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The Asian Journal of Technology Management (AJTM)
Published by Institut Teknologi Bandung
ISSN : -     EISSN : -     DOI : -
Core Subject : Science,
Decision Sciences, Operations Research & Management
PURPOSE The Asian Journal of Technology management aims to promote interdisciplinary research regarding the special problems and opportunities related to technology management fields in Asia and its effects beyond. It publishes papers by worldwide scholars, practitioners, and those interested in Asian technology development under one of these classifications research paper, viewpoint, conceptual paper, case study, literature review. The journal is intended as an instrument for individuals conducting research on technology management at both micro and macro level of analysis as well as its relationship with other managerial functions such as operations, marketing finance, and human resource. READERSHIP Researchers, educator, senior practitioners in the areas of technology economics, research and development, innovation management, technology management, technology transfer, technology and business strategy will find the journal interest. UNIQUENESS AS ATTRACTIVENESS FACTOR The uniqueness factor of Asian Journal of Technology Management is the scope of study which views the intersect of Technology and Management in a fashionable and unique way in creating competitive advantage of corporations and nations in Asia. As we are facing a fast changing Asia, where old customs and tradition meet technology adoption and the government, industry, corporations; the journal intends to take part in the swift change and is filling a niche in the journal business. There is no other journal that intersects Technology Management and micro-macro level analyzes in the continent of Asia where extensive and considerable shift of technology adoption is in a fast pace. AJTM Journal Indexed by Cross Ref, Index Copernicus, Google Scholar, DOAJ and Indonesian Publication Index (IPI). Print ISSN: 1978-6956; Online ISSN: 2089-791X
Arjuna Subject : -
Articles 9 Documents
 1 
Search results for , issue "Vol 12, No 3 (2019)" : 9 Documents clear
Proposed Business Model of Dairy Cooperative to Empower Dairy Supply Chain of Dairy Cooperative Nuryadi, Rizka Tauria; Mulyono, Nur Budi
The Asian Journal of Technology Management (AJTM) Vol 12, No 3 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2019.12.3.6

Abstract

Abstract. Huge number of small dairy farmers dispersed in wide are of West Java Indonesia had become a major contributor of fresh-milk production. Dairy-cooperative plays important role in collecting fresh-milk from dairy farmer, conduct pre-processing, and sell fresh milk to large industry and end customers. Some dairy cooperative further process fresh milk into dairy products. The role of dairy cooperative is central to improve the competitiveness of the dairy farmers against others fresh milk producer. This research aims to understand in dairy supply chain especially situation faced by dairy farmer and dairy-cooperative, and to provide recommendation on the new business model for dairy cooperative to empower themselves and improve competitiveness of the dairy farmers. We employ secondary data analysis to understand the situation in the upstream of the dairy supply chain and conjoint analysis to get customer preference as a basis for new business model development for dairy cooperative. Our result suggests that dairy cooperative must proactively collaborate with the owner of an abandon land for seeding forage pasture for the upstream strategy, and focusing value proposition in packaging, local brand, and dairy farmers assistance.Keywords: Dairy cooperative, empowerment, policy, small dairy farmers, supply chain
Appendix AJTM Vol 12 2019 Haryanto, Supri
The Asian Journal of Technology Management (AJTM) Vol 12, No 3 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

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Abstract

Appendix AJTM Vol 12 2019
Aligning Business Engineering Education with Contemporary Industry Requirements Gruenewald, Hazel
The Asian Journal of Technology Management (AJTM) Vol 12, No 3 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2019.12.3.5

Abstract

Abstract. Business Engineering emerged as an academic discipline almost a century ago in response to economic demand for experts with both business and engineering expertise. The discipline has since evolved to meet the needs of the fast changing global marketplace. The impact of globalization on the architecture, governance and running of organizations has also shaped the field today. Education has responded to these changes by adapting its architecture and governance to fit international needs. This study examines the case of ESB Business School, Reutlingen University as an example of how business engineering education has been forced to adapt its architecture and governance to fit international needs in the field. Close collaboration with global academic and corporate partners has enabled the school to integrate multiple international components into its business engineering curricula. However, the overall goal remains to ensure that the business engineering education provided is aligned with the global requirements coming from industry. This exploratory industry-driven study tackles this challenge. Qualitative interviews with company representatives of international companies as well as a global industry survey were conducted to examine what study programs and what graduate skill-set are most commonly sought after by industry in different regions of the world. Keywords: Business engineering, competence, employability, domain expertise
RECTRACTED: Dividend Policy and Economic Variable to Stock Price Volatility: Comparison of Indonesia and Malaysia Harlina, Vega Rut; Khoiruddin, Moh.
The Asian Journal of Technology Management (AJTM) Vol 12, No 3 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2019.12.3.3

Abstract

After publication of the article in the Asian Journal of Technology and Management (AJTM) journal, volume 12, number 3, in 2019, it came to the editors attention that the original article has been published in Management Analysis Journal (MAJ), volume 7, number 4, in 2018.Although the authors acknowledged that there is possibility of misunderstanding with the MAJ, the editors of AJTM see this practice as an example of neglecting the ethical procedure in academic work as all authors should understand.Due to the high potency of double-publication practice, the editors agreed to revoke the publication right of the article entitled Dividend Policy and Economic Variable to Stock Price Volatility: Comparison of Indonesia and Malaysia written by Vega Rut Harlina and Moh. Khoiruddin, affiliated to the Universitas Negeri Semarang, Indonesia.Considering this practice, the authors now blacklisted from submitting their work to AJTM journal. The author will not be able to submit the article to our journal for the next 12 monthsThe document and its content has been removed from the Asian Journal of Technology and Management (AJTM) and reasonable effort should be made to remove all references to this article.
Virality in Social Media Advertising: A Case Study in Bandung Tourism Romadhoni, Riefky Amarullah; Siallagan, Manahan; Mayangsari, Lidia
The Asian Journal of Technology Management (AJTM) Vol 12, No 3 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2019.12.3.4

Abstract

Abstract. The growth of tourism in Indonesia makes Bandung, as one of the major cities in Indonesia, has to improve its tourism even further. One of the plans of the Department of Tourism and Cultural Bandung is about how to advertise tourism in Bandung City. The current state of Bandung Tourism Ambassador advertisement is through social media Instagram by using her intuition. This research proposes a new system to help Bandung City promotes its tourism destination by using STEPPS (Socio-currency, Trigger, Emotion, Public, Practical Value, Story) factors and service-dominant logic approach. By analysing the value of each factor, the advertiser can determine which words and topic that can make the advertisement viral and more engaging, thus boosting the popularity of Bandung tourism.Keywords:  Bandung city tourism, content analysis, STEPPS, service science
Developing Intellectual Capital Model for Energy Industry Ahmadizad, Arman; Rastad, Seyyed Arman; Zonoubi, Mohammad Hossein; Ebrahimzadeh, Mohsen
The Asian Journal of Technology Management (AJTM) Vol 12, No 3 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2019.12.3.1

Abstract

Abstract. Intellectual capital is an important topic that has been viewed as one of the most value increase of company resources and key capitals in entrepreneurial development. This study aims to design a model for measuring intellectual capital. The previous models are reviewed and indicators for measuring are extracted. The population is 1104 managers and experts of 13 firms of Iran Transfo Company and 285 samples were selected randomly classified from companies. Data were collected by questionnaire, and we use structural equation modelling for the analysis. Our proposed intellectual capital model includes 5 aspects of human, structural, customer, the relational and systemic capital. All aspects have significant positive relationship with each other. Structural, relational and customer capital had the most intense relationships in the model and systemic and human capital were in fourth and fifth respectively. Keywords:  Customer capital, human capital, intellectual capital, relational capital, structural capital
Front-Matter AJTM Vol 12 No 3 2019 Haryanto, Supri
The Asian Journal of Technology Management (AJTM) Vol 12, No 3 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

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Abstract

Front-Matter AJTM Vol 12 No 3 2019
The Influence of Product Experience on Customer Loyalty of Frozen Food Product Utami, Made Fiona Dwi; Chaldun, Evy Rachmawati
The Asian Journal of Technology Management (AJTM) Vol 12, No 3 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12695/ajtm.2019.12.3.2

Abstract

Abstract. Indonesia’s frozen food industry is experiencing rapid development. Companies are targeting almost the same target market leads to tight competition. Therefore, many businesses concern about gaining customers while enhancing their customer loyalty. Dealing with a loyal customer is less costly and beneficial for any business. Product experience is one factor that could help to elicit a positive experience to enhance customer loyalty. This research limited to processed meat frozen food products such as sausage, chicken wings, nuggets, et cetera. It aims to get a better understanding of the product experience of a well-known brand, then investigate the influence of it on customer loyalty. Those understanding will be a helpful reference for a small and medium frozen food company with a similar product to design and manage their product experience to enhance their customer loyalty. The ultimate goal is to grow the business to the next level. The research used purposive sampling with 277 qualified quantitative data collected through an online questionnaire. The data were analyzed using multiple linear regression and shows that both hypotheses (aesthetic, meaning, and emotional experience is significant predictors of customer loyalty) are accepted. There is a significant influence of product experience (aesthetic experience, the experience of meaning, and emotional experience) on customer loyalty of frozen food products. The predictors able to explain 50.7% variations of customer loyalty, and experience of meaning became the highest predictors of the variation.Keywords:  Customer loyalty, frozen food, small and medium enterprise, SMEs, product experience
Back-Matter AJTM Vol 12 No 3 2019 Haryanto, Supri
The Asian Journal of Technology Management (AJTM) Vol 12, No 3 (2019)
Publisher : School of Business and Management Institut Teknologi Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Back-Matter AJTM Vol 12 No 3 2019

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