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Students´ Journal of Economic and Management
Published by Universitas Stikubank
ISSN : -     EISSN : -     DOI : -
Core Subject : Economy,
Economics, Econometrics & Finance
Arjuna Subject : -
Articles 48 Documents
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Search results for , issue "Vol 2 No 2 (2013): VOL. 2 NO. 2 EDISI OKTOBER 2013" : 48 Documents clear
ANALISIS PENGARUH MINAT BELI ULANG PADA KONSUMEN NOKIA KOTA SEMARANG
Students' Journal of Economic and Management Vol 2 No 2 (2013): VOL. 2 NO. 2 EDISI OKTOBER 2013
Publisher : Students' Journal of Economic and Management

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Abstract

This research is purpose to find out whether the quality of product, perception of price, and attractiveness of advertising affect on consumer repurchase intention Nokia mobile phone products and analyzing the most dominant factor in influencing consumer’s repurchase intention on Nokia mobile phones in Semarang.The sampel size of this research is 100 with technique of sampling is purposive accidental sampling and 5% signification. This research used is qualitative and quantitative research with survey approach. Technique of data analysis that used are, validity and reliability from points of questioner,double liniar regress test, normality test, multikolinearitas test, heteroskedastisitas test, simultan (F test), determination coefficient and partially (t test).Using the statistical process social science (SPSS) for regress test. The result show that, product quality according to positive and significant influence repurchase intention are 0.405, attractiveness of advertising according to positive and significant influence repurchase intention are0.331 and perception of price according t positive and significant influence repurchase intention are 0.239. hypothesis testing by using test t that product quality, perception of price and attractiveness of advertising that canvassed, scond variabel according to positive an significant influence repurchase intention. While determination coefficientis got with value adjusted R2 76,8% means, repurchase intention variable explainable by existence variable of product quality, perception of price and attractiveness of advertising, while the rest 23,2% can be influced by other variable.Keywords : Product Quality, Perception Of Price, Attractiveness Of Advertising and Repurchase
PENGARUH KEPEMIMPINAN TRANSFORMASIONAL, MOTIVASI, PENGEMBANGAN KARIER DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN
Students' Journal of Economic and Management Vol 2 No 2 (2013): VOL. 2 NO. 2 EDISI OKTOBER 2013
Publisher : Students' Journal of Economic and Management

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This research aim to examined the effect of transformational leadership, motivation, career development and work discipline on employee performance. In this study, researchers used a sample of 102 respondents employees of PT. Luxindo Nusantara Semarang, the data obtained from the questionnaire. Questionnaire data were then tested with the validity and reliability, having obtained a valid result, then studies using multiple linear regression to describe the relationship between these variables. The result is a hypothesis that transformational leadership, motivation and working discipline of positive on employee performance, but career development does not significantly on the performance of employees.Keywords: Transformational Leadership, Motivation, Career Development, Work Discipline and Employee Performance.
PENGARUH KEPEMIMPINAN, LINGKUNGAN KERJA DAN BUDAYA ORGANISASI TERHADAP KEPUASAN KERJA PEGAWAI POLITEKNIK ILMU PELAYARAN SEMARANG
Students' Journal of Economic and Management Vol 2 No 2 (2013): VOL. 2 NO. 2 EDISI OKTOBER 2013
Publisher : Students' Journal of Economic and Management

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This research is a study that tested the effect of leadership, workplace environment and organizational culture on job satisfaction. This study aims to examine and analyze the effect of leadership, workplace environment and organizational culture on employee job satisfaction and simultaneous partial.In this study, researchers used a sample of 100 respondents employee Politeknik Ilmu Pelayaran Semarang, the data obtained from the questionnaire. Then tested with questionnaire data validity and reliability, having obtained a valid result, then studies using multiple linear regression to describe the relationship between the variables.The result of leadership, workplace environment and organizational culture has an influence individually and collectively against employee job satisfaction. Thus, the better the leadership, work environment and organizational culture to further improve employee job satisfaction Politeknik Ilmu Pelayaran Semarang.Keywords: Leadership, Work Environment, Organizational Culture and Employee Job Satisfaction.
PENGARUH KEPEMIMPINAN, DISIPLIN KERJA, DAN BUDAYA ORGANISASI TERHADAP KINERJA PEGAWAI POLITEKNIK ILMU PELAYARAN SEMARANG
Students' Journal of Economic and Management Vol 2 No 2 (2013): VOL. 2 NO. 2 EDISI OKTOBER 2013
Publisher : Students' Journal of Economic and Management

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Abstract

This research is a study that tested the effect of leadership, labor discipline and organizational culture on employee performance. This study aims to examine and analyze the effect of leadership, labor discipline, and organizational culture on employee performance and simultaneous partial.In this study, researchers used a sample of 100 respondents employee Politeknik Ilmu Pelayaran Semarang, the data obtained from the questionnaire. Then tested with questionnaire data validity and reliability, having obtained a valid result, then studies using multiple linear regression to describe the relationship between the variables.The result is the result of the hypothesis that demonstrate leadership and significant positive effect on employee performance, while labor discipline positive and significant effect on employee performance and organizational culture have a positive and significant effect on employee performance.Keywords: Leadership, Labor Discipline , Organizational Culture and Employee Performance
PENGARUH BRAND IMAGE KUALITAS PRODUK DAN PELAYANAN PURNA JUAL TERHADAP KEPUTUSAN PEMBELIAN SEPEDA MOTOR HONDA DI KABUPATEN BLORA
Students' Journal of Economic and Management Vol 2 No 2 (2013): VOL. 2 NO. 2 EDISI OKTOBER 2013
Publisher : Students' Journal of Economic and Management

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Penelitian ini menguji tentang pengaruh brand image, kualitas produk serta layanan purna jual terhadap keputusan pembelian Sepeda Motor Honda di Kabupaten Blora. Penelitian ini menggunakan pendekatan explanatory research terhadap 80 responden. Tehnik sampling dalam penelitian ini menggunakan Purposive sampling. yang merupakan teknik pengambilan sampel yang pengambilan objeknya sesuai dengan kriteria yang telah ditentukan dengan menggunakan kriteria pemilihan sampel yaitu masyarakat Kab. Blora yang telah membeli dan memakai sepeda motor Honda, masyarakat Kab. Blora yang membeli sepeda motor Honda yang diproduksi di atas tahun 2010 dan sampai saat ini masih diproduksi. Berdasarkan hasil analisis data diketahui bahwa ada pengaruh positif dan signifikan antara brand image terhadap keputusan pembelian, ada pengaruhpositif dan signifikan antara kualitas produk terhadap keputusan pembelian, ada pengaruh positif dan tidak signifikan antara layanan purna jual terhadap keputusan pembelian.Kata Kunci : brand image, kualitas produk, layanan purna jual, keputusan pembelian
PENGARUH KEPEMIMPINAN, MOTIVASI, DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN PADA PERUSAHAAN DAERAH AIR MINUM KOTA SEMARANG
Students' Journal of Economic and Management Vol 2 No 2 (2013): VOL. 2 NO. 2 EDISI OKTOBER 2013
Publisher : Students' Journal of Economic and Management

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The purpose of the study to examine the influence of leadership, motivation, and work environment on employee performance on local water companies Semarang. The sample used in this study were 90 respondents to the data collection methods used in this study by distributing a questionnaire to the respondent in order to obtain information. The data were analyzed using analysis to test the validity of the question items using the product moment, and reliability of the instrument, regression analysis, to examine the effect of partially magnitude of each independent variable as follows Y = .0,231. X1-0.223. X2 +0.578. X3 of regression equation is known that the regression coefficient (β) leadership (X1) = 0.231, perceptions of motivation (X2) = 0.223 work environment (X3) = 0.578. The results of the study indicate that the independent variables that have a dominant influence on performance is variable and the work environment that have the smallest influence is motivation. Results of calculation of the coefficient of determination Adjusted R Square is equal to 0645 or by 64.5% means that 64.5% change in the dependent variable Y (employee performance) can be explained by the influence of leadership variables (X1), motivation (X2) and work environment (X3 ), while the remaining 36.5% dipengaruh by other variables that are not tested or described in this research model Keywords: Leadership, Motivation, Work Environment and employee performance
PENGARUH KEPUASAN KERJA, DISIPLIN KERJA DAN KOMITMEN ORGANISASIONAL TERHADAP KINERJA ANGGOTA DALMAS (Studi Pada Subdit Dalmas Polda Jateng)
Students' Journal of Economic and Management Vol 2 No 2 (2013): VOL. 2 NO. 2 EDISI OKTOBER 2013
Publisher : Students' Journal of Economic and Management

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Purpose of the implementation of this study is to examine and analyze the effect of job satisfaction, organizational commitment and work discipline to performance Dalmas Member. The research was conducted at the Central Java Police Sub Dalmas Members who totaled 135 pirposive using the criteria of the lowest rank of Brigadier. Results of regression testing obtained results Adjusted R Square of 0.741, meaning that the change of variable performance can be explained by the variables of job satisfaction, work discipline, and organizational commitment of 74.1%. whereas for the F test show that jointly job satisfaction, work discipline and organizational commitment affect the performance.Based on the known partial regression testing job satisfaction affects the performance with significance 0.000 <0.05, the performance of the work discipline of significance 0.012 <0.05 and organizational commitment affect the performance of the 0.000 significance. <0.05. It is identified that all the hypotheses accepted or proven.Keywords: work satisfaction, organizational commitment and performance
ANALISIS PENGARUH KEMAMPUAN KERJA, MOTIVASI KERJA, DAN KEPUASAN KERJA TERHADAP KINERJA KARYAWAN
Students' Journal of Economic and Management Vol 2 No 2 (2013): VOL. 2 NO. 2 EDISI OKTOBER 2013
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Abstract

Development of insurance industry in Indonesia increasingly moving rapidly. It is characterized by the increasing number of insurance companies that stand, which means the level of competition is gettingsharper peers. Success is not obtained because of the support of human resources (employees) who qualified for a major asset in helping the company achieve its goals. This research was conducted at PT Prudential Life Assurance Yogyakarta by using all census population sampled as many as 63 people and decent questionnaires processed sebantak 63 questionnaire. Results of regression testing obtained results Adjusted R Square of 0.836 means that the change of variables can be explained by the variable performance of work ability, work motivation and job satisfaction was 83.6%. As for the F test showed that the ability to work together, work motivation and job satisfaction affect the performance. Based on the partial regression testing signifinasi kemapuan known work on performance is 0.047 <0.05, significance of work motivation on performance is 0.000 <0.05, significance of job satisfaction on performance is 0.000. < 0.05. It is identified that all the hypotheses accepted or proven.
ANALISIS PENGARUH MOTIVASI KONSUMEN, PERSEPSI KUALITAS, DAN SIKAP KONSUMEN TERHADAP KEPUTUSAN PEMBELIAN PRODUK PADA ONLINE SHOP
Students' Journal of Economic and Management Vol 2 No 2 (2013): VOL. 2 NO. 2 EDISI OKTOBER 2013
Publisher : Students' Journal of Economic and Management

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The Purpose of this reseach is to analyze the influence ofconsumer motivation, perceived quality and consumer attitudes are shared or partially on purchasing decisions and to analyze which variables are the most dominant in influencing purchasing decisions. The data used in this study is primary data, the questionnaire as a research instrument, which is then processed by the calculation SPSS (Statistical Product and Solutions) version 16. The population in this study were all purchasers and users of consumer products online shop Noval @ thulputhul Semarang. Samples taken are consumers who buy in the online shop Noval @ thulputhul Semarang totaling 100 respondents. Sampling technique in this study using a convenience sampling, ie sampling in accordance with the willingness of respondents to the questionnaire were interviewed. Analysis tool used is multiple linear regression. The results showed that there is a significant positive effect on the motivation of consumers purchasing decisions. There is a significant positive effect between perceived quality on purchase decisions. There is a significant positive effect between a good attitude towards consumer purchasing decisions. Keywords: Consumer motivation, perception of quality, consumer attitudes and purchase decisions
PENGARUH KUALITAS LAYANAN DAN CITRA TERHADAP KEPUASAN DAN LOYALITAS NASABAH BPR ARTOMORO SEMARANG
Students' Journal of Economic and Management Vol 2 No 2 (2013): VOL. 2 NO. 2 EDISI OKTOBER 2013
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This study analyzes the relationship between service quality and  corporate image on satisfaction and its consequences on customer loyalty. The object of this study is the Bank Perkreditan Rakyat (BPR) Artomoro Semarang. Problems in the study refer to the phenomenon of costumer decreasing BPRs of Central Java in the period 2008 – 2012. Models that were formulated in this study aim to provide a critical understanding of the concept and measurement of customer loyalty. The results of this study indicate that the quality of service has a positive and significant impact on customer satisfaction. Corporate image has a positive and significant impact on customer satisfaction. The effect of customer satisfaction on customer loyalty is positive and significant. While the development of hypotheses influence of service quality and corporate image were not had direct effect on loyalty. Keywords: Service Quality, Corporate Image, Customer Loyalty and Customer Satisfaction

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