (2024): March 2024 ]]>
Publisher : <![CDATA[Forum Kerjasama Pendidikan Tinggi (FKPT) ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.47065/jtear.v4i3.1077
<![CDATA[This study aims to formulate appropriate marketing strategy planning alternatives through analyzing the approach of internal factors and external factors as an effort to face competitors from Aulia Jambi Toothpick Chips. The sampling method in this study was purposive sampling, so that the total sample obtained was 30 respondents consisting of 5 from internal, namely the management of the Aulia Toothpick Chips factory employees and 25 from external, namely consumers. The analysis method used in this research is SWOT analysis (Strength, Weakness, Opportunities, and Threats) through an internal and external factor approach with the calculation of the IFE and EFE matrix table analysis and the QSPM method. The results of IFE internal factors and EFE external factors, obtained a Strength value of 2.08 and Weaknesess of 1.08 while the Opportunities value is 1.92 and Threats is 1.38. Based on the results of the calculation of the analysis quadrant diagram using the IFE and EFE approaches, it can be concluded that the x, y axes are at the Quadrant I point, so the strategy that must be applied in this condition is to support aggressive growth policies (Growth Oriented Strategy). So that the right alternative strategy for Aulia's Toothpick Chips MSME players is the S-O (Strength-Opportunities) strategy. The S-O (Strength-Opportunities) strategy, which is referred to as an aggressive growth strategy, is through the use of digital marketing for the marketing system, providing special offers and maintaining product quality.]]>
<![CDATA[Pengaruh Ekonomi Makro, Harga Minyak Dunia, dan Rasio Keuangan terhadap Harga Saham pada Perusahaan Konstruksi di Indonesia ]]>
<![CDATA[Eka Setya Adrianto]]>
<![CDATA[ Journal of Trends Economics and Accounting Research Vol 4 No 3 (2024): March 2024 ]]>
Publisher : <![CDATA[Forum Kerjasama Pendidikan Tinggi (FKPT) ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.47065/jtear.v4i3.1127
<![CDATA[This research investigates the influence of macroeconomic and internal company factors on the share prices of construction companies in Indonesia. Through analysis of 111 observations of public companies from 2012 to 2021, this research finds that GDP growth has a significant positive influence on stock prices, with every 1% increase in GDP increasing stock prices by 10.76%. This shows that improving economic conditions increases construction companies' performance expectations. Inflation positively affects stock prices, with every 1% increase increasing stock prices by 9.87%. On the other hand, increases in interest rates and exchange rates have a negative impact, with every 1% increase reducing stock prices by 0.76% and 3.67%, respectively. The study also revealed that rising oil prices reduce stock prices by 0.77% for every 1% increase, indicating the negative impact of oil price fluctuations. Internal company factors such as ROE and DER are also influenced, where every 1% increase in ROE increases share prices by 2.08%, while a 1% increase in DER reduces share prices by 0.33%. These findings provide important insights into how macroeconomic and internal company financial factors influence share prices in the Indonesian construction sector, guiding investors and companies in making strategic decisions, especially in the construction sector.]]>
<![CDATA[Pengaruh Diskon, Gratis Ongkos Kirim, Cash on Delivery dan Online Customer Review Terhadap Keputusan Pembelian Online Shopee ]]>
<![CDATA[Aurellia Augusta Damayanti]]>;
<![CDATA[Dila Damayanti]]>
<![CDATA[ Journal of Trends Economics and Accounting Research Vol 4 No 3 (2024): March 2024 ]]>
Publisher : <![CDATA[Forum Kerjasama Pendidikan Tinggi (FKPT) ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.47065/jtear.v4i3.1132
<![CDATA[Online marketing is a strategic process to create good distribution, promotion, pricing and service to consumers using the internet or electronic media. Online marketing focuses on understanding through the use of digital technology and providing information for business marketing. This research purpose to measure the variables of discounts, free shipping, cash on delivery with online customer reviews which own positive or negative effect will consumer purchasing decisions. The research objects used were students in the Special Region of Yogyakarta. The research was carried out quantitatively using an online questionnaire via Google Form on 100 respondents. Fact data analysis used multiple linear regression via SPSS 25 (Statisticall Programe Social Science version twenty five). Based on research results, it is reputable that discounts, free shipping and cash on delivery have positive as well as significanti effect will purchasing decision and online customer reviews do not have significanti effect will purchasing decision. Therefore, it can be determined that increasing discounts, free shipping, cash on delivery with online customer reviews can increase Shopee online purchasing decisions among college students in the Special Region of Yogyakarta.]]>
<![CDATA[Analisis Pengaruh Kualitas Audit, Struktur Modal, dan Ukuran Perusahaan Terhadap Nilai Perusahaan ]]>
<![CDATA[Melianis Yuli Purmalita]]>;
<![CDATA[Fauzan]]>
<![CDATA[ Journal of Trends Economics and Accounting Research Vol 4 No 3 (2024): March 2024 ]]>
Publisher : <![CDATA[Forum Kerjasama Pendidikan Tinggi (FKPT) ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.47065/jtear.v4i3.1185
<![CDATA[This study aims to examine the influence of audit quality, capital structure, and firm size on firm value in manufacturing companies in the consumer goods sector listed on the Indonesia Stock Exchange (IDX) from 2019 to 2022. The sampling technique used in this study is purposive sampling. The data used are secondary data, consisting of annual reports obtained from companies over the four-year period. The data analysis method employed in this study is multiple linear regression analysis. Based on the results of the model feasibility test, the regression model produced is feasible and can be used for further analysis. The results of this study indicate that the significance value of 0.015, which means audit quality significantly affects firm value. The regression coefficient value for capital structure is -0.376 with a significance value of 0.012, indicating that capital structure significantly influences firm value, although the regression coefficient does not positively affect firm value. The coefficient value for firm size is 0.209 with a significance value of 0.122, indicating that firm size partially does not significantly influence firm value, although the regression coefficient positively affects firm value.]]>
<![CDATA[Determinan Fee Audit Eksternal Perusahaan Property dan Real Estate Terdaftar di BEI Periode 2018-2022 ]]>
<![CDATA[Martini]]>
<![CDATA[ Journal of Trends Economics and Accounting Research Vol 4 No 3 (2024): March 2024 ]]>
Publisher : <![CDATA[Forum Kerjasama Pendidikan Tinggi (FKPT) ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.47065/jtear.v4i3.1189
<![CDATA[In Indonesia, information regarding the amount of audit fees that companies will pay to public accountants is still difficult to find. Determination of audit compensation currently still depends on the agreement between the company and the Public Accounting Firm. This research aims to analyze the influence of Financial Distress, KAP Reputation, Company Complexity and Company Profitability on External Audit Fees. The data used in this research was obtained through the official website of the Indonesia Stock Exchange (BEI). The population in this research is all property and real estate sector companies listed on the Indonesia Stock Exchange (BEI) in 2018-2022, totaling 85 companies and after sampling, 40 samples were obtained. The sample in this research used the Purposive Sampling method. The analysis technique used in this research is multiple linear regression. The results of this research show that financial distress, KAP reputation and complexity have no effect on external audit fees. Meanwhile, profitability has an influence on external audit fees.]]>
<![CDATA[Pengaruh Sistem Informasi Akuntansi dan Pengendalian Internal Terhadap Kualitas Laporan Keuangan ]]>
<![CDATA[Ayu Pramitha]]>;
<![CDATA[Rafika Sari]]>;
<![CDATA[Kgs. M. Nurkholis]]>
<![CDATA[ Journal of Trends Economics and Accounting Research Vol 4 No 3 (2024): March 2024 ]]>
Publisher : <![CDATA[Forum Kerjasama Pendidikan Tinggi (FKPT) ]]>
Show Abstract
|
Download Original
|
Original Source
|
Check in Google Scholar
|
DOI: 10.47065/jtear.v4i3.1190
<![CDATA[This research aims to analyze the partial and simultaneous influence of the accounting information system and internal control on the quality of PT's financial reports. PP London Sumatra Indonesia Tbk. SEI Lakitan POM Branch. This research uses quantitative analysis techniques and the data sources used are primary data and secondary data. The analytical method used is multiple regression analysis, t-test, f test and coefficient of determination (R^2). The results of testing the accounting information system variable can be seen from a significance level that is smaller than 0.05 and the t_count value is greater than t_table, namely 4.851. Apart from that, the results of testing the internal control variables can be seen from a significance level that is smaller than 0.05 and the calculated t_value is greater than t_table or 6.465. Thus, it can be concluded that partially the accounting information system variables and internal control variables have a significant positive effect on the quality of PT's financial reports. PP London Sumatra Indonesia Tbk. SEI Lakitan POM Branch. Simultaneous testing shows that the f_count value is greater than f_table or 23.371. Thus, it can be concluded that simultaneously (together) the variables of the accounting information system and internal control have a significant positive effect on the quality of financial reports at PT. PP London Sumatra Indonesia Tbk. SEI Lakitan POM Branch.]]>
