International Research Journal of Business Studies
International Research Journal of Business Studies (IRJBS) comprises three constructs. The word “International” refers to our mission to provide readers with relevant fields of study and to involve authors in giving their contributions on an international scale. ”Research Journal” refers to our aim to function as a medium to disseminate research findings regardless of methodological differences. ”Business Studies” refers to the boundary of the fields of studies that we serve i.e. encompassing all disciplines and paradigms related to the studies of any facet of the business. Aim The primary objective of IRJBS is to bridge the gap between theory and practice in the area of business studies by presenting the results of an empirical study, including rigorous research methods, and providing managerial implications to the readers. Scope The IRJBS welcomes manuscripts in business management, which include the areas of strategic management, marketing management, finance management, organization, human resources management, and operations management. Starting Volume 13, Number 2 (2020), IRJBS publishes high-quality articles/papers using rigorous research with questions, evidence, and conclusions that are related to corporate management studies and recent trends that are relevant to business management scholars and business practitioners. More specifically, the IRJBS seeks to publish papers that ask and help to answer important and interesting questions in managing the corporation, develop and/or test theory, replicate prior studies, explore interesting phenomena, review and synthesize existing research, and evaluate the many methodologies used in the corporate management field. We welcome manuscripts in corporations within one geographic and/or across the geographic and business spectrum which include but are not limited to corporate strategy, corporate governance, corporate organization, and human capital, corporate finance, corporate marketing, and the operations aspect of the corporation. We appreciate a diverse range of research methods and are open to papers that rely on statistical inference, qualitative data, verbal theory, computational models, and mathematical models
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Price-Cut and Consumer Behavior: A Qualitative Study of Buying Power in the Indonesian Market
Wangsa, Ign. Heri Satrya
International Research Journal of Business Studies Vol. 2 No. 3 (2009): December 2009 - March 2010
Publisher : Universitas Prasetiya Mulya
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DOI: 10.21632/
The growing phenomena of price-cut reflect a reality that Indonesian consumers are very sensitive toward price (price-sensitive). On the contrary, there may have been pessimism that the pricing policy could potentially damage product quality as well as minimizing the benefit of core product in various consumer-oriented perspectives. This study intends to describe the phenomena of price-cut to explain arguments that the low level of buying power within the context of market in Indonesia could be questioning. The study uses focus group discussion among students at PTS “X” in Surabaya.
The Influence of Top Management Team Composition on Company Performance: The Case of Indonesian Mining Companies
Tulung, Joy Elly
International Research Journal of Business Studies Vol. 2 No. 3 (2009): December 2009 - March 2010
Publisher : Universitas Prasetiya Mulya
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DOI: 10.21632/
Top management team composition is a big issue in international business and management research. In Indonesian context, especially for mining companies, the issue has only limited academic resource. Since most studies in this area conducted in the United States and Europe, the studies are reflecting the culture of the underlying US and Europe population. This research using a sample from 18 Indonesian Mining Companies with 174 top executives from those companies. This study utilizes a deductive method of research as a methodological approach. Each hypothesis analyzes the influence of the composition of the Top Management Team (Independent Variable) on company performance (Dependent Variable), with the relationship made by creating a direct hypothesis of Top Management Team with the value of the return of assets (ROA) and return of equity (ROE) of each company.
Using iso 9001 to Improve Sales Operation Performance: A Case Study of Implementationf ISO 9001
Sumaedi, Sik
International Research Journal of Business Studies Vol. 2 No. 3 (2009): December 2009 - March 2010
Publisher : Universitas Prasetiya Mulya
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This study aims to examine the implementation of ISO 9001 in order to improve the sales operation performance of a management training and consultancy company. More specifically, this research is to identify the performance indicators of the company sales operation, ISO 9001based sales operation management systems, and the comparison of the sales operation performance before and after the implementation of the model. This study is an action research using descriptive case study. The research results show the sales operation performance indicators and ISO 9001based sales operation management system model. In addition, the finding of this study indicates that the use of ISO 9001 can improve the performance indicators of sales operation, such as response speed, the number of prospective customers, customer retention and the number of new customers.
Pengujian Komitmen Multidimensional Allen dan Meyer dalam Konteks Pemasaran Jasa: Studi Empiris pada Perusahaan Jasa Kategori People Processing
Tjahyadi, Rully Arlan
International Research Journal of Business Studies Vol. 2 No. 3 (2009): December 2009 - March 2010
Publisher : Universitas Prasetiya Mulya
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The purpose of this study is to investigate the extent to which customer satisfaction influence multidimensional commitment, repurchase intention, and advocacy intention. This research also invetigates the impact of multidimensional commitment on repurchase intention and advocacy intention. The model was examined in the context of a service relationship—people processing. This study conducted at Bandung using survey to 200 respondents. Structural equation modelling (SEM) is used to examine the effect of customer satisfaction on multidimensional commitment, repurchase intention, and advocacy intention, and also examine the effect of multidimensional commitment on repurchase intention and advocacy intention. This research found that customer commitment (affective and normative) serves as a partial mediator of the customer satisfaction-future intention relationship. This research also found that normative commitment was strongly and positively related to repurchase intention. Affective commitment was positively related to repurchase intention and advocacy intention. In addition, this research found that customer satisfaction was strongly and positively related to multidimensional commitment. Customer satisfaction was strongly and positively related to repurhase intention and advocacy intention. These findings have important implication that service providers have to focus attention on both the evaluative force (customer satisfaction) and the relational forces (customer commitment) that derive crucial customer behaviors.
Hubungan Emotional Quotient, Intelectual Quotient dan Spiritual Quotient dengan Entrepreneur’s Performance: Sebuah Studi Kasus Wirausaha Kecil di Yogyakarta
Muttaqiyathun, Ani
International Research Journal of Business Studies Vol. 2 No. 3 (2009): December 2009 - March 2010
Publisher : Universitas Prasetiya Mulya
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This study aimed to analyze the relationship and the influence of emotional, intellectual and spiritual quotient with the entrepreneur’s performance on the entrepreneurs in Yogyakarta. Pearson Product Moment Correlation and multiple regression analysis used to test the hypothesis in this study. Pearson Product Moment Correlation is used to test the relationship, F test was used to test the effect of independent variables on the entrepreneur’s performance and t-test was used to test the effect partially. The results of this study indicate that the entrepreneur’s performance was significantly related and influenced by emotional, intellectual and spiritual quotient simultaneously. The effect only partially occurs in emotional and intellectual quotient, while the spiritual quotient has no significant effect on the entrepreneur’s performance. In fact, the intellectual quotient has the most dominant influence on the entrepreneur’s performance.