Garuda - Garba Rujukan Digital

Article Per Year (5 Year)

All

Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism)

JAA
Website

Published by Universitas Udayana

ISSN : 23016523 EISSN : 26853809 DOI : -

Core Subject : Economy, Agriculture, Social,

Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences

E-Jurnal Agribisnis dan Agrowisata (JAA) adalah peer-reviewed, open access jurnal, diterbitkan oleh Program Studi Agribisnis, Fakultas Pertanian, Universitas Udayana. JAA menerbitkan hasil peneitian original dan review artikel dalam bidang sosial ekonomi pertanian, agribisnis, dan agrowisata. Penulis diharapkan mengimkan karya tulisnya yang belum pernah dipublikasikan, sedang di-review atau sedang dipertimbangkan untuk diterbitkan di jurnal atau media lain secara lengkap. Ruang lingkup JAA mencangkup, tetapi tidak terbatas pada bidang berikut: pengembangan bisnis, pengembangan masyarakat, sistem subak dan rekayasa agrowisata, koperasi agribisnis, serta komputasi dan multimedia dalam bidang pertanian. Saat ini, JAA hanya menerbitkan jurnal dalam versi online.

Arjuna Subject : -

Articles 17 Documents

1 2

Search results for , issue "Vol.6, No.4, Oktober 2017" : 17 Documents clear

Daftar Isi E-Jurnal Agribisnis dan Agrowisata Vol 6 No 4 Oktober 2017 Pengelola JAA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.4, Oktober 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (72.073 KB)

Daftar Isi E-Jurnal Agribisnis dan Agrowisata Vol 6 No 4 Oktober 2017

Peran Gender dalam Pengelolaan Budidaya Tanaman Padi Pada Gapoktan Sumber Rejeki Desa Kalanganyar Kecamatan Karanggeneng Kabupaten Lamongan Jawa Timur PUPUT DEWI PURNAMA; NI WAYAN SRI ASTITI; WAYAN SUDARTA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.4, Oktober 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Gender Roles in the Management of Rice Cultivation, A Case Study on TheFarmers’ Group of Sumber Rejeki at Kalanganyar Village, Karanggeneng Subdistrict,Lamongan Regency, East Java Most women act as housewives, in addition to being active in household activities,rural women are also participating in rice farming activities from land-processing toharvesting. The study aimed to determine the role of gender in rice farming seenfrom three aspects, namely activity profile, access profile, and control profile(decision making). The research method used is survey method with interviewapproach. Data analysis was conducted descriptivelywith qualitative and quantitativemethods. The findings showed that the role of women and men is different in everyfarming activity. (A) The profile of activity in the outpouring of male labor is greaterthan that of women, the average outpouring of male domestic labor is 199.16 hoursper cultivating season and women is 123.41 hours per season with an average landarea of 6, 64 ares. (B) In the access profile, men have greater access of 78.06% whilewomen of 21.94% ,. (C) The women's participation control profile is very lowcompared with men, it means that the pattern of decision making is dominated bymen up to 96.08%. Based on the results of research, it can be suggested that womenshould play an active role in productive and non productive work. Men are advisedalso to assist in the housework to relieve women's work so that the housework is notneglected. It is also expected to involve women in the extension so that they canincrease participation in their farming activities.

Analisis Perilaku Konsumen terhadap Keputusan Pembelian Buah-Buahan di Moena Fresh Bali NI MADE SRI KESARI DHARMA PADMI; RATNA KOMALA DEWI; I.G.A.A. LIES ANGGRENI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.4, Oktober 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

The Analysis of Consumers’ Behavior Against The Decision on PurchasingFruits in Moena Fresh This research aimed to (1) analyze the process of decision making in purchasing freshfruits in Moena Fresh, (2) analyze the factors which influence the consumers indeciding to purchase fruits in Moena Fresh. The data analysis method that wereused were descriptive analysis to find out the process of decision making inpurchasing the fruits and factor analysis to analyze the factors which influenced theconsumers in deciding to purchase the fruits in Moena Fresh.The results showed some of the steps that consumer passing through beforepurchasing, those were the recognition of needs, search of information, evaluation ofalternatives, purchase, and post-purchase. Factors that influenced the consumers indeciding the purchasing of fresh fruits in Moena Fresh include external factor andinternal factor. External factor that is environment factor that involves variable offreshness of the fruits, fruit hygiene, packaging, price of fruits, cleanliness of therack, service of the store employees, store temperature, and the aroma of the store.Internal factor that is psychological factor that involves variable of the types of thefruits; and also individual differences factor consists of the income of the consumers.Suggestions that can be given that Moena Fresh pay attention to the availality of fruiton order to avoid a product void and consider other factors such as, advertising andsituation of consumer psychology.

Analisis Kompetensi Petani Pepaya California (Studi Kasus Kelompok Tani Merta Giri Kusuma Desa Abang, Kecamatan Abang, Kabupaten Karangasem) I GEDE ARTHA SUDIARSANA; DWI PUTRA DARMAWAN; I DEWA GEDE RAKA SARJANA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.4, Oktober 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Competence Analysis of California Papaya Farmers (A Case Study of MertaGiri Kusuma Farmer Group of Abang Village, Abang Sub-District ofKarangasem Regency) The Ministry of Agriculture in the Strategic Plan 2015-2019 has a Gross DomesticProduct target of 3.80% growth in the agricultural sector. Increased farm productivityis realized in the optimal utilization of land potential by applying the concept ofagribusiness maximally. Efforts to increase productivity are conducted by increasingthe competence of farmers namely knowledge, technical and managerial competence.The purpose of the study is to determine the level of competence of farmers, the levelof productivity of California papaya farming, and the relationship betweencompetence with productivity of California papaya farming. The research wasconducted at Merta Giri Kusuma Farmer Group, Abang Village, Abang Sub-District,Karangasem Regency for 5 months. There are 20 members as population or therespondents taken by the census technique. Data analysis method used qualitativedescriptive analysis and Rank Spearman correlation statistical analysis. In general,the competence of farmers is very significant ly related to the productivity ofCalifornia papaya farming. A very real relationship at the 0.01 level is technicalcompetence with a correlation coefficient of 0.835 and managerial competence witha correlation coefficient of 0,599. While the competence that is significantly relatedto the productivity of farming at the 0.05 level is the knowledge competence with thecorrelation coefficient of 0.465.

Faktor Penentu Keputusan Konsumen dalam Mengkonsumsi Teh Celup Sariwangi (Studi Kasus pada Konsumen Tiara Dewata Group di Kota Denpasar) EVA YUNITA; I MADE SUDARMA; IDA AYU LISTIA DEWI
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.4, Oktober 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Determinants of Consumer Decisions in Consuming Sariwangi Dye Tea(Case Study on Tiara Dewata Consumer Group in Denpasar City) The consumers’ decision in purchasing Sariwangi tea bag products is affected byconsumer characteristics and marketing mix elements. These variables affect thebuying decision processes so as to produce a buying decision. This research wasconducted at supermarkets in Denpasar City with the aim to identify the factors thatplay a role in consumer decision to buy Sariwangi tea bags and analyze decisionprocesses of purchasing Sariwangi tea bags by consumers in Denpasar City. In thisresearch, the method used was descriptive-quantitative analysis method andqualitative-descriptive analysis. The results showed that all variables had a role to theconsumer's decision to consume Sariwangi tea, the variable that had the greatest roleto the secondary factor was the social variable with the communality value of17.29%, while the individual variable with the communality value of 10.49% had thelowest role to the consumer's decision to consume Sariwangi tea bags. Consideringthat the seven variables truly have a role to consumer decisions consuming Sariwangitea, then the producer should still pay attention to matters relating to these variables,especially social factors that have the most decisive role.

Strategi Segmenting, Targeting dan Positioning Pemasaran Beras Merah Organik Jatiluwih Bali di Provinsi Bali NI PUTU AYU YULIA DEWI; MADE ANTARA; I KETUT RANTAU
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.4, Oktober 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Segmenting, Targeting, and Positioning Strategies of Marketing JatiluwihOrganic Brown Rice in Bali Province A company cannot serve all consumers in a vast market. Therefore, if the companywishes to be in the market and win a competition, it must seek a strategy that canunderstand consumers and competitors. This study aimed to determine the marketsegment (segmenting), target market (targeting) and market position (positioning) oforganic red rice products of Jatiluwih Bali. The technique of determining samplesused accidental non-probabilitiy random sampling method. Segmenting and targetingwere done using cluster analysis and crosstab analysis tools. Positioning used Multidimensional scaling and Corespondence analysis. The results of this study showedthat there were 3 segments, with percentage of Segment-1 (49%), Segment-2 (31%)and Segment-3 (20%). Based on the market appeal, potential target market wassegment-3. Product positioning based on MDS analysis tool, Jatiluwih rice productwas not in any quadrant, so it showed no resemblance to the competitor's product.Positioning based on CA analysis, organic red rice products Jatiluwih Bali hadadvantages in health attributes, packaging and aroma. Suggestions that can be madeare that the company should implement strategies to increase sales by maintaining orincreasing the attributes of excellence, increasing price discounts and maintainingquality, developing promotional activities and diversification of processed red riceproducts.

Tingkat Pengetahuan Petani dalam Penggunaan Pupuk Organik dan Penerapannya pada Budidaya Tanaman Padi Sawah (Kasus di Subak Penarungan, Kecamatan Mengwi, Kabupaten Badung) I WAYAN BUDI ARTAWAN; NI WAYAN SRI ASTITI; WAYAN SUDARTA
Jurnal Agribisnis dan Agrowisata (Journal of Agribusiness and Agritourism) Vol.6, No.4, Oktober 2017
Publisher : Agribusiness Study Program, Faculty of Agriculture, Udayana University

Farmers Knowledge Level in the Use of Organic Fertilizer and Its Applicationin Rice Cultivation (Case in Subak Penarungan, Sub-District of Mengwi,Badung Regency) Public attention to the issue of agriculture and the environment in recent years haveincreased as a result of a big negative impact on the environment, compared with itspositive impact on increasing the productivity of agricultural crops. This encouragesseveral regions to hold organic farming. Organic farming is a natural farming whichin practice trying to avoid the use of chemicals and fertilizers that are poisoning theenvironment with the aim to obtain a healthy environmental condition.This studyaims to determine (1) the level of farmers' knowledge on organic fertilizer; and (3)the application of organic fertilizers by the farmers in the cultivation of lowland rice.The research was conducted at the Subak of Penarungan, Mengwi Sub-District ofBadung Regency. The choice of research location was conducted by purposivesampling. The population of the research was the active members of Subak ofPenarungan totaling of 167 people. The sample size was determined by using theformula of Slovin, so that the number of respondents was 63 people.This researchuse method analysaize descriptive qualitative. The results showed that farmers'knowledge about organic fertilizers can be categorized in the high category withachieving a score of 3.41. However, the application of organic fertilizer by thefarmers is classified in the medium category by achieving a score of 3.05. Based onthe results of this study can be suggested farmers as actors should be more activedoing weeding and want to optimize the use of organic fertilizer as recommended bythe extension. Because the use of sustainable organic fertilizer for the future will givea big influence in soil fertility, quality and not damage the environment.

Page 2 of 2 | Total Record : 17

1 2

Filter by Year

2017 2017

Filter By Issues

All Issue Vol.12, No.2, Desember 2023 Vol.12, No.1, Juli 2023 Vol.11, No.2, Desember 2022 Vol.11, No.1, Juli 2022 Vol.10, No.2, Desember 2021 Vol.10, No.1, Juli 2021 Vol.9, No.3, Desember 2020 Vol.9, No.2, Juli 2020 Vol.9, No.1, Januari 2020 Vol.8, No.4, Oktober 2019 Vol.8, No.3, Juli 2019 Vol.8, No.2, April 2019 Vol.8, No.1, Januari 2019 Vol.7, No.4, Oktober 2018 Vol.7, No.3, Juli 2018 Vol.7, No.2, April 2018 Vol.7, No.1, Januari 2018 Vol.6, No.4, Oktober 2017 Vol.6, No.3, Juli 2017 Vol.6, No.2, April 2017 Vol.6, No.1, Januari 2017 Vol.5, No.4, Oktober 2016 Vol.5, No.3, Juli 2016 Vol.5, No.2, April 2016 Vol.5, No.1, Januari 2016 Vol.4, No.5, Desember 2015 Vol.4, No.4, Oktober 2015 Vol.4, No.3, Juli 2015 Vol.4, No.2, April 2015 Vol.4, No.1, Januari 2015 Vol.3, No.1, Januari 2014 Vol.2, No.4, Oktober 2013 Vol.2, No.3, Juli 2013 Vol.2, No.2, April 2013 Vol.2, No.1, Januari 2013 Vol.1, No.2, Oktober 2012 Vol. 1, No. 1, Juli 2012 More Issue

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name
-

Contact Email
-

Phone
-

Journal Mail Official
-

Editorial Address
-

Location
Kota denpasar,

Bali

INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Home Page

OAI Link

Editorial Team

Contact

Reviewer

Google Scholar

Contact Name -

Contact Email -

Phone -

Journal Mail Official -

Editorial Address -

Location Kota denpasar, Bali INDONESIA

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Contact Name
-

Contact Email
-

Phone
-

Journal Mail Official
-

Editorial Address
-

Location
Kota denpasar,

Bali

INDONESIA