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Sari Listyorini
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Departemen Administrasi Bisnis, Fakultas Ilmu Sosial & Ilmu Politik, Universitas Diponegoro, Jl. Prof. H. Soedarto, S.H. Tembalang, Semarang, Jawa Tengah, Indonesia
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Jurnal Ilmu Administrasi Bisnis
Published by Universitas Diponegoro
ISSN : -     EISSN : 27461297     DOI : 10.14710/jiab
Core Subject : Economy,
Economics, Econometrics & Finance
Jurnal Ilmu Administrasi Bisnis diterbitkan oleh Jurusan Ilmu Administrasi Bisnis Fakultas Ilmu Sosial dan Ilmu Politik, Universitas Diponegoro.
Arjuna Subject : -
Articles 17 Documents
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Search results for , issue "Volume 4, Nomor 1, Tahun 2015" : 17 Documents clear
EFFECT OF PRICE AND QUALITY OF SERVICE CUSTOMER LOYALTY (Study on Railway Passenger Blora Jaya PT. Kereta Api Indonesia (Persero) DAOP IV Semarang) Fajar, Yulia Rossanda; Hermani, Agus; Budiatmo, Agung
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 1, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

Development and transportation services business competition is increasing rapidly. They compete in providing the best service to retain customers. This research was conducted at PT.Kereta Api Indonesia (Persero) Regional Operations IV Semarang object KA (train) Blora Jaya. Of user data KA Blora Jaya known of the fluctuations in the number of service users KA Blora Jaya and their number of user complaints Blora Jaya train services relating to facilities, infrastructure, and operational support services. As a company engaged in the field of services, PT.KAI (Persero) DAOP IV Semarang must provide good service to customers, good service offset by price according to what is given by PT. KAI (Persero) DAOP IV Semarang.This study aims to determine the effect of price (X1) and quality of service (X2) on customer loyalty (Y) railway services Blora Jaya. This type of research uses explanatory research with data collection method using interviews and data collection tools used questionnaires to a sample of 100 respondents KA customers Blora Jaya using purposive sampling method. Using analytical techniques validity, reliability, simple linear regression, multiple linear regression, t test and F test by means of SPSS 16.The results showed that the quality of service has a strong influence on customer loyalty by 49.4%, while the price is quite a strong effect on customer loyalty by 21,7%. This indicates that the variable quality of service to customer loyalty variable effect is higher than the variable price.Advice can be given to increase customer loyalty is to improve the quality of railway services Blora Jaya which is considered important by the service user, but still less attention from the company such as the availability of bins, seating capacity, the slow ticket officer in providing service that is the least number of counters that opened and have not been applied to tickets purchased online services.
INFLUENCE OF CUSTOMER SERVICE AND VALUE TO CUSTOMER SATISFACTION PDAM TIRTA MOEDAL SEMARANG Tambunan, Linggom; Waluyo, Handoyo Djoko; Nurseto, Sendhang
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 1, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

Pdam Tirta Moedal semarang is a local drinking water companies that move in the fields clean water sales. As a company supplier of clean water, in addition to the local revenue, the supply of water taps Tirta Moedal Semarang also aims to meet the needs of the community will clean water, used for household needs, office,  building government building, the school, places of worship and other business purposes. Research aims to understand the value of the influence of customer service and customer satisfaction PDAM Tirta Moedal Semarang. Type research that is used is namely eksplanatory research to the population of active customers PDAM Tirta Moedal Semarang. Sample the ones involved are as many as 100 people the sample collection by applying a technique uses the method purposive (engineering the determination of the sampling method of sample) done with certain consideration. Engineering data collection in the research by using interviews and questionnaires. The results of research we can conclude that partial evaluation for such variables here influential significantly to customer satisfaction. The service for satisfaction pelaanggan where t count as much as 8,817 > t table (1,9845). The value of customer customer satisfaction where the value of t count 5,126 > t table (1,9845). Simultaneously all the variables influential significantly to customer satisfaction with the results of the count ( 40,119 ) > f table ( 3,089 ). Advice that can be given in research this is a company need to increase service quality in terms of technical and non company technical, so that the customers that appears good will and the customer will be satisfied.
THE ANALYSIS ON FACTORS INFLUENCING COSTUMERS TO DO SHOPPING AT SRIRATU SUPERMARKET PEMUDA BRANCH SEMARANG Puspitasari, Mayranni Rizky; Suryoko, Sri; Prabawani, Bulan
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 1, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

Along with the rise of people's daily need, numbers of small retail start to grow with its own characteristics. It results in a tight competition among retail outlets. To  win the competition so that it won't be left by the consumers, those small retail should understand and fill the consumer's needed. One of the small retail in Semarang is Pasaraya Sri Ratu Pemuda Semarang. But nowadays in line with the increasing number of small retail  it causes the decreasing of sales of Sri Ratu Pemuda year by  years.The objective of this research is find out the influencing factors for consumers to shop at Pasaraya Sri Ratu Pemuda Semarang. This research used exploratory research. The technique of sampling is nonprobability sampling and incidental sampling. The sample of this research is about 100 people who visited and shopped at Pasaraya Sri Ratu Pemuda Semarang. The measurements scale used Likert scale. SPAS 20.0 is also used to help the analysis.For the result, it can be seen that the factor which influence the costumers to shop at Pasaraya Sri Ratu Pemuda Semarang include of price, product, location, service quality and other factors. The price factor variable is divided into two, they are primary price factor and secondary price factor. The product factor variable is divided into two, they are the main factor and product attribute factor. The location variable in this research analysis is getting reduced so one of the remaining factor  is safety and location comfort factor. The service quality variable is divided into four factors, they are the ability of workers in giving service , the communication ability with consumer, physical and supporting facilities factor. The other variable is divided into two, they are utilitarian value and hedonic value.It is suggested that  the company  pay attention for some factors such as pricing strategy,  providing variety of product line, increasing the service quality and supporting facilities so that the consumers feel comfortable  in shopping.
PENGARUH KOMPENSASI, PELATIHAN KERJA DAN BUDAYA ORGANISASI TERHADAP KINERJA KARYAWAN BAGINA PEMASARAN PT. NJONJA MENEER SERMARANG Sihotang, Jojor; Hermani, Agus; Widiartanto, Widiartanto
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 1, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

Keberhasilan suatu organisasi bisnis dapat dinilai dari kinerja yang dihasilkan secara keseluruhan, dengan karyawan sebagai faktor utama penilaian. Penelitian ini dilatarbelakangi oleh belum maksimalnya kinerja karyawan bagian pemasaran PT. Njonja Meneer Semarang dan fluktuatifnya penjualan yang dihasilkan selama lima tahun terakhir dengan penurunan yang paling signifkan pada tahun 2013. Tujuan dari penelitian ini adalah  untuk mengetahui pengaruh kompensasi, pelatihan kerja, dan budaya organisasi terhadap kinerja karyawan bagian pemasaran baik secara parsial aupun simultan. Jenis penelitian explanatory research dengan menggunakan sampel jenuh (nonprobability sampling) sebanyak 38 karyawan bagian pemasaran. Skala pengukuran menggunakan skala Likert. Analisis regresi linear dan berganda digunakan untuk membuktikan hipotesis dengan batuan SPSS 16.0. Hasil penelitian menunjukkan terdapat pengaruh yang kuat, positif dan signifikan antara kompensasi, pelatihan kerja, dan budaya organisasi terhadap kinerja karyawan bagian pemasaran baik secara parsial maupun simultan. Berdasarkan hasil penelitian, peneliti menyarankan agar perusahaan menambah keragaman jenis kompensasi, menambah besaran nilai kompensasi, lebih sering menyelenggarakan pelatihan kerja, menyesesuaikan materi pelatihan dengan kebutuhan dan mendukung serta mendorong karyawan dalam mengambil keputusan dan resiko pekerjaan.
PENGARUH CITRA MEREK DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN SEPEDA MOTOR HONDA BEAT PADA PT. ASTRA HONDA MOTOR SEMARANG Pratama, Salvandi Qito; Hermani, Agus; Ngatno, Ngatno
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 1, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

Studying consumer behavior is an important thing that should be done by every company today. It is intended that the products they produce can be accepted by the public and can be successful in the competition between companies. This research was conducted at PT. Astra Honda Motor Semarang object Honda Beat. From the data known of buyers of Honda Beat Honda Beat fluctuations in the number of purchases and an increase in sales of Honda Beat branding but Honda Beat is still not able to shift the current Mio as the top brand. As a company engaged in the automotive, PT. Astra Honda Motor Semarang must build a good brand image since the beginning could through quality products so that the brand image in the minds of consumers and trustworthy and good quality products in order to increase the purchasing decisions of consumers by more varied, more qualified, and can understand what needed by the consumer.This study aimed to determine the effect of brand image (X1) and the quality of the product (X2) on purchase decisions (Y) Honda Beat. This type of research uses explanatory research with data collection method using interviews and data collection tools used questionnaires to a sample of 100 respondents buyer Honda Beat using purposive sampling method. Analysis technique using the validity, reliability, simple linear regression, multiple linear regression, t test and f by means of SPSS 17.Based on the results of statistical calculations in mind that the quality of products influence the purchasing decisions of 42.3%, while the brand image influence the purchasing decisions of 29.8%. Taken together brand image and product quality influence on purchasing decisions by 45.4%. While the remaining 54.6% is influenced by variables or other factors such as price, promotion, and others.Advice can be given to the company is to improve the brand image of Astra Honda Motor in order to be better that terkaitan the respondent trust company Honda. Besides the need for CSR (Corporate Social Responsibility) by PT. Astra Honda Motor as a concern for the environment and society. Companies must increase community activities Honda Beat users to further enhance the prestige of the user, so that it can assist management in making the latest innovations to the product of Honda Beat. If the product quality can be maintained Honda Beat is in itself a positive brand image of Honda Beat will also be formed.
The Effect of Organizational Culture and Leadership to The Employee’s Performance Through Motivation at PT Bank Tabungan Negara (Persero) Go Public Semarang Branch Office Mia El Fitria; Saryadi Saryadi; Wahyu Hidayat
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 1, Tahun 2015
Publisher : Universitas Diponegoro

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Abstract

Scope of banking is now currently experiencing a very tight competition that marked by the emergence of new banks, so the company needs the right strategy and ability to optimize human resources in the company. Conditions of the competition requires companies to have employees that have high performance. Employees performance is influenced by various factors such as organizational culture, leadership and motivation. All three of them have an important role in improving the performance of employees. Based on existing problems in this research, there was a decrease in the employee’s performance of PT. Bank Tabungan Negara (Persero) Go Public Semarang branch office in 2011 and 2012 with (0.335%) and (0.98%). The purpose of this research was to determine the effect of organizational culture and leadership to the employee’s performance through motivation at PT. Bank Tabungan Negara (Persero) Go Public Semarang branch office.The type of this research is explanatory research. The population in this research is employees of PT. BTN (Persero) Go Public Semarang branch office and the number of sample was 136 respondents. The sampling technique is proportionate stratified random sampling. The techniques of collecting data in this research with questionnaires and interviews. The analytical method that used in this research is the correlation test, R Square, simple linear regression, multiple linear regression, t test and f test with SPSS.The results of this research show that based the path analysis, organizational culture and leadership have influence on employee performance when reinforced by the motivation or through motivation. It can be conclude if the organizational culture is stronger, if there’s stand presence of good leadership and accompanied with employees high motivation, it will improve employees performance. Recomendation  for PT Bank Tabungan Negara (Persero) Go Public Semarang branch office is to enable high employees performance, then the leader should be able to regard on how the employees can be more active providing inspiration, innovation and initiative in work, as well as leaders should be able to further build employees motivation to work better, and the company should pay more attention with the suitability of bonus that provided for the employees to improve their performance even better.
PENGARUH KOMPENSASI, MOTIVASI KERJA DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN PT. PELABUHAN INDONESIA III (PERSERO) TERMINAL PETI KEMAS SEMARANG Prasetiyo, Catur; Pradhanawati, Ari; Widiartanto, Widiartanto
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 1, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

Business companies need in managing factors labor. Problems related to the performance of labor are the low. The factors that can influence the occurrence of performance is motivation, work satisfaction, the level of stress, the physical condition, work, a system of compensation and workplace there are to research performance evaluation of the employee who decline and absentee an increase in the presence of an employee ( alpa and permit ). The purpose of this research to find out the influence of compensation, motivation and workplace work on the performance of an employee of PT. Pelabuhan indonesia III ( persero ) container terminal semarang. Type research used in this research is explanatory research with 64 respondents taken using a technique the sampling method of accidental. Data collection techniques using interviews and questionnaires. The validity of test data analysis using techniques, a test of reliability, regression analysis as well as simple and double t test and test with the assistance spss 20.0 f. The results of research suggests that compensation effect on employee performance, the motivation of employees and influential work on the performance impact on the performance of employees work environment. Compensation, the motivation of work and work environment jointly effect on employee performance. Compensation, motivation of work and work environment jointly impact on employee performance. It is suggested that PT. Pelabuhan indonesia III ( persero ) container terminal semarang can give overtime wages and benefits that right, position promotion opportunity to all employees, give a kind of intensive training and sustainable, seminar-seminar themes motivation of work, as well as undertaking controlling to his employees about any employee performance already performed and occasional give a kind of briefing ( briefing ) directly to every employee who had a low that the future is expected to reduce the level to make mistakes and to cultivate initiative and improve employees to finish work on time, as well as companies pay more attention to work environment by increasing employment facilities, comfort and security work so can support operating the company.

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