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Review of International Economy and finance (RITEF)
Published by CV. Adiba Aisha Amira
ISSN : -     EISSN : 30893925     DOI : Zenodo
Core Subject :
Review of International Economy and finance (RITEF) is a scientific journal that publishes articles in the Business field includes conceptual ideas in the fields of Economics, Accounting, Management, business. The scopes are Human Resource Management, Marketing Management, Financial Management, Production/Operational Management, Strategic Management, Islamic Business Management, Halal Industry Management, Hajj and Umro Management, Zakat and Waqf/ Islamic Philanthropy Management, Tourism Management, Banking Management, Industrial Management, Agribusiness Management, Business Administration.
Arjuna Subject : -
Articles 5 Documents
 1 
Search results for , issue "Vol. 1 No. 4 (2025)" : 5 Documents clear
ARTIFICIAL INTELLIGENCE AND MACHINE LEARNING IN PERSONALISATION MARKETING: A LITERATURE REVIEW Alim Hardiansyah; Loso Judijanto
Review of International Economy and Finance Vol. 1 No. 4 (2025)
Publisher : CV. ADIBA AISHA AMIRA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.16811697

Abstract

Artificial Intelligence (AI) and Machine Learning (ML) have rapidly developed in supporting personalised marketing strategies. This study focuses on a literature review to explore the role of AI and ML in enhancing the effectiveness of personalisation, such as big data processing, consumer behaviour analysis, and the provision of relevant recommendations. The analysis results indicate that these technologies can enhance customer experience and marketing campaign efficiency. However, challenges such as data privacy, ethics, and significant technological investments remain key concerns in their implementation. This study concludes that AI and ML offer great potential for data- driven personalisation marketing, while requiring ethical and adaptive approaches to maximise their benefits sustainably.
ANALYSIS OF THE INFLUENCE OF COMMUNITY ECONOMIC EMPOWERMENT AND FINANCIAL INCLUSION IN STRENGTHENING MSME CAPITAL (A STUDY OF GOVERNMENT PROGRAM LITERATURE IN INDONESIA) Ahmad Rizani; Swanto Sirait; Pratiwi Subianto
Review of International Economy and Finance Vol. 1 No. 4 (2025)
Publisher : CV. ADIBA AISHA AMIRA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.16811866

Abstract

This study analyses the impact of community economic empowerment and financial inclusion on strengthening the capital of Micro, Small and Medium Enterprises (MSMEs) in Indonesia based on a literature review of various government programmes. The results show that synergistic efforts through training, business mentoring, and facilitating access to financing sources can significantly improve the capabilities and competitiveness of MSME actors. Financial inclusion programmes, such as People's Business Credit (KUR), business capital assistance, and financial service digitalisation, have proven to expand access to capital and boost business management efficiency. In addition, financial literacy and digital innovation further strengthen MSMEs' resilience to economic challenges and market changes. This study emphasises the importance of optimising the integration of community economic empowerment and financial inclusion through adaptive policies, regular monitoring, and ecosystem support to ensure that SME capital strengthening is effective, sustainable, and has a broad impact on the national economy.
THE EFFECTIVENESS OF FISCAL POLICY AND GOVERNMENT STIMULUS IN MAINTAINING DOMESTIC CONSUMPTION AND INVESTMENT: A LITERATURE REVIEW Gunawan Widjaja
Review of International Economy and Finance Vol. 1 No. 4 (2025)
Publisher : CV. ADIBA AISHA AMIRA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.16811763

Abstract

This article aims to review the effectiveness of fiscal policy and government stimulus in maintaining domestic consumption and investment, particularly during periods of economic crisis. Through a literature review, it was found that fiscal policy instruments such as government spending, tax incentives, and social assistance play a significant role in maintaining people's purchasing power and encouraging investment recovery. The success of stimulus measures is highly influenced by the speed of distribution, targeting accuracy, and the fiscal capacity of the country concerned. However, the implementation of fiscal policies also faces various challenges such as limited fiscal space, the risk of rising public debt, bureaucratic weaknesses, and the need for transparent governance. The review emphasises the importance of adaptive stimulus design, synergy with monetary policy, and continuous evaluation to ensure that fiscal policy remains effective and sustainable in the face of future global and domestic economic dynamics.
THE RESPONSIBILITY OF ENTREPRENEURS IN MANAGING INVESTMENTS TO ENSURE BUSINESS SUSTAINABILITY: A CONCEPTUAL AND PRACTICAL REVIEW H. Deni Salahuddin; Gunawan Widjaja
Review of International Economy and Finance Vol. 1 No. 4 (2025)
Publisher : CV. ADIBA AISHA AMIRA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.16811782

Abstract

This study discusses the responsibility of entrepreneurs in managing investments as an effort to ensure business continuity through conceptual and practical reviews. A literature review approach was used to collect and analyse literature related to the concept of entrepreneurial responsibility in investment management, including stewardship theory, corporate social responsibility (CSR), and corporate governance principles. In addition, responsible investment management practices in the real business world are also examined, including diversification strategies, risk management, integration of ESG (Environmental, Social, and Governance) principles, and the use of digital technology to improve the effectiveness of investment management. The results of the study indicate that entrepreneurs who are able to manage investments responsibly can not only maintain business sustainability but also create social and environmental added value. This study provides recommendations for entrepreneurs and policymakers to place greater emphasis on ethics, transparency, and adaptation to market dynamics in investment management so that businesses remain competitive and sustainable.
THE DYNAMICS OF LOCAL GOODS TRADE AND IMPORTS IN THE SERIKIN CROSS-BORDER MARKET: AN ANALYSIS OF INDONESIA-MALAYSIA ECONOMIC INTERACTIONS THROUGH LITERATURE REVIEW Gunawan Widjaja; Wagiman Wagiman
Review of International Economy and Finance Vol. 1 No. 4 (2025)
Publisher : CV. ADIBA AISHA AMIRA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.16811792

Abstract

This study discusses the dynamics of local and imported goods trade in the Serikin Cross-Border Market located on the border between Indonesia and Malaysia. This market serves as a dynamic centre of economic interaction, where business actors from both countries establish close trade relations, both formal and informal. A literature review identified factors influencing these economic interactions, including the role of local and imported products, regulatory challenges, and socio-economic impacts on border communities. The findings reveal that the Serikin Market is not only a place for goods transactions but also a medium for strengthening bilateral relations and empowering the local economy. Optimising the management of this market heavily depends on policy synergy between Indonesia and Malaysia, as well as innovation by business actors on the ground.

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