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DEWI SITI MAHMUDAH
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YOS SOEDARSO ECONOMICS JOURNAL
ISSN : -     EISSN : 26849720     DOI : -
YOS SOEDARSO ECONOMICS JOURNAL (YEJ) Merupakan jurnal ilmiah yang diterbitkan oleh Program Studi Manajemen Fakultas Ekonomi, Universitas Yos Soedarso dengan ISSN: 2684-9720. YEJ mengkhususkan diri pada topik yang berkaitan dengan Pengembangan Ilmu Ekonomi & Manajemen Berdasarkan Hasil Penelitian. Kami mengundang dosen, peneliti, pelajar, praktisi dan akademisi untuk ikut berkontribusi pada jurnal tersebut. Kirimkan artikel Anda melalui sistem pengiriman online: https://ejurnal.uniyos.ac.id/ Informasi lebih lanjut: E-mail: yossoedarsoeconomicsjournal@gmail.com Website: https://ejurnal.uniyos.ac.id/ Alamat: Jl. Dukuh Kupang Barat I No. 216-218 Surabaya, 60225
Articles 4 Documents
Search results for , issue "Vol. 3 No. 3 (2021): Desember 2021" : 4 Documents clear
Analisis Permintaan Impor Barang Modal di Indonesia Rizka Novianty Haninda; Nur Hami
Yos Soedarso Economic Journal (YEJ) Vol. 3 No. 3 (2021): Desember 2021
Publisher : Fakultas Ekonomi Universitas Yos Soedarso

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Abstract

The purposes of this study to analyze the influence of the import demand of capital goods in Indonesia with independent variables national income, kurs, inflation, and foreign rates interest. This study uses time series data for 2004:Q1- 2020:Q4 period, using multiple regression with error correction model (ECM) method. The result of the study shows that the national income has positive effect, kurs has negative effect, inflation has positive effect but not significant and foreign rate interest not effect the demand imports of capital goods in Indonesia. Keyword : Import of Capital Goods; National Income; Kurs; Inflation; and Foreign Rate Interest.
Pengaruh Pengetahuan Kewirausahaan dan Kreativitas Kewirausahaan Terhadap Minat Berwirausaha Pada Mahasiswa S1 Manajemen Universitas Yos Soedarso Tahun 2019 – 2020 Novita Dwi Indriyani; Mas Lingga Suryantara
Yos Soedarso Economic Journal (YEJ) Vol. 3 No. 3 (2021): Desember 2021
Publisher : Fakultas Ekonomi Universitas Yos Soedarso

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Abstract

This study aims to determine the effect of knowledge of entrepreneurship and entrepreneurial creativity to the interest in entrepreneurship in Student S1 Management 2019-2020 Yos Soedarso University. The population was from 2019 to 2020 Extension Management Students S1 having undergone four semesters of the 75 students selected by accidental sampling technique. The primary data collection using questionnaires and secondary data collection using literature. Testing the hypothesis in this study using multiple Linera analysis with significance α = 5%. (0:05). The results of this study addressed that secar partial and simultaneous knowledge of entrepreneurship and entrepreneurial creativity significant effect on the interest in entrepreneurship Students S1 Extension Management 2019-2020 Yos Soedarso University. R Square is 0,751, which means that 73.5% interest in entrepreneurship dipengaruhui very closely by knowledge of entrepreneurship and entrepreneurial creativity, while 26% is explained by other factors not included in this study variables. Keywords: Knowledge; Creativity; Interests.
Pengaruh Biaya Promosi Terhadap Hasil Penjualan Sepeda Motor Pada Dealer Tunas Dwipa Matra Mojosari Ichwan Bagus Airlangga; Syahrul Reynaldy
Yos Soedarso Economic Journal (YEJ) Vol. 3 No. 3 (2021): Desember 2021
Publisher : Fakultas Ekonomi Universitas Yos Soedarso

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Abstract

Marketing is the main function of the company's success in obtaining revenue and profits from the sale of its products. so that it can be calculated that the survival of the company depends on the marketing strategy policies set by the company. In addition to the marketing strategy policy, the resources owned are mobilized to be able to achieve the goals or targets set by management after the market share is obtained. Sales volume is a means for the development of a new brand marketed by the company. Companies that are only marketers are also required to be able to design and implement marketing strategies that are able to create, maintain, and increase sales results. Keywords: Marketing ; Income ; Product; Management; Strategy.
Faktor-Faktor yang Mempengaruhi Keberhasilan Usaha Mikro Kecil Berbasis Ekonomi Kreatif di Kota Sidoarjo Eko Winarni; Ali Mahsun
Yos Soedarso Economic Journal (YEJ) Vol. 3 No. 3 (2021): Desember 2021
Publisher : Fakultas Ekonomi Universitas Yos Soedarso

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Abstract

This study used a quantitative method with the study population being SMEs based on the creative economy in the city of Sidoarjo. The research sample is 100 people from the population. Data collection in this study was carried out using observation techniques, questionnaires, interviews, documentation regarding the factors that influence the success of creative economy-based micro-small businesses in the city of Sidoarjo. The research data were analyzed using multiple linear regression analysis using the SPSS 24 for windows program. The results of this study indicate that the coefficient of interest in entrepreneurship with a coefficient value of 0.075, a network with a coefficient value of 0.110, a brand with a coefficient value, and promotion with a coefficient value of 0.211 using a significant level of 0.05 obtained F count of 3.896 with F table of 3,890, thus F count > F table with a significant level obtained 0.006 <0.05 so that together interest in entrepreneurship, networking, brand promotion influences the success of micro-small businesses based on the creative economy in the city of Sidoarjo. While the rest is influenced by other factors that are not present in this study. Keywords: SMEs; Creative Economy; Businessman.

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