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INDONESIA
JURNAL SOSIAL HUMANIORA (JSH)
Published by Institut Teknologi Sepuluh Nopember Surabaya
ISSN : 19795521     EISSN : 24433527     DOI : -
Core Subject :
Arjuna Subject : -
Articles 8 Documents
 1 
Search results for , issue "Vol 17, No 1 (2024)" : 8 Documents clear
Pengaruh Fear of Missing Out (FOMO) dan Social Media Marketing terhadap Niat Pembelian pada Produk Healthy Noer, Lissa Rosdiana; Prihananto, Prahardika; Asokawati, Aqnis; Ninglasari, Sri Yayu; Rai, Ni Gusti Made
JURNAL SOSIAL HUMANIORA (JSH) Vol 17, No 1 (2024)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i1.20562

Abstract

The food and beverage industry in Indonesia has stimulated a surge in Indonesian youth's practice of consuming nutritious food, resulting in fierce rivalry among enterprises in the healthy food sector. In order to manage the highly competitive business environment, organizations have increasingly resorted to utilizing social media marketing as a means to increase consumer inclination to make purchases. However, the widespread use of social media has led to concerns about individuals feeling excluded or perceived as outdated, a phenomenon commonly known as Fear of Missing Out (FOMO). The objective of this study is to examine the influence of Fear of Missing Out (FOMO) through social media marketing on consumers' inclination to make a purchase. We administered a survey using Google Forms to 120 participants aged between 18 and 34. We then analyzed the collected data using partial least squares structural equation modeling (PLS-SEM). The results indicate that both the fear of missing out (FOMO) and social media marketing have a beneficial impact on the desire to purchase healthy food goods. Utilizing the fear of missing out (FOMO) in social media marketing techniques can successfully enhance consumer attention and stimulate sales in the healthy food industry.
Communication Strategies for Climate Change Disaster Mitigation in Kota Lama Semarang Setiawan, Deddy; Mihardja, Eli Jamilah
JURNAL SOSIAL HUMANIORA (JSH) Vol 17, No 1 (2024)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i1.20116

Abstract

Kota Lama Semarang, rich in cultural and architectural heritage, is vulnerable to disasters like Rob Floods and rising sea levels due to climate change. This research aims to describe recommended communication strategies for increasing awareness and community involvement in climate change disaster mitigation. Through analysis of the news text, data analysis, and literature review, this study provides valuable insights for stakeholders. The communication strategy utilizes storytelling through social media, awareness campaigns, and educational programs. Effective communication is crucial in facing disasters in Kota Lama Semarang. The recommended strategy emphasizes community-based approaches with active participation. Dialogues with the government, NGOs, and relevant institutions strengthen community adaptation. Challenges include accessibility and technology limitations in the area. Cultural and linguistic diversity should be considered in communication strategies to enhance message reception. Ongoing evaluations are necessary to enhance communication strategy effectiveness. In conclusion, effective communication strategies are vital in addressing climate change disasters in the Kota Lama Semarang. This strategy promotes community awareness, involvement, and adaptation. Challenges such as technology accessibility and cultural diversity should be wisely managed. By overcoming these challenges and conducting continuous evaluations, communication strategies can reduce disaster risks and build community resilience.
Dampak Ekonomi Makro terhadap Inward Forect Direct Investment (FDI) di Indonesia Almustofa, Muhammad Ubaidillah; Mawardi, Imron; Widiastuti, Tika; Sukmana, Raditya; Hanoraga, Tony; Nisa, Khairun; Febrianti, Puput Rosita
JURNAL SOSIAL HUMANIORA (JSH) Vol 17, No 1 (2024)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i1.20201

Abstract

This paper investigates the country-specific risks associated with inward foreign direct investment (FDI) in Indonesia and analyzes the broader macroeconomic consequences. The study utilizes the Autoregressive Distributed Lag (ARDL) model to examine both the short-term and long-term cointegration between macroeconomic factors and foreign investment inflows. The research is based on secondary annual time series data from 1984 to 2015. In the short term, the exchange rate has a crucial impact, as depreciation of the Indonesian Rupiah leads to a higher inflow of FDI. However, while financial variables do not significantly affect the dependent variable in the long term, independent variables such as inflation, GDP growth risk, and economic and political risks do have a considerable effect. Rational foreign investors prioritize maximizing returns on their investments by closely monitoring the volatility of macroeconomic conditions. Thus, it is imperative for the government to regulate these aspects to enhance the inflow of foreign investments.
The Importance of Gender-Based Standard Operating Procedures for Disaster Management in East Java Achmad, Zainal Abidin; Nuryananda, Praja Firdaus; Haq, Jelita Arinal; Budiwitjaksono, Gideon Setyo; Agustina, Zalfa Nurrahmah
JURNAL SOSIAL HUMANIORA (JSH) Vol 17, No 1 (2024)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i1.19284

Abstract

Disaster management addresses gender inequality by mitigating adverse effects on women. Involving women in disaster risk reduction is crucial, but their participation is often insufficient, leading to inadequate attention to their specific needs. In Indonesia, where women make up over half the population, their involvement in disaster management is essential. This study explores women’s disaster risk mitigation strategies and emphasizes gender-responsive disaster management approaches. Following the 2021 Mount Semeru eruption, research in East Java revealed gender-sensitive disaster management deficiencies. Traditional methods often fail to support women and children who are particularly vulnerable. The study highlights the importance of education, training, and gender-sensitive disaster management policies. Using a phenomenological approach, the study conducted direct observations, in-depth interviews, and focus groups. It identified 24 significant obstacles in gender-based disaster management, such as inadequate casualty statistics and the lack of gender-specific infrastructure in refugee camps. The research underscores the need for gender-specific standard operating procedures (SOPs) to safeguard women and children's well-being during and after disasters. Enhancing education and capacity-building in vulnerable villages is also crucial for effective disaster mitigation. To improve disaster resilience, it is essential to integrate women into the disaster management framework, acknowledging their specific needs and harnessing their capabilities.
It goes on: Oil Palm Plantations, Local Communities and Land Conflict in West Pasaman District, Indonesia Indrizal, Edi; Ermayanti, Ermayanti; Irwandi, Ade; Anwar, Hairul; Alyan, Rizka Ananda
JURNAL SOSIAL HUMANIORA (JSH) Vol 17, No 1 (2024)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i1.20374

Abstract

This research seeks to elucidate the conflict over PT PHP I's Cultivation Rights Title (HGU), claimed as customary land by some communities in Nagari Kapa. It aims to detail the customary elements that legitimized the 1997 land rights transfer to the West Pasaman Regency government. The issue stems from internal conflicts among Nagari Kapa's customary elites, impacting PT PHP I as the HGU holder. The disputed area encompasses 315 hectares of PT PHP I's land, occupied by the community since 2020. Using ethnographic methods, the study explores community and tribal leaders' (Ninik Mamak) perspectives on customs and land status. Interviews were conducted with 10 groups of tenant farmers on PT PHP I's core HGU land and 5 Ninik Mamak. Findings reveal that land status, under the Babingkah Adat system, is determined by the Pucuk Adat and transferred according to Adat Diisi Limbago Dituang and Siliah Jariah customary requirements. However, some community members oppose this mechanism, occupying land designated as PT PHP I's HGU, and thus, they collectively claim the land as customary territory of the Nagari Kapa community.
Maritime Insecurities in the Sulu and Sulawesi Seas Pradityo, Rahmadanu
JURNAL SOSIAL HUMANIORA (JSH) Vol 17, No 1 (2024)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i1.18051

Abstract

The increase in the threat of crime in the Sulu and Sulawesi Seas in recent years has caused the countries bordering the two seas, namely Indonesia, Malaysia, and the Philippines, to agree to form a trilateral cooperation called INDOMALPHI in 2016. The 2017 attack on Marawi City, Philippines, by a group affiliated with an international terrorist network has added to the security vulnerabilities in the Sulawesi and Sulu Seas. Despite being constrained by the COVID-19 pandemic, trilateral cooperation continues with all its limitations, namely through online meetings. Until 2022, through the Ministry of Defense, the three countries will strengthen the trilateral cooperation agreed in Malaysia again. This study uses a maritime insecurity concept framework with a qualitative approach that uses a literature study data collection method consisting of books, journal articles, official ASEAN websites, and online news sites. The results of the study show that there are still threats that cause maritime insecurity, which encourages the strengthening of trilateral cooperation by Indonesia, Malaysia, and the Philippines in 2022 in order to realize maritime security in the Sulu and Sulawesi Sea regions.
Artificial Intelligence (AI) Adoption as Marketing Tools among Micro, Small, and Medium Enterprises (MSMEs) in Indonesia Santosa, Allicia Deana; Surgawati, Iis
JURNAL SOSIAL HUMANIORA (JSH) Vol 17, No 1 (2024)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i1.20520

Abstract

Despite MSMEs' crucial role in Indonesia's economy, their utilization of artificial intelligence (AI) remains restricted. This paper investigates the adoption of artificial intelligence (AI) among micro, small, and medium enterprises (MSMEs) in Indonesia, providing a comprehensive analysis of the difficulties and potential advantages. AI implementation is essential for these businesses because it may significantly enhance economic growth through improved productivity, cost reduction, and increased competitiveness. Furthermore, AI facilitates the decision-making process and fosters data-based innovation. The study investigates the correlation between competitive pressure, top management commitment, staff adaptability, perceived utility, and simplicity of use in the adoption of artificial intelligence (AI) among micro, small, and medium enterprises (MSMEs) in Indonesia. By addressing these gaps, we can enhance our comprehension of how MSMEs can utilize AI adoption as a marketing tool, thereby fostering their growth and success. The results emphasize the significance of top management commitment (TMC), employee adaptability (EA), perceived usefulness (PU), and perceived ease of use (PEOU) in encouraging the adoption of AI among micro, small, and medium enterprises (MSMEs) in Indonesia.
Pengaruh Fungsi Keluarga, Dukungan Sosial, dan Beban Perawatan terhadap Ketahanan Keluarga yang tinggal bersama Lansia Dewi, Siska Ayu Tiara; Herawati, Tin; Muflikhati, Istiqlaliyah
JURNAL SOSIAL HUMANIORA (JSH) Vol 17, No 1 (2024)
Publisher : Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j24433527.v17i1.19922

Abstract

As Indonesia enters the era of an aging society, protecting the elderly becomes increasingly important, particularly for family members who serve as primary caregivers. This study aims to analyze the impact of family characteristics, elderly characteristics, family functions, social support, and caregiving burden on family resilience. The research sample consisted of families with elderly members in the household, focusing specifically on wives as respondents in the Kemang District, Bogor Regency. We collected data through direct interviews with 120 respondents and analyzed them using descriptive and inferential statistical methods. The findings reveal that family function and social support have a significant and positive impact on family resilience. These factors contribute to the family's ability to adapt, cope, and maintain stability despite the challenges of caring for elderly members. Conversely, the burden of caregiving has a significant negative impact on family resilience, indicating that higher caregiving demands can strain family resources and emotional well-being. This study underscores the importance of strengthening family functions and enhancing social support systems to bolster family resilience in the face of aging-related challenges. Addressing these factors can help to improve the quality of care for the elderly and support the well-being of families in Indonesia's aging society. 

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