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Contact Name
DEDDY IBRAHIM RAUF
Contact Email
deddyibrahim09@gmail.com
Phone
+6285299931836
Journal Mail Official
deddyibrahim09@gmail.com
Editorial Address
Jl. Batua Raya IX Lr. 3 No. 18a
Location
Kota makassar,
Sulawesi selatan
INDONESIA
(JUMPER)
ISSN : -     EISSN : 29883784     DOI : 10.59971/jumper
Journal Management & Economics Review : JUMPER is a journal for publishing research results on business decisions, processes and activities in actual business settings. Theoretical and empirical advances in buyer behavior, finance, organizational theory and behavior, marketing, risk and insurance and international business are regularly evaluated. Published for executives, researchers and scholars, the Journal helps apply empirical research to practical situations and theoretical findings to the realities of the business world.
Articles 5 Documents
Search results for , issue "Vol. 2 No. 2 (2024): October" : 5 Documents clear
Studi Pengaruh Keterampilan Manajemen Keuangan Terhadap Kesuksesan Usaha Mahasiswa: Menggali Peran Motivasi Berwirausah Sahabuddin, Romansyah; Arif, Hery Maulana; Nuralisa; Natasya, Putri Aliyah; Aswat, M Nizar
Journal Management & Economics Review (JUMPER) Vol. 2 No. 2 (2024): October
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v2i2.287

Abstract

This study aims to analyze the influence of financial management skills on the success of students' businesses in Makassar City, with entrepreneurial motivation as an intervening variable. In the era of globalization, students' interest in entrepreneurship is increasing, but many fail to achieve success due to lack of financial skills. Using a causal method with a quantitative approach, this study involved 105 students who run independent businesses. The results of the analysis show that financial management skills have a positive and significant effect on business success and entrepreneurial motivation. However, entrepreneurial motivation does not significantly mediate the effect of financial management skills on business success. This study confirms the importance of financial management skills in the success of students' businesses, although there are other factors that also contribute.
Pendekatan Analisis Dalam Konteks Keuangan, Sumber Daya Manusia, dan Pemasaran Burhanuddin, Burhanuddin
Journal Management & Economics Review (JUMPER) Vol. 2 No. 2 (2024): October
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v2i2.292

Abstract

This research aims to analyze organizational behavior in the context of finance, human resources, and marketing. An analytical approach is used to understand how these factors interact and influence the overall performance of the organization. The research methodology involves both quantitative and qualitative data analysis, collecting information through surveys and interviews with employees, as well as analyzing financial and marketing data. The results of the research indicate a relationship between effective financial policies, good human resource management, and appropriate marketing strategies with good organizational performance. In this context, it is important to integrate these aspects to effectively achieve organizational goals. This research provides new insights into how organizational behavior can be applied in the context of finance, human resources, and marketing to enhance organizational performance.
Analisis Strategi Pemasaran Pada Usaha Bakso Booming Di Kota Makassar Riu, Isma Azis
Journal Management & Economics Review (JUMPER) Vol. 2 No. 2 (2024): October
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v2i2.293

Abstract

Micro small medium enterprise is a type of business with a relatively small scale. Similar to performance, the performance of micro, small and medium enterprises reflects the work results achieved in accordance with the duties and responsibilities carried out in an effort to achieve goals. The purpose of writing this scientific article is to present an analysis of the marketing strategy of the Bakso Booming 88 business in the city of Makassar on the performance of micro, small and medium enterprises. Observations, interviews and documentation are used to collect data which will be analyzed using a qualitative descriptive method. The results of this study indicate that the right strategies that can be used to increase sales at "Meatballs Booming" SMEs are: SWOT strategy: increase promotional media, increase the number of Frozen Food products, use various goods delivery services, actively carry out promotions with the principle "don't be afraid of getting fat". to increase consumer interest to buy.
Strengthening MSME Communication Networks Through Student Work Practices in the Kediri City Government Satriyo, Bagus; Damianto; Khotimah, Dwi Khusnul; Widyaningrum, Berliana Nur
Journal Management & Economics Review (JUMPER) Vol. 2 No. 2 (2024): October
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v2i2.297

Abstract

The purpose of this research is to explore the role of students in strengthening the communication network of Micro, Small, and Medium Enterprises (MSMEs) in Kediri City through Student Work Practice (PKM) in the Protocol and Leadership Communication Section. This research identifies the challenges faced by MSMEs in marketing local products, especially batik and ikat weaving, as well as the importance of effective communication. The method used is a descriptive qualitative approach with data collection through interviews, direct observation, and document analysis for 45 days. The results of the study show that student involvement in public relations activities can improve the marketing strategy of MSMEs and strengthen government support. The importance of collaboration between students and MSME actors to overcome marketing challenges and strengthen the image of local products, especially batik and ikat weaving in Kediri City. The participation of students contributes to creating synergy between MSME actors and the government in facing the challenges of the global market. Thus, PKM not only functions as a learning forum for students, but also as a real contribution to local economic development.
The Role of Human Resource Management in Enhancing Company Performance and Productivity Dipoatmodjo, Tenri Sayu Puspitaningsih
Journal Management & Economics Review (JUMPER) Vol. 2 No. 2 (2024): October
Publisher : Malaqbi Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59971/jumper.v2i2.303

Abstract

HR management has a very important role in the continuity of the company. This problem is due to matters related to performance, motivation, job satisfaction, and productivity if the will is not fulfilled, it will lead to the company’s sustainability being disrupted. Human resource management is the process of dealing with various problems within the scope of employees, clerks, laborers, managers and other workers to be able to support the activities of an organization or company in order to achieve predetermined goals. Therefore managers must ensure that the company or organization has the right workforce in the right place, and at the right time, who has the ability to complete tasks that will help the company achieve its overall goals effectively and efficiently. The writing method uses the literature review method (libari research). Human Resource Management (HR) is a method of human resource management in an organization to achieve the maximum goals of the organization through the development of the human resources themselves. Human Resource Management is drip management focusing on the human factor of production with all activities to achieve company goals. Human resources are investment holding an important role for the company. Without human resources, other production factors cannot be maximized to achieve company goals. The role of humans in achieving this goal is very important in achieving organizational goals. So in simple terms actually human resource management is managing human resources. Of all the resources available in the organization, human resources are very important and very decisive. All the potential possessed by human resources greatly influences the organization’s efforts to achieve its goals.

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