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Students´ Journal of Economic and Management
Published by Universitas Stikubank
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Articles 95 Documents
Search results for , issue " Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017" : 95 Documents clear
PENGARUH MOTIVASI KONSUMEN, PERSEPSI KUALITAS DAN SIKAP KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN PRODUK TEH KOTAK ULTRA JAYA (Studi Pada Konsumen Di Wilayah Boja Kabupaten Kendal) Ratih Palupi Ningtyas, 13.05.51.0216; Setiyawan, Mulyo Budi
Students Journal of Economic and Management Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017
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This study aims to analyze the influence of consumer motivation, perceptions of quality and consumer attitudes toward purchasing decisions of Ultrajaya Box Tea products at Boja Village, Kendal District. The sample is the partial or representative researched in the population. The sample is set to 100 subscribers. Sampling technique is done by purposive sampling is done by taking the subject is not based on strata, random or area but based on the existence of a certain purpose, of course in accordance with the consideration of the researcher so that it can represent the population. The criteria of respondents who made this sample are consumers who buy Ultrajaya Box Tea products at Boja Village, Kendal District. Methods of data analysis using linear regression. Test results obtained that there is a positive and significant effect of consumer motivation on purchasing decisions, there is a positive influence and significant quality perceptions of purchasing decisions and there is a positive and significant influence of consumer attitudes toward purchasing decisions. Keywords: consumer motivation, quality perception, consumer attitude and purchasing decisionDAFTAR PUSTAKAAaker, David A. 1997. Manajemen Ekuitas Merek. Jakarta: Mitra Utama.Arikunto, Suharsimi, 2002, Prosedur Penelitian (Suatu Pendekatan Praktek), PT. Gramedia, Jakarta.Armstrong, Gary dan Phillip Kottler. 2001. Prinsip-prinsip Pemasaran. Jilid kesatu. Jakarta: Erlangga.Azwar, S. 2000. Methodology Research. Yogyakarta: Pustaka Belajar.Azwar, Saifudin. 2000. Sikap Manusia : Teori dan Pengukuran. Yogyakarta : Penerbit Liberty.Durianto, Darmadi et al., 2004. Strategi Menaklukan Pasar Melalui Riset Ekuitas dan Perilaku Merek. Jakarta : PT. Gramedia Pustaka Utama.Engel, James F., Roger D. Blackwell, Paul W. Miniard. 2001. Perilaku Konsumen. Jakarta : Binarupa Aksara.Ghozali, Imam. 2011. Aplikasi Analisis Multivariate Dengan Program SPSS. Semarang : Penerbit Universitas Diponegoro.Handoko, Hani 2001. Manajemen Pemasaran, Analisa Perilaku Konsumen, Penerbit : BPFE Yogyakarta.Hizkia Elfran Mawey, 2013. Motivasi, Persepsi, dan Sikap Konsumen pengaruhnya terhadap keputusan pembelian produk PT. Rajawali Nusindo Cabang Manado, Jurnal EMBA Vol.1 No.4 Desember 2013, Hal. 791-801.Joseph, Gricha, 2013. Motivasi, Persepsi, Kualitas Layanan, dan Promosi Pengaruhnya Terhadap Keputusan Pembelian Sepeda Motor Honda di Manado, Jurnal EMBA Vol 1 No.4 Desember 2013, Hal. 2253-2262.Kotler dan Amstrong, 2008. Prinsip-prinsip Pemasaran. Jakarta : Penerbit Erlangga.Kotler, Philip, 2002, Manajemen Pernasaran : Analisis, Perencanaan, Implementasi dan Pengendalian, Edisi Millenium, Erlangga, Jakarta.Kotler, Philip, dan Keller, Kevin Lane. 2009. Manajemen Pemasaran Edisi XIII. Jakarta. Penerbit Erlangga.Lindawati, 2005. Analisis Kesadaran Merek, Persepsi Kualitas, dan Asosiasi Merek dalam Extensi Merek pada Produk Merek Nokia di Surabaya. Jurnal Sains Pemasaran Indonesia, Vol. IV, No. 1, Mei 2005, hal. 47-70.Loudon, David L., and Albert J. Della Bitta. 2004. Consumer Behavior: Concept and Applications, The United State of Amerika: McGraw-Hill Inc.Muafi dan Irhas Effendi. 2001. Mengelola Ekuitas Merek: Upaya Memenangkan Persaingan di Era Global. Jurnal EKOBIS, Vol. 2, No. 3, September 2001, pp. 129-139.Muhammad Said, 2016. Pengaruh Variabel Internal Dan Eksternal Terhadap Keputusan Pembelian Handphone Blackberry Pada Mahasiswa Prodi Administrasi Bisnis Universitas Mulawarman. eJournal Ilmu Administrasi Bisnis, 2016, Vol. 3 No. 4.Opricard Monthai, Bernhard Tewal dan Victor Lengkong (2014. Motivasi, Sikap Dan Minat Beli Konsmen Pengaruhnya Terhadap Keputusan Pembelian Sepeda Motor Yamaha PT. Hasjrat Abadi Sentral Yamaha Manado.Purwanto, Djoko. 1998. Komunikasi Bisnis. Jakarta : Erlangga.Robbins, Stephen. 2006. Perilaku Organisasi. Edisi Bahasa Indonesia. Jakarta : PT Indeks.Saleh,Samsubar.1993. Statistik Parametrik. Yogyakarta :BPPESaputra, Rico dan Samuel, Hatane, 2013. Analisa Pengaruh Motivasi, Persepsi, Sikap Konsumen terhadap Keputusan Pembelian Mobil Daihatsu Xenia di Sidoarjo. Jurnal Manajemen Pemasaran Vol. 1 No. 1 2013.Sasongko dan Khasanah, 2012. Analisis Pengaruh Motivasi Konsumen, Persepsi Kualitas, dan Sikap Konsumen terhadap Keputusan Pembelian PC Tablet iPad (Studi Pada Konsumen iPad di Semarang)”. Jurnal FEB Universitas Diponegoro Vol. 1 (1): 283-300. Sasongko, Ferdian Ario dan Khasanah, Imroatul, 2012. Analisa Pengaruh Motivasi Konsumen, Persepsi Kualitas dan Sikap Konsumen terhadap Keputusan Pembelian PC Tablet ipad (Studi Pada Konsumen Ipad di Semarang).  Jurnal CBAM Vol. 1 No. 1Schiffman dan Kanuk. 2007. Perilaku Konsumen. Edisi Kedua. Jakarta: PT. Indeks GramediaSekaran, Uma. 2006. Research Methods for Business. Buku kedua. Jakarta: Salemba EmpatSetiadi, Nugroho J. 2003. Perilaku Konsumen. Cetakan kedua. Jakarta: Prenada Media.Sigit, Soehardi. 2002. Pemasaran Praktis, Edisi Ketiga, BPFE : Yogyakarta.Simamora, Bilson. 2004. Memenangkan Pasar dengan Pemasaran Efektif dan Profitabel. Jakarta: PT Gramedia Pustaka UtamaSugiono, 2005. Statistika untuk Penelitian dan Aplikasinya dengan SPSS 10.0 for Windows, Alfabeta, Bandung.Sumiati, 2014. Pengaruh Motivasi Konsumen, Persepsi Kualitas, Sikap Konsumen, dan Brand Image Pada Keputusan Pembelian Komputer Tablet Apple Ipad Pada Emax Apple Store Surabaya. JMM17 Jurnal Ilmu Ekonomi & Manajemen Vol. 1 No. 2.Swasta, Basu dan T Hani Handoko. 2000. Manajemen Pemasaran: Analisa dan Perilaku Konsumen. Yogyakarta: BPFE.Wahyuni, Dewi Urip, 2008. Pengaruh Motivasi, Persepsi dan Sikap Konsumen Terhadap Keputusan Pembelian Sepeda Motor Merek “Honda” di Kawasan Surabaya Barat. Jurnal Manajemen Dan Kewirausahaan, Vol.10, No. 1, Maret.
FAKTOR - FAKTOR YANG MEMPENGARUHI KINERJA KEUANGAN PERBANKAN (Studi Kasus Pada Perusahaan Perbankan yang Terdaftar di BEI Tahun 2012 – 2015) Eka Rismawati, 13.05.51.0093
Students Journal of Economic and Management Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017
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This study aims to compare the financial performance of the profitability risk that is ROA (Return on Assets) to other financial ratios such as Capital Adequacy Ratio (CAR), LDR (Loan to Deposit Ratio), BOPO (Operational Cost / Operating Income), AND NPL (Non Performing Loan). Hypothesis testing in this study using multiple regression analysis (Multiple Regression). This research is conducted from 2012-2015 period on Conventional Commercial Bank in Indonesia Stock Exchange. The research was conducted using purposive sampling method with a sample of 35 banking companies. The result of research after partial hypothesis test shows that CAR has positive and not significant effect to ROA, LDR has negative and significant effect to ROA, BOPO has negative and significant effect to ROA, NPL has positive and significant effect to ROA. Keywords: Capital Adequacy Ratio (CAR), Loan to Deposit Ratio (LDR), BOPO (Operating Cost / Operating Income), Non Performing Loan (NPL and Return On Assets (ROA)
PENGARUH KOMPENSASI, DISIPLIN KERJA DAN KOMPETENSI TERHADAP KINERJA KARYAWAN (STUDI PADA NOZZ HOTEL SEMARANG) Indah Lestari, 13.05.51.0096; Rahayuningsih, Sri
Students Journal of Economic and Management Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017
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This study analyzed the effect of compensation,work discipline and cempetency .object of study in this paper is the Nozz Hotel Semarang .The sampling technique in his research is to use simple random sampling (random) semple of 53 respondents as a data collection method using a questionnairen (questionnaire) by distributing a list of questions to the respondent inorder to obtain informasion .the research objective wash formulated to dettermine the effect of compensation ,work discipline ,and competency of employe performance.The data were analyzed using factor analysis to tast the validity of the question items ,Cronbeach alpa formula to test the reliability of each of the research are : (1) compensation has a positive and significant impact influence on employee performance. (2) work dicipline has a positive and significant influence on employee performance. (3) competence has a positive and significant influence on employee performance. Keywords : Work Compensation, Discipline, Competence, and Performance
PENGARUH MOTIVASI, DISIPLIN KERJA, DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN PT. PISMA GARMENT INDO Adhitia Wahyu Rochman, 13.05.51.0130
Students Journal of Economic and Management Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017
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This study examined and analyzed the influence of motivation,work discipline,and work environment to employee performance of PT .PISMA GARMENT INDO. The sampling technique in this research used the simple random sampling with the number of respondents amounted 100. Analysis of data used covered the validity by factor analysis, reliability test with koefesien alpha (cronbrach alpha), statistical analysis descriptive, regression analysis multiple, the test determination, the standard F with significant < 0,05, and t test to examine and prove a hypothesis research. The research results were (1) The motivation has a positive and significant effect on employee performance, (2) The work discipline has a positive and significant effect on employee performance, (3) The work environment has no significant effect on employee performance.The result of this research gave a theoretical and practical implication. Keywords: Motivation, Work Discipline, Work Environment, and Employee Performance
PENGARUH KEPEMIMPINAN, DISPLIN, DAN KOMPETENSI TERHADAP KINERJA PEGAWAI (STUDI KASUS PADA DINAS KEBUDAYAAN DAN PARIWISATA KOTA SEMARANG) Emma Taviana, 13.05.51.0169
Students Journal of Economic and Management Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017
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This research purposes to analysis leadership, discipline, and competencies influence to job performance at Institute culture and tourism Semarang city. This research uses primary data by questionnaire. Population of this research is employees Institute culture and tourism Semarang city as 26 respondents. Analysis data uses validity and reliability, multiple linear regression, coefficient determination test, t test and F test. Base on analysis data result conclusions variable leadership, discipline, and competencies a positive influence to the performance of employees. Keyword : leadership, discipline, competencie, and employee performance
ANALISIS PENGARUH LINGKUNGAN KERJA TERPERSEPSI, KOMPENSASI TERPERSEPSI DAN MOTIVASI TERHADAP KINERJA KARYAWAN (STUDI PADA KARYAWAN BAGIAN PRODUKSI PT.KHARISMA KLASIK INDONESIA) AnggrainiShyntia Devi, 13.05.51.0064
Students Journal of Economic and Management Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017
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This study was carried out aimed to analyze the influence impressed Work Environment, impressed Compensation, and Motivation on the performance of employees PT.Kharisma Klasik Indonesian. The sampling technique used with random sampling method, taking a sample of 100 respondents. The results of this study that indicate : 1) there is a positif and significant influence between impressed work environment variable (x1) on employee performance (Y) using T test 0,026. 2) there is a positif and significant influence between impressed compensation variable (x2) on employee performance (Y) using T test 0,013. 3) there is a positif and significant influence between motivation variable (x3) on employee performance (Y) using T test 0,000 Keywords : impressed work environment,impressed compensation, motivation and performance
PENGARUH KUALITAS LAYANAN, PERSEPSI HARGA, DAN NILAI PELANGGAN TERHADAP KEPUASAN PELANGGAN DANDAMPAKNYA TERHADAP LOYALITAS PELANGGAN (Studi Pada Pelanggan Warung Makan Ayam Geprek Idola di Semarang) Dwi Mukzizati, 13.05.51.0059
Students Journal of Economic and Management Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017
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The research had an intention to examine the influences of brand image, price perception and the quality of product toward the customer’s satisfaction that affecting the loyalty of using the product. The population of this research are the user of Kartika syrup in Gubug, Grobogan with the total sample of 100 correspondents that has been taken by purposive sampling technique. The research study of this final project proposes seven hypothesis that been tested using linier regression with data processing program spss. Based on that statistical experimentation, I got a result that:brand image has a positive effect and has a significance relation with the satisfaction, price perception has a positive effect and has a significance relation with the satisfaction, and quality of product have a positive effect and significance relation with the satisfaction. The satisfaction it self has a positive impact and significance in loyalty of the customers, the brand image has a positive effect and significance in loyalty of the customers, and price perception has a positive effect and significance in loyalty of the customers. In conclusion, Kartika enterprise ought to raise and keep the brand image, price perception and the quality of product in order to gain the customers loyalty toward Karika’s products and always giving a satisfaction to the customers.
PENGARUH MOTIVASI, PENGEMBANGAN KARIR, DAN KEDISIPLINAN TERHADAP KINERJA PEGAWAI PADA BADAN PENELITIAN DAN PENGEMBANGAN INDUSTRI BALAI BESAR TEKNOLOGI PENCEGAHAN PENCEMARAN INDUSTRI Ida Rosiana, 13.05.51.0054
Students Journal of Economic and Management Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017
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This study aims to example and analyze the effect of motivation, career development and discipline to work on the performance of employees of Balai Besar Teknologi Pencegahan Pencemaran Industri (BBTPPI). The best data used in this study include the product moment test validity, realiability testing with Cronbach Alpha multiple linear regression analysis, t test to test and prove the research hypothesis.Data collected was tested for validity by the methods of analysis and tested reliabilitas with product moment coefficient alpha (Cronbach Alpha), where the results of all data is valid and reliable. The results of the analysis and discussion demonstrate that: (1). Motivation and significant positive effect on employee performance, the stronger the influence of the motivation, then the performance employee’s are also increasing; (2). Career development positive and significant effect on the performance of employees, the stronger the influence of the working career development, then the performance employee’s are also increasing; (3). Discipline positive and significant effect on the performance of employees, the stronger the influence of the working discipline, then the performance employee’s in the company are also increasing. Keywords :Motivation, Career Development, Discipline, Employee performance
PENGARUH GAYA KEPEMIMPINAN, LINGKUNGAN KERJA DAN KEPUASAN KERJA TERHADAP KINERJA KARYAWAN (STUDI PADA PDAM TIRTA MOEDAL SEMARANG) Darsita, 13.05.51.0101
Students Journal of Economic and Management Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017
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This study analyzes the influence of leadership style, work environment and job satisfaction on employee performance at PDAM Tirta Moedal Semarang. The population used in this research is the employees of PDAM Tirta Moedal Semarang and the number of samples in this study were 118 respondents. Data collection methods used in this study is using questionnaire (questionnaire) by distributing a list of questions to respondents to obtain information. The purpose of this study formulated to determine the influence of leadership style, work environment and job satisfaction on employee performance at PDAM Tirta Moedal Semarang. The analysis technique used is multiple regression analysis using SPSS19 program. The results of this research indicate that leadership style has a positive effect on employee performance, work environment and job satisfaction has no effect on employee performance. And jointly leadership style, work environment and job satisfaction affect the performance of employees. Keywords: leadership style, work environment, job satisfaction and employee performance
AKTIVITAS, SOLVABILITAS DAN UKURAN PERUSAHAAN TERHADAP PROFITABILITAS PERUSAHAAN (Studi Pada Perusahaan Manufaktur Yang Terdaftar di Bursa Efek Indonesia Tahun 2013 – 2015) Angga Setyaji, 13.05.51.0211
Students Journal of Economic and Management Vol 6, No 2 (2017): Vol, 6 No. 2 Edisi Oktober 2017
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This study axamined the effect of liquidity ratio, activity ratio, solvability ratio and firm size to profitability at manufacturing business in Indonesian stock axchange period 2013-2015. Population in this research ic company of manufacture sector with enlist in Indonesian stock exchange. Sample research with criterion wich have been determained to be obtained by counted 71 manufacturing company which public`s company in indonesian stock exchange, with data pooled method or panel data during year 2013-2015, so that the amount of sample ( n )= 71 x 3 = 213, while use by method is multiple linier regression. The test result variable liquidity significant positif to profitability, aktivity significant positif to profitability, solvability significant negatif to profitability and firm size significant positif to profitability. Keyword : profitability, liquidity, activity, solvability and firm size.

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