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Dwi Setiawan
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Kata Kita: Journal of Language, Literature, and Teaching
Published by Universitas Kristen Petra Surabaya
ISSN : -     EISSN : 25987801     DOI : 10.9744/katakita
Core Subject : Education,
Languange, Linguistic, Communication & Media
Kata Kita is a journal dedicated to the publication of students research in the areas of literature, language, and teaching. In the study of language, it covers issues in applied linguistics such as sociolinguistics, discourse analysis, critical discourse analysis, pragmatics, sylistics, corpus linguistics and others. In the area of literature, it covers modern and contemporary literature in English in the forms of printed, screened, aired or performed texts. In the field of teaching, it covers teaching materials and practices, especially those related to English Language Teaching.
Arjuna Subject : Seni dan Humaniora - Bahasa dan Linguistik
Articles 9 Documents
 1 
Search results for , issue "Vol 8, No 3 (2020)" : 9 Documents clear
Coda: Exploring Male Depression and the Stigma Associated with Depression Sheena Sugiarto
Kata Kita: Journal of Language, Literature, and Teaching Vol 8, No 3 (2020)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.8.3.279-287

Abstract

This creative thesis aims to show depressive symptoms in men, the stigma associated with depression, and the way stigma impacts depressed individuals by means of a screenplay. Using drama as the genre and psychological drama as the sub-genre, I exploit the emotional strain of the main character to show the struggles of male depression as well as the brutal consequences of stigma. The screenplay, titled Coda, follows Arya, a boy who struggles with depression and stigma associated with depression. As the story progresses, Arya’s mental health condition increasingly declines. Arya exhibits depressive symptoms although they are not typically recognized as depression. These include frequent irritability and inappropriate anger, escapists behavior, physical symptoms, problems with drug use, and risky behavior. In addition to that, Arya also experiences personal stigma from his family, which gradually affects their relationship and ultimately leads him to impulsively commit suicide. Keywords: Male depression, stigma, impact
Designing a Video as a Tool to Promote Zoom Hotel Jemursari Surabaya to its Target Market Rendy Darmawan
Kata Kita: Journal of Language, Literature, and Teaching Vol 8, No 3 (2020)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.8.3.232-243

Abstract

This is a creative thesis report on a problem that Zoom Hotel Jemursari Surabaya has. Zoom Hotel Jemursari is located at Jl. Raya Jemursari Surabaya. As a hotel the main product of Zoom Hotel Jemursari is the rooms it provides for the guests. The main problem of this hotel regarding the salespersons have difficulties to convince the customers because they do not have a promotional tool that can support them to provide more interesting information about Zoom Hotel Jemursari. Regarding this problem, I decided to make a promotional video as the solution for this problems. However, due to current pandemic, this thesis would cover questionnaire for the data and/until the act of creating the storyline for the promotional video. This promotional video will be a beneficial tool for Zoom Hotel Jemrusari’s salespersons because this tool will support the salespersons to convince the customers by providing more interesting information using this promotional video. Keywords: Promotional tool, promotional video, storylines, questionnaire, USP, Hotel,
Woman with Power to Construct and Exercise Strategies as Portrayed in 7 Wonders Alicia Nagaseta; Liliek Soelistyo
Kata Kita: Journal of Language, Literature, and Teaching Vol 8, No 3 (2020)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.8.3.288-296

Abstract

As a modernized version of the folktale Jaka Tarub dan Tujuh Bidadari, 7 Wonders applies the view that women should perform the Javanese concept of three Ms: masak, macak, and manak to please men while also acting weak around them. However, in the story, Nawang Wulan’s actions do not indicate that she is weak. Instead, she can prove that she is a powerful woman who can construct her strategies to reach her goals. Thus, this study aims to discuss that the Nawang Wulan’s strategies are altering their looks, using her support, and acting as weak woman. Each of the strategy displays her power and freedom to use the Javanese concepts of three Ms to please Jaka Tarub. As a result, she can persuade the him to help her reach her goals, and thus proves that her strategies can be used to control the him.Keywords: Folktale, Girl Power, Men, Strategy, Women
Varieties of Code Used by a Mixed Culture Student Theodoron Fredrik
Kata Kita: Journal of Language, Literature, and Teaching Vol 8, No 3 (2020)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.8.3.226-231

Abstract

Codes or dialects are the most important factor in society to communicate every day. In a society, a person acquires and learns the particular code to get along with the community. It becomes interesting when a person can speak more than one code. The purpose of this study is about the varieties of code used by a person on several occasions with different people and codes/dialects. This study used qualitative approach. The results show that there were five codes that the subject used and the most frequent code spoken by the subject was Kupangnese. It can be concluded that the participants whom the subject talked to influenced the Kupangnese code to occur more.    Keywords: variety, code, mixed culture 
The Lost of Virtual and Simulated Identity in Online/Virtual Platform Written Adaptation of a Game “Digimon Story Cyber Sleuth: Hacker’s Memory” Richard Lawrence; Ribut Basuki
Kata Kita: Journal of Language, Literature, and Teaching Vol 8, No 3 (2020)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.8.3.297-304

Abstract

This creative project is a written adaptation of a video game entitled Digimon story Cyber Sleuth: Hacker’s Memory (2017). This adaptation will retell a story from the aforementioned video game title about an alternate Japanese society where technology has evolved so much that people can dive into a cyber space called EDEN. By using a set of computers and a special device called Digivice. In this virtual cyberspace, a physical manifestation can be achieved by having a virtual account and many people at the beginning of the story have been using EDEN for years to do many things. The story begins with a young man who lost his virtual account. In order to get his account back he has to get involved in the world of hackers which are individuals who are able to temper the programming codes of EDEN just like how it used to be in regular computers to achieve a certain purpose. In this involvement the protagonist also encounters creatures known as Digimon which will then play a major role in the story moving forward. The protagonist also meets a hacker group called Hudie which the protagonist ends up joining in order to gain support in searching for his missing account. The theme of this adaptation is how a      missing a virtual identity ends up shaping another identity for the main protagonist. This adaptation also serves as a journey for the main protagonist who at the beginning falls under the category of “hacker” which is a bad term into a “hero” at the end.        Key words: Virtual, cyber space, hacker, mental data, avatar, account, identity.
Promoting Luminor Hotel Pahlawan, Sidoarjo to Its Target Market Using a Marketing Booklet Asti Kusumaningtyas
Kata Kita: Journal of Language, Literature, and Teaching Vol 8, No 3 (2020)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.8.3.248-261

Abstract

This is a creative thesis report on a problem that Luminor Hotel Pahlawan, Sidoarjo has. The three-star hotel located in Sidoarjo is believed to have ineffective marketing tools. Their prospects tend to ask for further information such as pictures and detail description of the facilities. Flyers that the salespeople usually give to the prospects are less informative. Thus, in order to introduce the product to the representatives of the prospects a marketing booklet is needed. Marketing booklet which has more spaces to deliver information can help the salespeople to answer customers’ needs. To persuade the readers, Luminor Hotel Pahlawan, Sidoarjo’s Unique Strength Points (USP) will be emphasized in the marketing booklet contents.Keywords: marketing tool, marketing booklet, unique selling point, target market.
Multimodal Analysis of Innisfree’s Brand History Vanessa Velancia Prajogo; Setefanus Suprajitno
Kata Kita: Journal of Language, Literature, and Teaching Vol 8, No 3 (2020)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.8.3.262-269

Abstract

Fierce competition in increasing market share growth prompts companies to strive to create a memorable brand identity. One common method adopted by some companies is using a video advertisement, which contains the message they want to convey about their product or brand. This message is intended to persuade people who see the advertisement to buy their product. In doing so, companies usually use the visual, linguistic, spatial and other semiotic resources, often referred to as a semiotic mode. Through the case study of Innisfree’s video advertisement “Brand History,” we analyze how Innisfree uses linguistic, spatial, and visual mode for creating a message that enables consumers to remember and to persuade them buy its product. Our findings show that the message in the video advertisement is that Innisfree is a beauty product that upholds nature as its ingredients, has high quality, and preserves the environment where it takes its ingredients. Key Words: Advertisement, Persuasion, Modes, Verbal and Non-verbal expressions.
Path of Survivors: An Analysis of Boy Erased and The Miseducation of Cameron Post Trisha Zoe Tedjakarna
Kata Kita: Journal of Language, Literature, and Teaching Vol 8, No 3 (2020)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.8.3.270-278

Abstract

This study aims to analyse the impacts of conversion therapy and the self-transformation of the main characters in Boy Erased and The Miseducation of Cameron Post, which are two films published post-legalisation of same-sex marriage in America. Both main characters showed signs of self-loathing, decreased authenticity, and feeling anger and disappointment due to conversion therapy. The two characters are first portrayed as victims and survivor of conversion therapy at the end of the film. Jared was shown as a silent victim turned outspoken survivor. Cameron was shown as a rebellious victim and survivor. Both films showed the growth from victims into survivors, which gave a strong, capable and hopeful image of homosexuals and is a contrast from some representation of homosexuals of the past. Despite the similarity in ending up as survivors, the two characters picked different fights. Keywords: Homosexual, Film, Victim, Survivor, Conversion therapy.
Meaning in the Process Of Signification by the Advertisement of Hot Ones and LEGO Movie 2 Andreas Dyka Terityus
Kata Kita: Journal of Language, Literature, and Teaching Vol 8, No 3 (2020)
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/katakita.8.3.244-247

Abstract

This research aims to find meaning through the process of signification within the advertisement of Hot Ones and Lego Movie 2 by the use of verbal and visual expression. The focus of the analysis is the advertisement video. Using the process of signification, connotation, denotation and myth. These theories are used by the writer to analyze the meaning of the advertisement. Firstly, the writer finds meaning constructed in the advertisement. Then the writer discusses the findings. This research uses a descriptive qualitative method. Starting by compiling the data and transcribing the scenes into tables. The writer constructs meaning through verbal and visual data. Through the findings the writer found that meaning is created by the interaction of the characters. The index which was uncovered by using verbal and visual expression produces denotative and connotative meanings that are perceived by the audience as a myth.  Keywords: process of signification, myth, advertisement, LEGO, Hot Ones.

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