cover
Article Per Year (5 Year)
All
Home Page
OAI Link
Editorial Team
Contact
Reviewer
Google Scholar
Contact Name
Aditya Dedy Purwito
Contact Email
purwito@ub.ac.id
Phone
+6281233789990
Journal Mail Official
wacana@ub.ac.id
Editorial Address
https://wacana.ub.ac.id/index.php/wacana/about/editorialTeam
Location
Kota malang,
Jawa timur
INDONESIA
Wacana, Jurnal Sosial dan Humaniora
Published by Universitas Brawijaya
ISSN : 14110199     EISSN : 23381884     DOI : https://doi.org/10.21776/ub.wacana
Core Subject : Economy, Humanities, Social,
Humanities Economics, Econometrics & Finance Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences
This journal has a focus on inter and multidisciplinary studies of social sciences and humanities. The scope is the socio-cultural phenomenon, the history, and transformation of society, changes, and stagnation of socio-political institutions, actor orientation, and behavior, the performance of political regimes and socio-economic structures. The scope is not limited by state, nation, temporal duration, certain ideas, and narrow beliefs. This journal is open to various approaches, theories, methodologies, research methods carried out by scientists, academics, researchers and practitioners in the fields and disciplines: economics, social, political science, government studies, international relations, sociology, anthropology, demography, history, religious and cultural studies, philosophy of science, communication science, and development studies.
Arjuna Subject : Ilmu Sosial - Ilmu Sosial (Lain-Lain)
Articles 13 Documents
 1   2 
Search results for , issue "Vol. 12 No. 2 (2009)" : 13 Documents clear
PEMBERDAYAAN MASYARAKAT DALAM PEMBANGUNAN EKONOMI DESA Arsiyah - -; Heru - Ribawanto; Sumartono - -
Wacana Journal of Social and Humanity Studies Vol. 12 No. 2 (2009)
Publisher : Sekolah Pascasarjana Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (73.696 KB)

Abstract

ABSTRAK   Penelitian ini bertujuan untuk mendeskripsikan bentuk pemberdayaan ekonomi masyarakat, mendeskripsikan proses pelaksanaan pemberdayaan ekonomi masyarakat, mendeskripsikan peran stakeholder dan menganalisa kendala-kendala yang dihadapi dalam pemberdayaan ekonomi masyarakat pedesaan. Dengan menggunakan pendekatan kualitatif, hasil penelitian ini menunjukkan bahwa pemberdayaan ekonomi masyarakat di Kabupaten Sidoarjo dapat terlaksana dengan baik. Dengan demikian, kebijakan pemberdayaan ekonomi masyarakat desa berpengaruh terhadap peningkatan kesejahteraan masyarakat industri krupuk ikan.   Kata kunci: ekonomi desa, pemberdayaan
UPAYA PONDOK PESANTREN DALAM PEMBERDAYAAN MASYARAKAT SEKITAR HUTAN M. Bashori - Muchsin; Yuli Andi Gani; M. Irfan - Islamy
Wacana Journal of Social and Humanity Studies Vol. 12 No. 2 (2009)
Publisher : Sekolah Pascasarjana Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (222.497 KB)

Abstract

ABSTRACT   Empowerment of societies living near the Sumberingin forest by the Sanan Gondang pesantren is to enhance quality of the santris. The quality improvement involving the psychological and physical aspects. The former encountered the five forms of moral persistence as follows : (1) ikhlas is the sincere sacrifice for the success of a task;   (2) I’tidal is the very straightforward and honest attitude;  (3) alwasatoh is the  balanced attitude in making decisions;  (4) istiqomah is the stability in conducting continous and tiresome tasks with high persistence, patience and endurance; (5) tawakkal, is the awareness of one’s limited capability by introspection. In physical terms, sent santris to the Ketu Forest Farming Training Centre in Surakarta, will enhance skills of santris and farmers in farming arrow root under the teakwood and Kosambi trees. These agrotechnological skills were passed on farmers involved in the Wanatani Project at the Sumberingin village. Results show that the Sanan Gondang pondok pesantren enhanced quality of santris and farmers in empowering any societies residing around forest-area in the Sumberingin village, Sanan Kulon district, Blitar. Quality improvement of santris involved (1) the awareness that the Wanatani Project is a service of loyalty, (2) the organizational and leadership skills, and (3) farming techniques of planting arrow root under teakwood and Kosambi trees. The enhancement of the quality of farmers involved (1) the socialization of planting arrow root under the teakwood and Kosambi trees involving the Village Head and the RW-RT, (2) the extension and practice of arrow root planting under teakwood and Kosambi trees as an intercropping system, (3) encouraging and motivating the farmers to work hard to succeed the arrow root planting under teakwood and Kosambi trees, and (4) continuous reciting (wirid) of the kursy verses and sholawat readings.   Keywords: pondok pesantren, forest areas, empowerment
PERILAKU KONSUMEN DALAM MEMILIH JASA LAYANAN OPERATOR MOBILE PHONE YANG BERBASIS CDMA DAN GSM (Studi pada Pelajar dan Mahasiswa Kelompok N-Gens di Kota Malang dari Perpektif Stratejik) Demitri Marvin Kadhaffi; Solimun - -; Armanu - Thoyib
Wacana Journal of Social and Humanity Studies Vol. 12 No. 2 (2009)
Publisher : Sekolah Pascasarjana Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (274.298 KB)

Abstract

ABSTRAKS Tujuan penelitian ini adalah (1) menganalisis faktor-faktor yang dipertimbangkan konsumen dalam memilih suatu jasa layanan operator mobile phone (baik CDMA maupun GSM), (2) menganalsis variabel dominan yang mempengaruhi perilaku konsumen dalam memilih jasa layanan operator Jenis penelitian ini adalah applied research dengan metode penelitian studi kausal. Penelitian ini ditujukan pada segmen pelajar dan mahasiswa di Kota Malang yang termasuk kelompok Net Generations (yang lahir antara tahun 1977-1997) dengan batas minimal umur untuk responden adalah 17 tahun.  Kerangka Sampel untuk penelitian ini adalah pengguna kartu CDMA dan GSM sebanyak 175 responden. Tehnik Sampling yang digunakan adalah desain sampel non probability dengan metode purposive sample yang kedua yaitu quota sampling. Metode analisa data yang digunakan adalah analisa faktor dan analisa diskriminan Hasil analisa faktor terhadap 34 variabel diperoleh  7 faktor baru, yang diberi label sebagai berikut : (1) faktor citra produk (2) faktor pelayanan, (3) faktor pengaruh lingkungan, (4) faktor promosi,(5) faktor individual, (6) faktor harga, dan (7) faktor proses. Dari analisa diskriminan diperoleh hasil yang bertentangan dengan hipotesis yaitu ternyata variabel harga bukan merupakan variabel yang dominan dalam membedakan perilaku pelanggan operator CDMA dengan GSM. Mereka lebih sensitif terhadap proses produk. Hal ini mengarahkan pelanggan untuk kalangan pelajar dan mahasiswa sebagai kelompok smart. Hasil penelitian menyimpulkan bahwa untuk membangun keunggulan bersaing operator harus meraih keunggulan posisional melalui diferensiasi “content” jasa yang dihasilkan yaitu berupa proses, sebagai hasil dari aplikasi  positioning produk.   Kata kunci: perilaku konsumen, jasa layanan, mobile phone       ABSTRACT An objective of this research is to (1) identify factors that customer consider in choosing mobile phone operator service (whether CDMA and GSM), (2) identify dominant variable that influences consumer behavior. Kind of this research is applied research with a research method of causal study. This research is intended to student and university student segments in Malang City, which these are included into Net Generation group (born between 1977-1997) with age minimal limitation for respondent of 17 years. Sample framework for this research is user of CDMA and GSM cards of 175 respondents. Moreover, for its sample technique used is non-probability sampling with purposive sample method, and the second is quota sampling. Extraction result of 34 variables is 7 new factors, which it is labeled as follow: (1) product image factor, (2) service factor, (3) environment influence factor, (4) promotion factor, (5) individual factor, (6) price factor, and (7) process factor. From discriminant analysis, the contrary result with the hypothesis is found, that is price variable, rather than dominant variable  in differentiating consumer behavior of CDMA operator to GSM operator. They are more sensitive to product process. Product image to persue  subscriber for student of SMU and university as subscriber “Smart” group. Research result conclude are to build competitive advantage, the operator must be to get positional advantage as differentiation “content” service which result are process, as result from product positioning aplication.   Keyword : costumer behaviour, service, mobile phone

Page 2 of 2 | Total Record : 13

 1   2 

Filter by Year

2009 2009


Reset
Filter By Issues
All Issue Vol. 28 No. 4 (2025): WACANA, Jurnal Sosial dan Humaniora Vol. 28 No. 3 (2025): WACANA, Jurnal Sosial dan Humaniora Vol. 28 No. 2 (2025): WACANA, Jurnal Sosial dan Humaniora Vol. 28 No. 1 (2025): WACANA, Jurnal Sosial dan Humaniora Vol. 28 No. 1 (2025) Vol. 27 No. 4 (2024) Vol. 27 No. 3 (2024) Vol. 27 No. 2 (2024) Vol. 26 No. 4 (2023): WACANA, Jurnal Sosial dan Humaniora Vol. 26 No. 3 (2023): WACANA, Jurnal Sosial dan Humaniora Vol. 26 No. 2 (2023): WACANA, Jurnal Sosial dan Humaniora Vol. 26 No. 1 (2023): WACANA, Jurnal Sosial dan Humaniora Vol. 25 No. 4 (2022) Vol. 25 No. 3 (2022) Vol. 25 No. 2 (2022) Vol. 25 No. 1 (2022) Vol. 24 No. 4 (2021) Vol. 24 No. 3 (2021) Vol. 24 No. 2 (2021) Vol. 24 No. 1 (2021) Vol. 23 No. 4 (2020) Vol. 23 No. 3 (2020) Vol. 23 No. 2 (2020) Vol. 23 No. 1 (2020) Vol. 22 No. 4 (2019) Vol. 22 No. 3 (2019) Vol. 22 No. 2 (2019) Vol. 22 No. 1 (2019) Vol. 21 No. 4 (2018) Vol. 21 No. 3 (2018) Vol. 21 No. 2 (2018) Vol. 21 No. 1 (2018) Vol. 20 No. 4 (2017) Vol. 20 No. 3 (2017) Vol. 20 No. 2 (2017) Vol. 20 No. 1 (2017) Vol. 19 No. 4 (2016) Vol. 19 No. 3 (2016) Vol. 19 No. 2 (2016) Vol. 19 No. 1 (2016) Vol. 18 No. 4 (2015) Vol. 18 No. 3 (2015) Vol. 18 No. 2 (2015) Vol. 18 No. 1 (2015) Vol. 17 No. 4 (2014) Vol. 17 No. 3 (2014) Vol. 17 No. 2 (2014) Vol. 17 No. 1 (2014) Vol. 16 No. 4 (2013) Vol. 16 No. 3 (2013) Vol 16, No 2 (2013) Vol. 16 No. 2 (2013) Vol. 16 No. 1 (2013) Vol. 15 No. 4 (2012) Vol. 15 No. 3 (2012) Vol. 15 No. 2 (2012) Vol 15, No 2 (2012) Vol. 15 No. 1 (2012) Vol 15, No 1 (2012) Vol. 14 No. 4 (2011) Vol. 14 No. 3 (2011) Vol. 14 No. 2 (2011) Vol. 14 No. 1 (2011) Vol 13, No 4 (2010) Vol. 13 No. 4 (2010) Vol. 13 No. 3 (2010) Vol. 13 No. 2 (2010) Vol 13, No 2 (2010) Vol. 13 No. 1 (2010) Vol. 12 No. 4 (2009) Vol. 12 No. 3 (2009) Vol. 12 No. 2 (2009) Vol. 12 No. 1 (2009) More Issue