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Journal Communication Spectrum: Capturing New Perspectives in Communication
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Published by Universitas Bakrie
ISSN : 20878850     EISSN : 26226405     DOI : -
Journal Communication Spectrum Capturing New Perspectives in Communication, terbit dua kali setahun (Februari dan agustus) diiterbitkan oleh Program Studi Ilmu Komunikasi Fakultas Ekonomi dan Ilmu Sosial Universitas Bakrie (FEIS UB) sebagai media atau wacana persepektif baru di bidang ilmu Komunikasi.
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Articles 6 Documents
Search results for , issue "Vol 6, No 1 (2016): Februariy - July 2016" : 6 Documents clear
DARAH DAN KOPI DALAM RACIKAN MEDIA: Konstruksi Pemberitaan Kompas.com dan Metrotvnews.com Terkait Kasus ‘Kopi Sianida’ Jessica Wongso Sari, Nursita
Journal Communication Spectrum : Capturing New Perspectives in Communication Vol 6, No 1 (2016): Februariy - July 2016
Publisher : Department of Communication Science, Bakrie University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jcs.v6i1.2005

Abstract

The mass media has the ability to construct realities that can represent a particular person or idea in its reporting. One of them is what the media did to Jessica Kumala Wongso, a suspect in the Wayan Mirna Salihin murder case using "cyanide coffee". Kompas.com and Metrotvnews.com are examples of online media that represent Jessica in their news. This study uses a qualitative approach to see how Kompas.com and Metrotvnews.com represent and construct the reality of Jessica. Using the Fairclough model's critical discourse analysis method, this study specifically examines how Jessica was constructed by the media and what contexts influenced it. The results of text analysis, document searches, and literature reviews show that Kompas.com and Metrotvnews.com represent Jessica as a murderer from the upper class who is cruel and has sexual abnormalities. Text analysis also identified gender discrimination that intersected with social class and sexual preference towards Jessica. This discrimination has led to violations of journalistic principles because of the attitude of the media that only pursues market interests. To cite this article (7th APA style): Sari, N. (2016). Darah dan Kopi dalam Racikan Media: Konstruksi Pemberitaan Kompas.com dan Metrotvnews.com Terkait Kasus ‘Kopi Sianida’ Jessica Wongso [How Kompas.com and Metrotvnews.com Contruct the News about Jessica Wongso’s ‘Cynide Coffee’]. Journal Communication Spectrum, 6(1), 1-14.
IDEOLOGISASI DALAM PENEGAKAN KHILAFAT AHMADIYAH: Studi Kasus Jemaat Ahmadiyah di Kampung Gondrong Tangerang Banten Kunu, Arifuddin
Journal Communication Spectrum : Capturing New Perspectives in Communication Vol 6, No 1 (2016): Februariy - July 2016
Publisher : Department of Communication Science, Bakrie University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jcs.v6i1.1959

Abstract

By applying the nizam khilafat ahmadiyah (khilafah ‘ala minhaji an-nubuwah), Ahmadiyah continues to grow and shows rapid development. Khilafat in Ahmadiyya also allows the congregation to unite under the orders of a Caliph. In practice, khilafat in Ahmadiyah involves the concept of doctrine and ideology that has been constructed both socially, culturally and spiritually. This study aims to determine the role of organizational doctrine and ideology in perpetuating the khilafat system for Ahmadiyah followers. The study was conducted in Kenanga Village, Cipondoh Subdistrict, Tangerang City, Banten. This research is qualitative by applying methods of observation, interviews and literature research. The results showed that ideology and doctrine delivered in a structured and systematic manner had perpetuated the khilafah in Ahmadiyya while at the same time fostering the loyalty of all members of the congregation. To cite this article (7th APA Style): Kunu, A. (2016). Ideologisasi dalam Penegakan Khilafat Ahmadiyah: Studi Kasus Jemaat Ahmadiyah di Kampung Gondrong Tangerang Banten [Ideologization in Building the Ahmadiyya Empire]. Journal Communication Spectrum, 6(1), 15-27
KETIKA MEDIA MENJADI HAKIM: Studi Kritis Pemberitaan LGBT di Harian Republika Oktaviani, Dahlia Sari
Journal Communication Spectrum : Capturing New Perspectives in Communication Vol 6, No 1 (2016): Februariy - July 2016
Publisher : Department of Communication Science, Bakrie University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jcs.v6i1.2017

Abstract

Mass media has the ability to construct a reality that can represents a person or a particular idea in its news. It is done to lesbian, gay, bisexual, and transgender (LGBT), Republika newspaper is an example that represents LGBT in its news. This study used a qualitative method to see how the Republika represents LGBT. This study uses critical discourse analysis of Fairclough to see how LGBT represented and what contexts which affect it. By doing text analysis, search documents, and literature, author notes that the Republika represents LGBT as a people who deviate from religion and considered a disease that is having psychiatric disorders. Text analysis results showed discrimination that raises principles of journalism violation because media is just pursuing market interests.
BERGURU PADA YOUTUBE: Menelaah Perilaku Budaya Komunitas Cover Dance Penggemar K-Pop Utaminingrum, Kartika Ayu
Journal Communication Spectrum : Capturing New Perspectives in Communication Vol 6, No 1 (2016): Februariy - July 2016
Publisher : Department of Communication Science, Bakrie University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jcs.v6i1.2018

Abstract

At the moment, the most widely discussed topic in Indonesia is the "Korean Wave" or Hallyu wave. Various fan bases appear followed by their respective characteristics. Fans have different ways to express their love for Korean art and culture. As one of the fastest-growing music genres in the world, Billboard Korea (2011) identified that K-pop gave birth to the latest global trend, namely K-pop cover dance. Cover dance comes as a form of expression of K-pop fans by prioritizing movements and dance to the music or rhythm. This article explains how Soulmate Community members adopted Korean culture through K-Pop cover dance, including knowledge about things related to South Korea after being hit by a message via YouTube, member attitudes towards matters related to South Korea as an effect of exposure to YouTube media messages, and what behaviors or actions are manifested as a result of learning South Korean culture through YouTube.
PRIA DI MATA PRIA: Resepsi Khalayak Konsumen Pria di Platform Kaskus terkait Kampanye Garnier Men Surbakti, Abbram Mika Teguh
Journal Communication Spectrum : Capturing New Perspectives in Communication Vol 6, No 1 (2016): Februariy - July 2016
Publisher : Department of Communication Science, Bakrie University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jcs.v6i1.2020

Abstract

Kaskus is an Indonesia forum site with a really huge user base, in Indonesia, it’s popularity is on the same level as some global sites such as Google, Youtube, Twitter, and many more. Seeing from this fact alone, it’s easy to say Kaskus as potential promotional media in Indonesia. The problem is, there’s some misunderstanding about Kaskus, especially the users, which make some brands ignoring Kaskus as of their potential promotional media for their campaign. Garnier, on the other hand, is one of the brands brave enough to use Kaskus as one of their promotional media for the Garnier Urban Hero which talks about masculinity. This article explores this campaign from the perspective of consumers, especially men as the dominant users of Kaskus. Using reception analysis with Hall’s Encoding/Decoding as it’s the basic idea, the study has identified how the reception process of Kaskus users from this campaign worked, how they interpreting it, how they decoding it, and then how users were understanding or interpreting Kaskus itself. Men saw other men on media as the mirror as well as competitor for their desire and pleasure. The brand is a vehicle for connecting men's desire and their repressing pleasures in facing the competition. To cite this article (7th APA style): Surbakti, A. M. T. (2016). Pria di Mata Pria: Resepsi Khalayak Konsumen Pria di Platform Kaskus terkait Kampanye Garnier Men [Men Reception towards the Campaign of Garnier Men in Kaskus]. Journal Communication Spectrum, 6(1), 74-88 
ACADEMIC BRANDING: Individual and Institutional Perspectives Wijaya, Bambang Sukma
Journal Communication Spectrum : Capturing New Perspectives in Communication Vol 6, No 1 (2016): Februariy - July 2016
Publisher : Department of Communication Science, Bakrie University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36782/jcs.v6i1.2087

Abstract

Branding occurs in the business world and non-business (social, cultural, political, etc.). Branding is not only useful in the professional realm but also academically. In short, branding has intruded on almost all fields of postmodern community work. This article elaborates on branding in the academic sphere, whose needs are progressively pressing amid increasingly fierce competition. By interviewing academic actors and stakeholders, we construct and examine academic branding dimensions from two perspectives: individual and institutional. From an individual perspective, academic branding works on the aspects of scientific profiles, scientific activities, scholarly works, scientific recognition, and scientific achievements. Meanwhile, academic branding embodies the portfolio dimensions of research, education, and community service activities from the institutional perspective. Academic branding impacts an educational organization's reputation and credibility and contributes to the scholars' personal branding performance and organizational branding in which the scholars ensconce. PEMEREKAN AKADEMIS: Perspektif Individual dan InstitusionalPemerekan tidak hanya terjadi di dunia bisnis, tetapi juga non-bisnis (sosial, budaya, politik, dan lain-lain). Pemerekan tidak hanya bermanfaat di ranah profesional, tetapi juga akademis. Pendek kata, pemerekan telah mengintrusi hampir segenap bidang pekerjaan masyarakat pascamoderen. Artikel ini mengelaborasi pemerekan pada ranah akademis, yang kebutuhannya semakin mendesak di tengah kompetisi yang semakin ketat. Dengan mewawancarai berbagai aktor akademis dan pemangku kepentingan, artikel ini menelaah dimensi-dimensi pemerekan akademis dari dua perspektif, yakni individual dan institutional. Dari perspektif individual, pemerekan akademis memiliki dimensi Karya-Karya Saintifik, Profil Saintifik, Aktivitas Saintifik, Pengakuan Saintifik, dan Prestasi Saintifik, sedangkan dari perspektif institutional, pemerekan akademis mewujud dalam dimensi portfolio kegiatan Penelitian, Pendidikan, dan Pengabdian Kepada Masyarakat. Pemerekan akademis atau academic branding tidak hanya berdampak pada reputasi dan kredibilitas organisasi akademis, tetapi juga berkontribusi pada performa baik pemerekan personal akademisi maupun organisasi tempat akademisi tersebut bernaung. To cite this article (7th APA Style): Wijaya, B. S. (2016). Academic Branding: Individual and Institutional Perspectives. Journal Communication Spectrum: Capturing New Perspectives in Communication, 6(1), 44-59

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