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Advantage: Journal of Management and Business
Published by Apik Cahaya Ilmu
ISSN : -     EISSN : 30250471     DOI : -
Advantage: Journal of Management and Business, sebagai media kajian ilmiah dari hasil penelitian, pemikiran dan kajian dan implementasi berkaitan dengan bidang ilmu Manajemen dan Bisnis. Fokus dan ruang lingkup Advantage: Journal of Management and Business: - Ilmu Manajemen - Manajemen Keuangan - Manajemen Pemasaran - Manajemen Sumber Daya Manusia - Manajemen Operasional - Manajemen Sistem Informasi - Bisnis digital - Kewirausahaan - Topik kajian lainnya yang relevan
Articles 5 Documents
Search results for , issue "Vol. 2 No. 1 (2024): Juni 2024" : 5 Documents clear
Analisis Penggunaan Metode Capital Asset Pricing Model Dalam Pengambilan Keputusan Investasi Saham: Analisis Penggunaan Metode Capital Asset Pricing Model Dalam Pengambilan Keputusan Investasi Saham fakhirah, zahra; Fitriani Komara, Esi
Advantage: Journal of Management and Business Vol. 2 No. 1 (2024): Juni 2024
Publisher : Apik Cahaya Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61971/advantage.v2i1.23

Abstract

This research aims to determine the conditions of returns, risks, and the categorization of efficient and inefficient stocks in the property & real estate sector companies listed on the Indonesia Stock Exchange for the period 2018-2022. The population of this study consists of 45 property & real estate sector companies listed on the Indonesia Stock Exchange from 2018 to 2022. The sampling technique used is purposive sampling based on predefined criteria, resulting in a sample of 41 companies. The method employed in this research is a quantitative and associative approach. The data analysis technique involves using the CAPM method, which includes calculating the actual return rate (Ri), market return rate (Rm), risk-free rate (Rf), beta value of stocks (β) or risk, expected return rate [E(Ri)], conducting correlation tests, plotting the security market line graph, and categorizing stocks as efficient and inefficient based on comparisons between the actual return rate (Ri) and expected return rate [E(Ri)], beta values (β), and comparisons between the risk-free rate (Rf) and expected return rate [E(Ri)]. Based on the analysis results, it is found that 21 company stocks have an average positive actual return rate (Ri), 20 stocks have a beta value (β) greater than 1, 14 stocks have a beta value (β) less than 1, and 7 stocks have a negative beta value (β). There are 26 company stocks with a positive expected return rate [E(Ri)], indicating a strong positive correlation between the expected return rate [E(Ri)] and beta values (β) or risk. Regarding stock categorization, out of the 41 sample companies, 11 stocks are categorized as efficient because their actual return rate (Ri) is greater than the expected return rate [E(Ri)], while 30 stocks are categorized as inefficient due to their actual return rate (Ri) being less than the expected return rate [E(Ri)]. Furthermore, 20 stocks are efficient as they have a beta value (β) greater than 1, 14 stocks are inefficient with a beta value (β) less than 1, and 7 stocks show an inverse relationship with market conditions due to their negative beta value (β). Additionally, 7 stocks are efficient as their expected return rate [E(Ri)] is greater than the risk-free rate (Rf), whereas 34 stocks are inefficient since their expected return rate [E(Ri)] is less than the risk-free rate (Rf).
Perilaku Adopsi Cahsless Sebagai Dampak Insentif Keuangan (Cashback, Diskon & Program Loyalitas) Hamizar, Arizal; Nacikit, Muhammad R; Holle, Mohammad H; Kamaruddin
Advantage: Journal of Management and Business Vol. 2 No. 1 (2024): Juni 2024
Publisher : Apik Cahaya Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61971/advantage.v2i1.31

Abstract

Penelitian ini bertujuan untuk mendalami perilaku konsumen terkait penggunaan pembayaran cashless dan respon terhadap insentif keuangan dalam konteks pasar digital. Fokus utama penelitian adalah untuk mengidentifikasi faktor-faktor yang mempengaruhi keputusan konsumen dalam mengadopsi pembayaran cashless serta mengeksplorasi sejauh mana insentif keuangan seperti cashback, diskon dan program loyalitas dalam mendorong perubahan perilaku konsumen. Metode penelitian yang diterapkan dalam penelitian ini bersifat kualitatif. Teknik pengumpulan data utama adalah wawancara mendalam atau depth interview terhadap informan terpilih. Hasil penelitian menunjukkan bahwa adopsi pembayaran cashless telah meningkat secara signifikan di kalangan berbagai kelompok usia, terutama generasi muda. Insentif keuangan, seperti diskon, cashback, dan program loyalitas, memiliki dampak positif dalam memotivasi konsumen untuk menggunakan pembayaran non-tunai. Pengalaman konsumen terkait dengan program insentif keuangan menyoroti pentingnya desain program yang mudah dipahami dan interaktif.
Efek Teknologi Informasi dan Work Life Balance Terhadap Kinerja Karyawan Pada New Normal : Efek Teknologi Informasi dan Work Life Balance Terhadap Kinerja Karyawan Pada New Normal Lukmana Putra, Indra
Advantage: Journal of Management and Business Vol. 2 No. 1 (2024): Juni 2024
Publisher : Apik Cahaya Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61971/advantage.v2i1.34

Abstract

The development of information technology has developed and influenced employee performance behavior in a business entity, especially in the new normal era where terms such as work life balance have emerged. The main aim of the research is to analyze the influence of information technology and work-life balance on employee performance. Both have the effect of supporting employee performance. Information technology and work-life balance as variables to assess the influence of employee performance. This research uses a quantitative approach with the type of explanatory research. The form of research observation is in the form of surveys and questionnaires. The research results show that information technology and work-life balance have a significant influence on employee performance in multinational business entities in the New Normal era. So it is known that information technology and Work Life Balance variables have a positive effect on employee performance in the New Normal era. Keywords: Information Technology, Work Life Balance, Employee Performance
Seberapa Besar Dampak Sengketa Pemilu Presiden 2024 Pada Abnormal Return Perusahaan Sub Sektor Perbankan Amin, Mohammad Arridho Nur
Advantage: Journal of Management and Business Vol. 2 No. 1 (2024): Juni 2024
Publisher : Apik Cahaya Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61971/advantage.v2i1.39

Abstract

Perusahaan yang ingin mendapatkan tambahan modal dapat menggunakan saham sebagai salah satu sumbernya, dengan menjual sahamnya ke publik maka perusahaan akan dapat lebih berkembang di ranah nasional. Namun saham pun rentan berfluktuasi akibat suatu peristiwa, salah satunya yaitu peristiwa sidang sengketa hasil pemilu pilpres 2024 yang memberikan dampak penurunan saham sub sektor perbankan mengalami penurunan di sekitar tanggal pengumuman hasil sidang sengketa pemilu pilpres 2024. Analisis yang digunakan dalam penelitian ini yaitu paired sampel t-test dengan window period yaitu lima hari sebelum pengumuman, satu hari pada tanggal pengumuman, dan lima hari setelah dilakukannya pengumuman. Hasil yang didapatkan yaitu tidak ada perbedaan abnormal return sebelum dan sesudah dilakukannya pengumuman hasil sidang sengketa pemilu pilpres 2024
Analisis Peramalan Penjualan Produk Dalam Optimalisasi Stok Pada UMKM Widiyanti; Raden Firyal F Camila; Wiji Safitri; Nur Hidayati
Advantage: Journal of Management and Business Vol. 2 No. 1 (2024): Juni 2024
Publisher : Apik Cahaya Ilmu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61971/advantage.v2i1.54

Abstract

Forecasting is a method of predicting sales in the next period. Satay as Indonesia's favorite food should use fresh ingredients because it affects the taste. The mismatch between the amount of production and demand results in the company experiencing excess stock. Thus, this study aims to determine and forecast the sales of Warung Sate Sido Stop by Pak Min Solo. This study used a quantitative approach, where the data collection method was carried out by means of interview and observation techniques. The population and sample in this study used sales data for the period January to September 2023, and the sampling technique for this study used non-probability sampling techniques, namely judgment sampling. The data analysis technique used is forecasting with moving average and exponential smoothing methods. Tools used in processing data using Ms.Excel through the stages of data collection, calculation, selection and application of appropriate forecasting. The results of forecasting analysis show that the exponential smoothing method with α = 0.9 is better to use because this forecasting method has the smallest overall error rate value of 8.90%. Thus, these MSMEs should follow the calculation of the exponential smoothing forecasting method with α = 0.9 because they are able to forecast and determine the optimal amount of production so that satay is always with fresh raw materials.

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