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JCRIM (Journal of Current Research In Multidisciplinary)
Published by Yayasan Gema Bina Nusantara
ISSN : 30256860     EISSN : 30218039     DOI : -
Core Subject : Social,
Social Sciences
JCRIM (Journal of Current Research In Multidisciplinary): ISSN: 3025-6860 (cetak), ISSN: 3021-8039 adalah jurnal yang ditujukan untuk publikasi artikel ilmiah dan di payungi Oleh Yayasan Gema Bina Nusantara dan di terbitkan 4 kali dalam setahun yaitu Maret, Juni, September, Desember. Journal of Current Research In Multidisciplinary sebagai sebuah jurnal ilmiah diharapkan dapat menunjukkan kepada masyarakat luas akan kekayaan khazanah keilmuan melingkupi berbagai dimensi kehidupan. Ruang lingkup dan fokus terkait dengan penelitian dengan pendekatan Multidisipliner, yang meliputi: Ilmu Ekonomi dan Bisnis, Humaniora, Ilmu Sosial, Ilmu Komunikasi, Teknik, Politik, Pendidikan, Hukum, Seni & Desain, Sistem Informasi dan Teknologi Informasi.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 5 Documents
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Search results for , issue "Vol. 3 No. 2 (2025): JCRIM (Journal of Current Research In Multidisciplinary)" : 5 Documents clear
The Influence of Service Quality and Brand Image on Repurchase Intention Mediated by Customer Satisfaction Lestari, Putri Indah Dwi; Bertuah, Eka
Journal of Current Research In Multidisciplinary Vol. 3 No. 2 (2025): JCRIM (Journal of Current Research In Multidisciplinary)
Publisher : Yayasan Gema Bina Nusantara

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Abstract

The purpose of this study is to investigate the direct influence of service quality and brand image on customer satisfaction, to determine the direct influence of customer satisfaction, service quality and brand image, on repurchase intention. As well as the indirect influence of service quality and brand image on repurchase intention through customer satisfaction at Ayam Gepuk Pak Gembus (AGPG) outlets. Data collection was carried out using a questionnaire distributed online using Google Forms through social media such as Whatsapp and Instagram. The population in this study were all customers of AGPG outlets. The questionnaires collected were 190 respondents and the data were processed using the Smart PLS analysis tool. From the results of this study, it was found that service quality has a positive effect on customer satisfaction. Brand image has a positive effect on customer satisfaction. Customer satisfaction has a positive effect on repurchase intention. Service quality has no effect on repurchase intention. Brand image has a positive effect on repurchase intention. Service quality has an effect on repurchase intention through customer satisfaction. Finally, brand image has an effect on repurchase intention through customer satisfaction. Therefore, it is important for Ayam Gepuk Pak Gembus to improve the quality of service better with the aim of improving the brand image that has been formed at AGPG, so that customers will feel satisfied in visiting and purchasing at the outlet and have an interest in repurchasing products at the AGPG outlet.
Problems in Arranging the Position of Special Staff of the Special Region of Jakarta Government Reviewed from Law Number 2 of 2024 Concerning Special Provinces and Law Number 20 of 2023 Concerning State Civil Apparatus Putra, Budayawan Gerio
Journal of Current Research In Multidisciplinary Vol. 3 No. 2 (2025): JCRIM (Journal of Current Research In Multidisciplinary)
Publisher : Yayasan Gema Bina Nusantara

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On Wednesday, February 5, 2025, the Head of the State Civil Service Agency (BKN) of the Republic of Indonesia issued a strong warning to newly elected regional heads for the 2025–2030 term regarding the appointment of new personnel, particularly special staff. Prof. Zudan emphasized that appointing new staff must follow the legal recruitment path, namely through the State Civil Apparatus (ASN) and Government Employees with Work Agreements (PPPK), as regulated in Law No. 20 of 2023 on the State Civil Apparatus. However, the Governor of the Jakarta Special Region, Pramono Anung, asserted that Jakarta has special characteristics that allow the appointment of special staff. In accordance with Law No. 2 of 2024, which governs the Special Region of the Province of Jakarta, and based on the principle of lex superior derogat legi generali, the higher regulation overrides the general law. Article 38 paragraphs (1) and (2) of Law No. 2 of 2024 explicitly state that the Governor has the authority to appoint special staff, with detailed provisions regarding the requirements, appointment procedures, and remuneration to be regulated through a Governor Regulation.
The Influence of Service Quality on Customer Satisfaction at PT. Krakatau Bandar Samudera Winarto, Puji; Ruswanti, Endang
Journal of Current Research In Multidisciplinary Vol. 3 No. 2 (2025): JCRIM (Journal of Current Research In Multidisciplinary)
Publisher : Yayasan Gema Bina Nusantara

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Abstract

This study aims to discuss the dimensions of service quality consisting of tangibles, reliability, responsiveness, assurance, and empathy towards customer satisfaction variables. This study used questionnaires distributed to 96 customer respondents of PT Krakatau Bandar Samudera, while the method used was multiple regression analysis using statistical software. The results of the analysis show that service quality variables influence customer satisfaction variables and there is a level of importance of the variables studied on customer satisfaction. The assurance and empathy variables have a significant positive effect on customer satisfaction. The results of the study stated that the empathy variable has a greater influence value compared to the assurance, responsiveness, reliability, and tangibles variables in influencing customer satisfaction. Therefore, it can be concluded that the rise and fall of port service quality can affect customer satisfaction.
Analysis of Delay Factors in Drinking Water Supply System Development Projects on Small Islands (Case study of the Drinking Water Supply System Project on Maratua Island) Febiana, Indra; Rachmat, Agus; Kadir, Yushar
Journal of Current Research In Multidisciplinary Vol. 3 No. 2 (2025): JCRIM (Journal of Current Research In Multidisciplinary)
Publisher : Yayasan Gema Bina Nusantara

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To fulfill cost, quality, and schedule restrictions, construction projects must carefully plan, execute, and oversee project management. Construction delays frequently raise expenses and lower quality. An operational Water Supply System (SPAM) is essential in distant places like tiny islands. The Seawater Reverse Osmosis (RO) SPAM Project on Maratua Island deviated 6% from the contract timeline. This study analyzes and ranks delay factors in SPAM project development on Small Islands. This study collected primary data from 90 respondents (30 Consultants, 30 Executors/Contractors, and 30 Owners/Ministry of PUPERA) using non-experimental surveys. Validity and reliability testing, the Index of Importance for ranking, and Factor Analysis (PCA) to minimize and cluster the 23 original variables were performed. PCA divided the variables into three main categories that explained 61.808% of variation. Transportation, Geographical Location, Material, and Equipment were the biggest factor, accounting for 51.801% of variation. This component includes logistical challenges like distant site transportation and import delays. Second was Manpower, Scope Changes & Work Documents (5.404%), then Planning and Coordination (4.603%). Poor contractor job performance was the biggest delay issue. To reduce delays in small island SPAM projects, logistics planning and integrated multi-party project management must be urgently evaluated.
The Role of Brand Trust in Mediating the Relationship Between Brand Image and Brand Loyalty among Cosmetic Users Janah, Linda Maulidatul; Hasyim
Journal of Current Research In Multidisciplinary Vol. 3 No. 2 (2025): JCRIM (Journal of Current Research In Multidisciplinary)
Publisher : Yayasan Gema Bina Nusantara

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Abstract

This study aims to analyze the influence of brand image and brand trust on brand loyalty among Somethinc cushion cosmetic users. With increasing competition in the cosmetics industry, it is important for companies to understand the factors that influence customer loyalty. The research method used is quantitative with data collection through questionnaires distributed to 140 respondents in the Greater Jakarta area. Data analysis was conducted using Partial Least Square-Structural Equation Modeling (PLS-SEM) to test the relationship between variables. The results show that brand image has a positive and significant influence on brand trust, which in turn has a positive impact on brand loyalty. This finding indicates that companies need to focus on developing a strong brand image and building consumer trust to increase loyalty. This study also identified that customer experience and product quality play an important role in shaping brand image and trust. The managerial implications of this study suggest companies to implement effective and sustainable marketing strategies to retain and attract more customers.

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