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AL KAUSAR
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kauzar.kalam@gmail.com
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alkausar@nitromks.ac.id
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INDONESIA
Journal of Business, Technology, & Social Science
Published by INSTITUT BISNIS DAN KEUANGAN NITRO
ISSN : 29868459     EISSN : 29868459     DOI : -
Core Subject : Economy, Humanities, Science, Social,
Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Journal of Business, Technology, & Social Science (Bugis) is a journal owned by IBK Nitro. This journal will publish the latest research results (no longer than 2 years ago) in the fields of Business, Technology and Social Sciences.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Sistem Informasi Menejemen
Articles 2 Documents
 1 
Search results for , issue "Vol 3 No 1 (2025): Bugis Journal" : 2 Documents clear
Pengaruh Kinerja Keuangan dan Ukuran Perusahaan Terhadap Nilai Perusahaan Pada PT. Indofood Sukses Makmur Tbk. 2019-2023 Ramadhani, Intan
BUGIS : Journal of Business, Technology, & Social Science Vol 3 No 1 (2025): Bugis Journal
Publisher : Pusat Penelitian dan Pengabdian Masyarakat (P3M) IBK Nitro

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Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kinerja keuangan dan ukuran perusahaan terhadap nilai perusahaan pada PT. Indofood Sukses Makmur Tbk. periode 2019-2023. Kinerja keuangan diukur melalui rasio keuangan yaitu ROA (Return On Assets), sementara ukuran perusahaan diukur berdasarkan total aset. Metode analisis yang digunakan adalah analisis regresi berganda untuk mengidentifikasi hubungan signifikan antara variabel-variabel tersebut. Hasil penelitian menunjukkan bahwa kinerja keuangan yang baik secara signifikan meningkatkan nilai perusahaan, sedangkan ukuran perusahaan memiliki dampak positif namun tidak signifikan. Temuan ini memberikan wawasan bagi manajemen perusahaan dalam pengambilan keputusan strategis untuk meningkatkan nilai perusahaan, serta bagi investor dalam mempertimbangkan faktor-faktor kinerja keuangan dan ukuran perusahaan dalam penilaian investasi. Penelitian ini diharapkan dapat menjadi referensi bagi studi lebih lanjut mengenai pengaruh kinerja keuangan terhadap nilai perusahaan di sektor industri makanan dan minuman.
Penerapan Etika Bisnis Islam dalam Membangun Kepercayaan dan Loyalitas Konsumen: Studi pada Toko Dwi.chyanti Fashion di Facebook Nursalamah
BUGIS : Journal of Business, Technology, & Social Science Vol 3 No 1 (2025): Bugis Journal
Publisher : Pusat Penelitian dan Pengabdian Masyarakat (P3M) IBK Nitro

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Abstract

The development of digital technology has brought significant changes to the world of trade, including in Indonesia. The emergence of online trading platforms (e-commerce) allows traders to offer products more widely and efficiently. In the rapid growth of the digital era, social media platforms such as facebook have become one of the main tools for business actors in marketing their products and services. Social media not only functions as a means of promotion, but also as a medium for building interactions with consumers. One example of the application of this principle can be seen in the Dwi.chyanti fashion store, an online business that is active on Facebook. This study aims to analyze the success of the Dwi.chyanti fashion store in building consumer trust and loyalty through the application of professional ethics based on the principles of Islamic business ethics. In the context of Dwi.chyanti Fashion Store, this study not only emphasizes the application of professional ethics, but also its impact on consumer perception and business success in maintaining customer loyalty.

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