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All Journal Komatika: Jurnal Pengabdian Kepada Masyarakat ALADALAH: Jurnal Politik, Sosial, Hukum dan Humaniora
Cyntia Lupita Sari
University of Palangka Raya
Humanities Computer Science & IT Education Law, Crime, Criminology & Criminal Justice Social Sciences

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Pengelolaan Pariwisata yang Ramah Lingkungan Berbasis Masyarakat Lokal di Bukit Baranahu Pelikwan; Meycel Pratama; Andika Sanjaya; Cyntia Lupita Sari
ALADALAH: Jurnal Politik, Sosial, Hukum dan Humaniora Vol. 4 No. 2 (2026): ALADALAH: Jurnal Politik, Sosial, Hukum dan Humaniora
Publisher : LP3M INSTITUT KH YAZID KARIMULLAH

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59246/aladalah.v4i2.1926

Abstract

Sustainable tourism management has become a crucial issue in balancing economic benefits, environmental preservation, and social equity, particularly in local natural destinations. Bukit Baranahu in Central Kalimantan represents a growing rural tourism site that requires integrated and community-based governance to maintain its sustainability. Using a qualitative descriptive approach, data were collected through field observations, documentation, and limited stakeholder engagement involving local communities, tourism managers, and visitors. The findings indicate that initial efforts toward sustainability have been implemented, including community participation, local economic activities, and basic environmental conservation practices. However, significant challenges persist, particularly in waste management systems, infrastructure adequacy, environmental carrying capacity control, and long-term monitoring mechanisms. The analysis highlights that existing practices remain fragmented and require stronger institutional support and coordination. The study contributes by proposing a collaborative governance framework that integrates local government, community groups, tourism managers, and private stakeholders to enhance sustainability outcomes. Strengthening regulatory frameworks, improving environmental management systems, and fostering community capacity are identified as key strategies to ensure long-term viability of rural-based natural tourism destinations.
Pendampingan Strategi Pemasaran dan Evaluasi Biaya Produksi Sedotan Purun Desa Tumbang Nusa Elga Araina; Silvita; Khusnia Nurul Khikmah; Trisni Salsa Ramadina; Cyntia Lupita Sari; Adila Durrotul Ghina; Resti Sundari
Komatika: Jurnal Pengabdian Kepada Masyarakat Vol. 6 No. 1 (2026): May 2026 (In Progress)
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Informatika Indonesia Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34148/komatika.v6i1.1443

Abstract

Kegiatan pengabdian masyarakat ini bertujuan untuk meningkatkan kapasitas usaha sedotan purun (Lewu Straws) di Desa Tumbang Nusa melalui pendampingan strategi pemasaran digital dan evaluasi biaya produksi. Metode partisipatif diterapkan selama 10 hari, meliputi observasi, wawancara, dan analisis data primer. Hasil identifikasi menunjukkan kendala utama pada aspek pemasaran (skor rata-rata 4.64), khususnya pengetahuan digital marketing yang minim, jangkauan pasar terbatas, dan kesulitan menentukan harga jual kompetitif. Analisis biaya mengungkap struktur produksi padat karya dengan biaya tenaga kerja langsung mendominasi (67.5% dari total biaya per 100 batang) dan HPP sebesar Rp 370 per batang. Intervensi berfokus pada pelatihan pencatatan biaya yang komprehensif (termasuk biaya oportunitas bahan baku), pembuatan konten media sosial berbasis storytelling kearifan lokal, serta pengenalan strategi penetapan harga (cost-plus pricing) dan platform e-commerce. Dampak kegiatan berupa peningkatan pemahaman dan keterampilan praktis pelaku usaha dalam mengelola usaha secara lebih profesional. Proyeksi produksi menunjukkan potensi peningkatan kapasitas hingga tiga kali lipat dalam setahun, dengan syarat diiringi strategi pemasaran yang efektif. Sinergi multidisiplin akademisi ini membuktikan bahwa pendampingan terstruktur dapat mengoptimalkan potensi ekonomi produk berbasis kearifan lokal, mendorong keberlanjutan usaha, serta berkontribusi pada penguatan ekonomi desa dan pelestarian lingkungan.
Co-Authors Adila Durrotul Ghina Andika Sanjaya Elga Araina Khusnia Nurul Khikmah Meycel Pratama Pelikwan Resti Sundari Silvita Trisni Salsa Ramadina