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Moh Shidqon
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ber@trisakti.ac.id
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INDONESIA
Business and Entrepreneurial Review
Published by Universitas Trisakti
ISSN : 08539189     EISSN : 22524614     DOI : https://doi.org/10.25105/ber
Core Subject : Science,
Decision Sciences, Operations Research & Management
Business and Entrepreneurial Review is published by Program Pascasarjana Universitas Trisakti. The editorial receives general writing, management and entrepreneurship areas in which no other media has ever been published and reviews of new management books and marketing services. Preferred writing is the result of field research. The evaluation process of papers submitted depends entirely on the "Blind Review" designated by the editor in chief in accordance with the reviewer’s expertise.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 7 Documents
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Search results for , issue "Vol. 9 No. 2 (2010): Volume 9, Number 2, April 2010" : 7 Documents clear
CUSTOMER RETENTION STRATEGIES AT HYPERMARKETS IN JAKARTA Willy Arafah
Business and Entrepreneurial Review Vol. 9 No. 2 (2010): Volume 9, Number 2, April 2010
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (413.826 KB) | DOI: 10.25105/ber.v9i2.32

Abstract

Today many Hypermarket growing in Jakarta, although Jakarta market is very large and seems very promising, Hypermarkets are finding it tough to be profitable in Jakarta. One of the marketing strategies is to focus on retaining the existing customer as they are three time more profitable than looking for the new one. In this research we examine the factor that influence customer intention to continue purcjhasing from Hypermarkets in Jakarta. The results show that customer’s perceived value is an important indicator of customer continuance intention, as are the loyalty incentives provided by the Supermarkets. Moreover, convenience is more important for customer in these markets than enjoyments. Hypermarkets can increase customer retention by focusing their strategies in making customer experience more valuable and convenient. Implication for theory and practice are also discusses in this research
DAILY PORTFOLIO INVESTMENT RETURN ANALYSIS WITH DOLLAR COST AVERAGING METHOD Arie Himawan
Business and Entrepreneurial Review Vol. 9 No. 2 (2010): Volume 9, Number 2, April 2010
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (585.336 KB) | DOI: 10.25105/ber.v9i2.33

Abstract

The background of this research was daily investment return strategy with dollar cost averaging method from portfolios which established from day and date of investment in a month. Therefore, it was found that there was highest return from one of those day when investors make investment plans in capital market. The objectives of this research were analyzing best performance day that investors could make most return in a month and along with dollar cost averaging method to avoid rather on risk of single market timing to regular investing. The design of this research applies exploratory research from day and date of investment portfolios which would add market information to investors as reference when make investments as part of their financial plan. Data analysis of this research used Jakarta Composite Index closing price from 2nd Quarter April 2003 to End of March 2008. The results of this research conclude that investors could make high potential investments portfolio return from one of day and date in a month with implementing dollar cost averaging regularly in capital market
EFFECT OF DEBT POLICY, DIVIDEND POLICY AND OWNERSHIP OF COMPANY PERFORMANCE Frendi Frendi
Business and Entrepreneurial Review Vol. 9 No. 2 (2010): Volume 9, Number 2, April 2010
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (419.54 KB) | DOI: 10.25105/ber.v9i2.34

Abstract

The background of this research is prior empirical researches about firm performance analysis have no consistent result. This research is based on the research in Kuala Lumpur by Ahmed(2008). The objectives of this research are to analyze the impact of debt policy, dividend policy, and corporate ownership which consist of management ownership and institutional ownershipon firm performance. The design of this research applies the impact of independent variable on dependent variable. The independent variable in this study are debt policy, dividend policy,managerial ownership, and institutional ownership. The dependent variable is firm performance. This study based on a sample of 13 firms that listed in Indonesia Stock Exchange LQ-45 during 2005 – 2008. This research uses ratio scale. Data analysis applied measuring method on multiple regression model and uses SPSS for windows to examine the impact of independent variables on dependent variable. The result of result indicated that dividend policy has significant impact on firm performance, whereas debt policy and corporate ownership have no significant impact on firm performance
ANALYSIS ON FINANCIAL EFFICIENCY SYNERGY ON PUBLIC COMPANIES IN THE PRIMARY SECTOR AND INDUSTRY POST MONETARY CRISIS LISTED IN JSX Christnatalia Christnatalia
Business and Entrepreneurial Review Vol. 9 No. 2 (2010): Volume 9, Number 2, April 2010
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (453.464 KB) | DOI: 10.25105/ber.v9i2.35

Abstract

The background of this research was merger and acquisition wave frequently in higher research and development needed and new technology implemented companies related in chemical createlower financial performance after merger and acquisition. The objective of this research was to test the significance of the difference between the efficiency financial performance before andafter merger and acquisition. The design of this research applied purposive random sampling, quantitative method two means difference model, and statistic software SPSS for problem solving.Data analysis applied measuring return on capital employed. The result of research indicated that merger and acquisition activities can not improved efficiency of emittens or ROCE ratio in all emittens were getting worse after merger and acquisition
THE INFLUENCE OF MARKETING STRATEGY RELATIONSHIP AND SERVICE QUALITY TO CUSTOMER SATISFACTION IN TOYOTA AUTO SERVICE STATION Marietje Carolien Nanulaitta
Business and Entrepreneurial Review Vol. 9 No. 2 (2010): Volume 9, Number 2, April 2010
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (420.97 KB) | DOI: 10.25105/ber.v9i2.36

Abstract

The background of this research was Customer Relationship marketing and service quality of Firms have accepted that customer retention is even more profitable than customer attraction and we can observe the interest of firms in adopting relationship marketing principles and designing strategies to develop close and long-lasting relationships with the most profitable customers. The objective of The analysis of marketing activities and programs implemented in order to establish, develop, and maintain relationships with customers and the impact these activities have on the firm performance. The design of this research applies to Toyota Car Repair and the questionnaires were spreaded away to 110 respondents. Data analysis used in this research was Multiple Regression with SPSS program. The result of this research conclude that Relationship Marketing Strategy and Service Quality in Car Repair significantly affect to Customer Satisfaction
THE INFLUENCE OF ORGANISATIONAL PRACTICES AND ROUTINES (SERVICE ORIENTED BUSINESS STRATEGY AND SERVICE TRAINING TO ORGANISATIONAL PERFORMANCE DRIVERS SERVICE ORIENTATION AND INTENTION TO LEAVE THROUGH EMPLOYEE ATTITUDES JOB SATISFACTION AND AFFECTIVE COMMITMENT IN FIVE-STARS HOTEL IN JAKARTA Agung Iman Sudrajat
Business and Entrepreneurial Review Vol. 9 No. 2 (2010): Volume 9, Number 2, April 2010
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (358.146 KB) | DOI: 10.25105/ber.v9i2.37

Abstract

The background of this research was managers need to determine how organisational practices and routines influence service staff attitudes and behaviours and how the latter set affects organisational performance drivers. Service organisations can enhance their performance by putting in place strategies and practices that strengthen the service-oriented behaviours of theiremployees and reduce their intention to leave the organisation. The objective of this reseach was to investigate the effect of organisational practices and rotines toward organisational performance mediated by employee attitudes in hotels. The design of this reseach applies to five hotels (five stars) in Jakarta and the questionnaires were spreaded away to 181 respondent/employees by using convenience sampling. The result of this reseach conclude that: a) Service oriented businessstrategy has a significant and substantial influence on service orientation. b)Service training did not have a significant dirrect effect on service orientation. c) Service training significanlyinfluenced job satisfaction. d) Job satisfaction has a significant influence on service orientation. e) Job satisfaction has a significant influence on affective commitment. f) Affective commitment has a significant influence on intention to leave. g) Affective commitment has asignificant influence on service orientation
THE INFLUENCE OF STRATEGIC SERVICE COMPETENCE CHAIN MANAGEMENT TO RELATIONSHIP MARKETING BASED PERFORMANCE Rudyanto Rudyanto
Business and Entrepreneurial Review Vol. 9 No. 2 (2010): Volume 9, Number 2, April 2010
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (444.644 KB) | DOI: 10.25105/ber.v9i2.38

Abstract

Using the relational marketing perspective theory of the firm to establish a theoritical foundation, this study serves to fill a gap in the supply chain service management literature with respect tosupply chain service management performance and sales performance antecedent such as strategic service competence, degree of suppliers’ integration, the perceived status function of supply chain service management, and firm size as a moderated variable.The sample used for this study consist of 216 respondents from 23 different manufacturers which had a network of suppliers, and about 73.1% had corporate-wide decision-making responsibilities. Confirmatory factor analyses provided evidence of adequate model fit, convergent and discriminant validity for the underlying variables, and respective factors in the model. The conceptual model and the hypothesized are tested using Structural Equation Modeling. Support was found for the causal relationship between variables in the models that strategic service competence based on relationship marketing, degreesupplier’s integration and perceived status function of supply chain service management by simultan directly had positive contribution on supply chain service management performance;interestingly, strategic service competence through degree supplier’s integration, perceived status function of supply chain service management and supply chain service management performance had indirectly positive contribution on sales performance, and firm size as moderated had no contribution on relation between strategic service competence based on relationship marketing and supply chain service management’s performance. This research indicated that the degree suppliers’ integration and its perceived status function of supply chain service management are necessary resources to strengthen strategic competitive advantage of the firms. Professionals inthe supply chain service management are endeavoring to improve relationship suppliers and to integrate these service activities in the strategy will increase firm’s performance

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