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Prosiding Seminar Nasional Ilmu Manajemen, Ekonomi, Keuangan dan Bisnis
Published by PT FORMOSA CENDEKIA GLOBAL
ISSN : -     EISSN : 29649846     DOI : https://doi.org/10.55927/snimekb.v2i2
Core Subject : Economy, Science, Social,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Social Sciences
Prosiding ini berisi makalah-makalah yang telah dipaparkan dalam kegiatan Seminar Nasional Ilmu Manajemen, Ekonomi, Keuangan dan Bisnis (IMEKB) yang diselenggarakan setiap 2 semester, tema IMEKB akan berbeda-beda sesuai dengan isu-isu bisnis-ekonomi terbaru yang sedang terjadi di sekitar kita. Prosiding IMEKB tahun 2022 merupakan prosiding pertama Seminar Nasional Ilmu Manajemen, Ekonomi, Keuangan dan Bisnis (IMEKB) yang diselenggarakan oleh Formosa Publisher pada tahun 2022. Saat ini Prosiding terdaftar dengan E-ISSN 2964-9846. Prosiding SN-IMEKB bertujuan untuk menyediakan media bagi para pendidik, peneliti, cendekiawan, praktisi, dan mahasiswa dari berbagai latar belakang untuk mempresentasikan dan mendiskusikan penelitian, pengetahuan, dan inovasi mereka yang relevan dengan tema seminar. Berbagai makalah hasil penelitian dan pendampingan masyarakat di bidang ilmu ekonomi, bisnis, keuangan, manajemen, . Seluruh makalah telah mengalami proses peer review dan telah dipresentasikan dalam sesi Call for Proposal.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 12 Documents
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Search results for , issue "Vol. 2 No. 1 (2023): May, 2023" : 12 Documents clear
The Influence of Digital Economy Development on Post Covid-19 Pandemic Economic Growth in Indoneia Amalia Syaputri; Khusnul Fatimah; Septiani Bela Kusumaningtyas
Prosiding Seminar Nasional Ilmu Manajemen, Ekonomi, Keuangan dan Bisnis Vol. 2 No. 1 (2023): May, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/snimekb.v2i1.4600

Abstract

The purpose of this study is to determine the effect of the digital economy on economic growth after the Covid-19 pandemic. This research method uses a quantitative descriptive method to examine theories and measure the influence of digital economic development on economic growth, using the classical assumption test and simple linear regression analysis. The data used is secondary data sourced from the Central Statistics Agency (BPS), internet searches, journals, and other sources related to the digital economy and economic growth in Indonesia. The results of the study show that the projected digital economy with IP-TIK has no significant effect on post-Covid-19 economic growth in Indonesia.
The Influence of Unemployment and Poverty on Economic Growth in East Java Province Kenshawitri Febrian P. P.; Meliana Anggita Prasasti; Nabilla Audiana Putri
Prosiding Seminar Nasional Ilmu Manajemen, Ekonomi, Keuangan dan Bisnis Vol. 2 No. 1 (2023): May, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/snimekb.v2i1.4601

Abstract

This study aims to analyze the effect of unemployment and poverty on economic growth in East Java Province. The data used in this study include unemployment, poverty, and economic growth indicators. The data obtained were then analyzed with multiple linear equation analysis using the SPSS software program using annual data for a certain period. The results of the analysis show that the effect of unemployment and poverty on economic growth in East Java Province is not significant, so it can be concluded that there are other factors that are more dominant in influencing economic growth in East Java Province. This study also found that poverty and unemployment rates had no effect on economic growth in East Java Province.
The Role of Artificial Intelligence in Digital Marketing Innovation Ikhwan Taufik; Andriyatna Agung Kurniawan
Prosiding Seminar Nasional Ilmu Manajemen, Ekonomi, Keuangan dan Bisnis Vol. 2 No. 1 (2023): May, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/snimekb.v2i1.4602

Abstract

The purpose of this article is to describe and analyze the basic concepts of Artificial Intelligence (AI) and identify fields of AI derivatives that can be applied in digital marketing innovations. This article also explores the various applications of AI, and their impact on the effectiveness and efficiency of digital marketing. AI plays a significant role in digital marketing. AI has changed the way companies interact with customers and how they manage advertising. By combining machine intelligence and data analysis, companies can improve the targeting, personalization, and effectiveness of their ads, resulting in a better experience for customers and better results for the business they run. The recommendation is for the machine learning sub-field to continue to be developed to get more benefits. However, other sub-fields in AI are equally important to develop.
Vitelly (Electrovibration Real Time Analyze): Innovation Utilizing Electro-vibration Technology and Artificial Intelligence for Texture Projection of Digital Selling Objects as an Effort to Prevent E-commerce Fraud in Indonesia Nimas Nining Wardani; Moch. Aqilah Herdiansyah; Muhammad Maskur Fauzi
Prosiding Seminar Nasional Ilmu Manajemen, Ekonomi, Keuangan dan Bisnis Vol. 2 No. 1 (2023): May, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/snimekb.v2i1.4603

Abstract

Vitelly is a concept of using electro-vibration technology in e-commerce applications that aims to reduce the number of e-commerce crimes in Indonesia. The public can experience the Vitelly concept by accessing e-commerce applications and can shop to their heart's content without worrying about e-commerce crimes. Vitelly's implementation method was initially carried out in a literature review and followed up with prototype design. The literature review process was carried out in May and the follow-up of the prototype assembly was carried out thereafter. From the various presentations that have been made, the results are obtained in the form of primary data on public opinion processed by the Wilcoxon test and secondary data from the literature review. In addition, the implications of implementing the Vitelly concept are synergizing several parties with the aim of strengthening and obtaining a lot of support for the development and application of the concept on an ongoing basis to reduce the number of e-commerce crimes in Indonesia.
Analysis of Asset Management in Indonesia Amidst Black Swan Conditions Fancha Alpha Sebayang Sebayang; Ardhani Sabdatama; Adella Kurnia Sari
Prosiding Seminar Nasional Ilmu Manajemen, Ekonomi, Keuangan dan Bisnis Vol. 2 No. 1 (2023): May, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/snimekb.v2i1.4604

Abstract

This research was conducted to analyze asset management in the government when it is in the midst of a condition of uncertainty (black swan) in terms of efforts to restore and support economic growth in Indonesia. This research is qualitative in nature from the results of data processing in the central government in the management of State-Owned Assets. This research will produce recommendations for an asset procurement system which is an element of asset management related to systems for planning, budgeting, management, recording of valuation and management, management of the use and disposal of assets.
The Effect of the Human Development Index (IPM) and Absorbed Labor on Economic Growth in East Java Handini Retnowati Kusno; Himatul Fitria Ali; Shinta Lisdya Andini
Prosiding Seminar Nasional Ilmu Manajemen, Ekonomi, Keuangan dan Bisnis Vol. 2 No. 1 (2023): May, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/snimekb.v2i1.4605

Abstract

Growth is a process towards change that is pursued continuously to improve people's welfare. Exploration of own resources needs to be optimized so that they can be used as input for independent regional economic growth. This study aims to examine the effect of HDI (Human Development Index) and Employed Labor on Economic Growth projected by GRDP (Gross Regional Domestic Product) in East Java. The data is in the form of secondary data obtained through the Central Statistics Agency (BPS) which is then processed using SPSS Version 25 software. The results show that the Human Development Index (IPM) has a significant positive influence on Economic Growth in East Java. Meanwhile, the absorbed workforce has no influence on economic growth in East Java.
Strategies to Increase Financial Literacy, Deposit Guarantee Programs, Quality of Service from Interest in Savings Post the Covid 19 Pandemic Ni Wayan Dian Irmayani
Prosiding Seminar Nasional Ilmu Manajemen, Ekonomi, Keuangan dan Bisnis Vol. 2 No. 1 (2023): May, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/snimekb.v2i1.4606

Abstract

The Covid-19 pandemic has caused job losses and an economic downturn, requiring strategies to overcome financial challenges. Encouraging a culture of saving from an early age provides many benefits, including instilling discipline, fostering a mindful attitude towards money, and preventing excessive consumption. Financial literacy is essential for avoiding financial problems that arise from low incomes and mismanagement, such as credit abuse and lack of financial planning. Recognizing the importance of financial literacy, this study aims to increase knowledge about deposit insurance programs to improve saving decisions. In addition, improving service quality plays an important role in attracting customers and ensuring success. This study uses primary data obtained from questionnaires distributed to BPR customers in Bali. This study uses qualitative data analysis which includes validity and reliability tests, normality and linearity tests, multicollinearity tests, and heteroscedasticity tests. Regression analysis and multiple linear analysis were used for data analysis.
Final Tax or Non-Final Tax: Strategies to Encourage Tax Compliance for Construction Service Companies as Potential Fiscal Support Yohana Herdianly Br Nainggolan; Ayun Hanafiyah; Nafarida Santika Rahma
Prosiding Seminar Nasional Ilmu Manajemen, Ekonomi, Keuangan dan Bisnis Vol. 2 No. 1 (2023): May, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/snimekb.v2i1.4607

Abstract

The construction sector is an important sector in producing building products. The construction services sector is able to contribute 10.44% to national GDP in 2021. However, this contribution is considered too minimal for the national GDP. Because many construction service companies admit losses. So that the government stipulates Alternative Minimum Tax (AMT) and PP No. 9 of 2022 regarding the final PPh rate, but it is not optimal. Therefore, the government needs to consider applying non-final PPh rates for construction services to overcome this problem. This study used descriptive qualitative and library research data collection techniques. The results of this research are expected to become the basis for changing final PPh to non-final in construction services and increasing tax compliance through bookkeeping as an expansion of the tax base.
Post-Covid-19 Pandemic Economic Recovery: Optimizing the SDG's Program Through Local UMKM Fahmi Ihsan Margolang; Lia Nurhasanah
Prosiding Seminar Nasional Ilmu Manajemen, Ekonomi, Keuangan dan Bisnis Vol. 2 No. 1 (2023): May, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/snimekb.v2i1.4608

Abstract

The Covid-19 pandemic has become quite a serious problem, leaving all countries in the world in ruins, almost all development sectors are in disarray, especially in the economic sector. This research aims to combine and optimize the SDG's Program with Local MSMEs as an effort to recover the post-Covid pandemic economy -19. This research method uses a literature study, by analyzing the SDG's programs which have a correlation with the economy, which is then linked to empowering local MSMEs. The results of this research show that the Sustainable Development Goals are still not optimal due to not being on target between planning and budget use, this is what causes slow economic growth, especially in MSMEs, therefore it is necessary to increase awareness to optimize the SDG's Program in an effort to increase and empower Local MSMEs as an effort Indonesia's economic recovery.
Local Economic Development and Social Entrepreneurship After the Covid-19 Pandemic (Case: UMKM Cihil Food, Cihideung Ilir Village, Dramaga, Bogor Regency) Siti Arneidha Naimah Marasabessy; Afiya Hashina Muhamnu; Tri Budiarto
Prosiding Seminar Nasional Ilmu Manajemen, Ekonomi, Keuangan dan Bisnis Vol. 2 No. 1 (2023): May, 2023
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/snimekb.v2i1.4609

Abstract

The activities of the UMKM sector during the Covid-19 pandemic were hampered and triggered the emergence of various problems that led to business bankruptcy. This study aims to analyze the dynamics of the local economy and the stages of social entrepreneurship pursued by Cihil Food UMKM in developing their post-pandemic business in terms of an analysis of the potential and problems that these UMKM have. The research was conducted in Cihideung Ilir Village, Ciampea District, Bogor Regency which took place from February 2023 to May 2023. The data collection method used a qualitative approach through the stages of observation, documentation and in-depth interviews with informants who were processed through qualitative analysis. The results showed that the development efforts carried out by researchers on Cihil Food UMKM opened opportunities for UMKM to adapt to post Covid-19 conditions through the creativity and skills of each member.

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