cover
Contact Name
Ery Sulistyorini
Contact Email
ery.sulistyorini@unmer.ac.id
Phone
+6282141904400
Journal Mail Official
bismar@unmer.ac.id
Editorial Address
Terusan Dieng Street 62-64, Sukun, Malang City, East Java, 65146, Indonesia
Location
Kota malang,
Jawa timur
INDONESIA
Business Management Research
ISSN : -     EISSN : 28278267     DOI : 10.26905/bismar.v2i2.10414
Core Subject : Economy, Science,
Business Management Research (Bismar) is a periodical issue containing information and analysis related to management science and business. This journal is of a popular scientific nature that includes both theoretical and empirical research. This journal focuses on the development of management science and business including aspects : Financial Management, Marketing Management, Human Resources Management, Operational Management, Strategic Management, System Information Management and Business Applied.
Articles 4 Documents
Search results for , issue "Vol 3, No 1 (2024): January 2024" : 4 Documents clear
Luxury Vehicle Enthusiast: A Customer Loyalty Analysis in Jakarta Amelia, Tifa Noer; Manungsong, Swastika Feranti; Jahja, Adi Susilo
Business Management Research Vol 3, No 1 (2024): January 2024
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/bismar.v3i1.12890

Abstract

This study aims to determine whether customer relationship management, public relations, and experiential marketing can affect customer loyalty. This study was conducted on luxury vehicle consumers in Jakarta. The study used a random sampling of 200 respondents. The research analysis technique is multiple linear regression using SPSS software. The results show that in both partial and simulant tests the model shows that customer relationship management, public relations, and experiential marketing effectively predict consumer loyalty. These findings show that the character of Jakarta as the capital city and the center of development in Indonesia impacts creating loyalty based on field assessment. About 50% of other variables need to be tested to strengthen factors that increase loyalty and show luxury vehicle enthusiasm in Jakarta. This research specifies an automotive distributor in Jakarta that specializes in luxury vehicles. Unlike the common vehicle customer, it is more manageable to maintain customer enthusiasm for luxury cars based on customer relationship management, public relations, and experiential marketing strategy.
Efek Moderasi Kebijakan Dividen pada Profitabilitas terhadap Nilai Perusahaan Manufaktur Irany Windhyastiti; Febriana, Melati; Windhyastiti, Irany; Khouroh, Umu; Ratnaningsih, Christina Sri
Business Management Research Vol 3, No 1 (2024): January 2024
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/bismar.v3i1.13458

Abstract

This research aims to determine the effect of dividend policy as a moderating variable on the influence of profitability on firm value. The population used in this research includes all manufacturing companies listed on the IDX from 2018 to 2022 and the sample was obtained using a purposive sampling method with predetermined criteria and resulted in 9 selected companies from 22 companies. The data analysis technique used is moderated regression analysis (MRA) using the SPSS (Statistical Program for Social Science) appli cation to calculate research data. The results of the research show that: ROA has a negative and significant influence on company value, ROE has a positive and significant influence on company value, Dividend policy has a positive and insignificant influence on value company, Dividend policy is unable to moderate the influence of ROA and ROE on company value
Peran Mediasi Strategi Coping dalam Hubungan antara Stres dengan Kinerja Akademik Mahasiswa Kelas Karyawan Ningsih, Tasya Aprilia; Musnaini, Musnaini; Khouroh, Umu
Business Management Research Vol 3, No 1 (2024): January 2024
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/bismar.v3i1.13457

Abstract

This research is exploratory in nature and aims to explore the relationship between stress, coping strategies, and academic performance among working-class students. The research adopted a survey questionnaire design. Data on the causes of stress among working-class students and its impact on their academic performance were collected using a questionnaire. The research sample was working-class students. In total, 50 complete and valid questionnaires were obtained for further analysis. The data were analyzed using SEM-PLS. The results show that stress does not impact performance, but the coping strategies used can mediate this impact. The conceptual model developed in this research can provide a basis for how to address stress in order to improve academic performance and understand how the academic environment should be designed to address these issues.
Financial Performance: A Study of CAR and FDR Impact on ROA in Indonesian Islamic Banks Sulistyorini, Ery; Sarasmitha, Citra; June, Cindy Getah Tresna; Jauhari, Burhanuddin
Business Management Research Vol 3, No 1 (2024): January 2024
Publisher : University of Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/bismar.v3i1.13505

Abstract

This research analysis the influence of CAR and FDR on ROA in Sharia Banks during the COVID-19 Outbreak. The phenomenon behind this research is global economic uncertainty due to the pandemic which affects the stability and financial performance of banks, especially Islamic banks. There is a research gap in understanding how financial variables such as CAR and FDR affect ROA in the midst of crisis conditions. This research uses financial report data from Islamic banks in Indonesia during the pandemic period, and the analysis method uses multiple regression. The research results show that CAR and FDR have a significant influence on ROA. These findings indicate that Islamic banks need to maintain and increase CAR and manage FDR well to maintain healthy financial performance. The discussion in this research emphasizes the importance of increasing capital, optimizing financing, and strict regulatory supervision as policy steps that can be implemented. Thus, this research makes an important contribution to the Islamic finance literature and provides practical recommendations for Islamic bank management and regulators to maintain financial stability and health in times of crisis.Keywords: Capital, profitability, sharia banking, COVID-19 pandemic.

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