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I Made Bayu Ariwangsa
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Program Magister Pariwisata, Fakultas Pariwisata, Universitas Udayana, Bali, Indonesia. Jl. PB. Sudirman Denpasar Bali 80232 Indonesia
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INDONESIA
Jurnal Master Pariwisata (JUMPA)
Published by Universitas Udayana
ISSN : 24069116     EISSN : 25028022     DOI : -
Core Subject : Economy, Science, Engineering,
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering
The tourism industry is an industry that can absorb many creative economic markets. The purpose of this paper is to evaluate the creative economic activities as added value that support the tourism industry. The creative economy analyzed here is the creative fashion economy, which is one of the supporters in providing direct income and advertising as a downstream chain of tourism to convey messages to consumers. Method used qualitative and quantitative by looking for regression between income and costs and based on questionnaires conducted on consumers. The results showed a relationship between costs of advertising incurred with income derived from visitor. In a qualitative analysis in the fashion subsector, fashion can contribute a value of 10-12% to revenue. To accelerate in this industry is by knowing the various sub-sectors that are part of the tourism industry value chain and increasing creativity and innovation of creative economic products (fashion and advertising).
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Strategi dan Menejemen
Articles 13 Documents
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Search results for , issue "Volume 06, Nomor 01, Juli 2019" : 13 Documents clear
Perbandingan Pengaruh Persepsi Terdahap Minat Masyarakat untuk Mengunjungi Destinasi Pariwisata Halal pada Lima Kabupaten/Kota di Provinsi Daerah Istimewa Yogyakarta Muhammad Al Faridho Awwal; Dewi Wahyu Setyo Rini
JURNAL MASTER PARIWISATA Volume 06, Nomor 01, Juli 2019
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2019.v06.i01.p09

Abstract

This study aims to examine the effect of perception on tourists’ interest in halal travel in each district / city in the Special Region of Yogyakarta. There are five districts / cities tested and compared. This study uses primary data by distributing questionnaires. In this study the results of testing using the Struqtural Equation Modeling (SEM) method and processed through the Smart PLS application software v. 3 shows that people's perception of halal tourism influences their interest in halal travel. However, in Bantul and Gunung Kidul districts the concept of perception variable does not affect the perception of development while in Yogyakarta the development perception variable does not affect the attitude of halal tourism. Nevertheless, in general community perceptions of both the concept and development affect tourists’ attitudes and affect tourists’ interest in visiting halal tourism.Keywords: persepsi, minat, pariwisata halal
FRONT MATTER JUMPA VOL. 6 NO. 1 2019 Editorial Team JUMPA
JURNAL MASTER PARIWISATA Volume 06, Nomor 01, Juli 2019
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

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Pengembangan Potensi Atraksi Wisata Gastronomi di Desa Cililin Kabupaten Bandung Barat Arfah Sahabudin; Reiza D. Dienaputra; Awaludin Nugraha
JURNAL MASTER PARIWISATA Volume 06, Nomor 01, Juli 2019
Publisher : Magister Tourism Study, Faculty of Tourism, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24843/JUMPA.2019.v06.i01.p05

Abstract

In Cililin Village, Cililin District, West Bandung Regency, there are several potentials that can be explored and developed as tourist attractions. One of them is the famous wajit Cililin. Wajit Cililin has been produced for a long time and it is sold in the form of its products. However, there is an interesting side that has not been utilised to be developed, namely the manufacturing process. The purpose of this study is to reveal the potential of Cililin assets to be developed into tourist attractions. The research method used is a qualitative method. Primary data collection is conducted by observation and in-depth interviews. Besides that, a literature study is also conducted. Data analysis uses an interactive model, through three activities carried out simultaneously, namely reduction of data, presentation of data, and conclusion. The results showed that the wajit Cililin manufacturing process has the potential to become a gastronomic tourist attraction and educational tourism, since it has interesting uniqueness. The attraction can only be displayed to tourists by local people who have the skill to process and produce it, hence that the development must involve the local community.Keywords: gastronomic tourism, educational tourism, community based tourism.

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