Article Per Year (5 Year)
p-Index From 2021 - 2026
0.562
P-Index
This Author published in this journals
All Journal Rowter Journal Economit Journal
Zubair Shaib Bashir
Department of Business Administration, Al Bayan University, Ankpa, Kogi State, Nigeria

Published : 3 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 3 Documents
Search

 1 
Cyber Security Ventures: An Assessment of Entrepreneurial Opportunities in Protecting Digital Assets in Nigeria Zubair Shaib Bashir; Marcus Garvey Orji
Rowter Journal Vol 4 No 2 (2025): Ȓowteɍ Journal
Publisher : Britain International for Academic Research (BIAR) Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/rowter.v4i2.1372

Abstract

The cybersecurity industry is experiencing unprecedented growth due to increasing digitalization and rising cyber threats. This study investigates entrepreneurial opportunities and key success factors for cybersecurity startups in Nigeria, emphasizing innovation in protecting digital assets. Using a quantitative survey design, data was collected from 100 cybersecurity professionals, entrepreneurs, and investors to explore the dynamics of this fast-evolving sector. The findings highlight opportunities to leverage emerging technologies, such as artificial intelligence (AI), blockchain, and the Internet of Things (IoT), to address challenges like cybercrime, data breaches, and IoT vulnerabilities. Significant barriers, including regulatory compliance, high capital requirements, and a shortage of skilled professionals, were identified. Key success factors include technological innovation, talent acquisition, and strategic partnerships. Collaboration with investors is crucial for overcoming challenges and fostering sustainable growth. The study provides actionable insights for entrepreneurs, investors, and policymakers to navigate the complexities of the cybersecurity market. It concludes that adaptability, innovation, and collaboration are critical for startups to thrive. Addressing market demands and mitigating challenges can position cybersecurity ventures to significantly enhance digital asset protection in an interconnected world.
Cyber Security Ventures: An Assessment of Entrepreneurial Opportunities in Protecting Digital Assets in Nigeria Zubair Shaib Bashir; Marcus Garvey Orji
Economit Journal: Scientific Journal of Accountancy, Management and Finance Vol 5 No 3 (2025): Economit Journal: Scientific Journal of Accountancy, Management and Finance: (Aug
Publisher : Britain International for Academic Research (BIAR-Publisher)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/economit.v5i3.1347

Abstract

The cybersecurity industry is experiencing unprecedented growth due to increasing digitalization and rising cyber threats. This study investigates entrepreneurial opportunities and key success factors for cybersecurity startups in Nigeria, emphasizing innovation in protecting digital assets. Using a quantitative survey design, data was collected from 100 cybersecurity professionals, entrepreneurs, and investors to explore the dynamics of this fast-evolving sector. The findings highlight opportunities to leverage emerging technologies, such as artificial intelligence (AI), blockchain, and the Internet of Things (IoT), to address challenges like cybercrime, data breaches, and IoT vulnerabilities. Significant barriers, including regulatory compliance, high capital requirements, and a shortage of skilled professionals, were identified. Key success factors include technological innovation, talent acquisition, and strategic partnerships. Collaboration with investors is crucial for overcoming challenges and fostering sustainable growth. The study provides actionable insights for entrepreneurs, investors, and policymakers to navigate the complexities of the cybersecurity market. It concludes that adaptability, innovation, and collaboration are critical for startups to thrive. Addressing market demands and mitigating challenges can position cybersecurity ventures to significantly enhance digital asset protection in an interconnected world.
Assessing the Infuence of Consumer Buying Behaviour towards Sustainable Products and Its Implications For Entrepreneurs. Evidence from Developing Countries Marcus Garvey Orji; Zubair Shaib Bashir; Hadiza Abubakar Ahmad; Muhammad Ridwan
Economit Journal: Scientific Journal of Accountancy, Management and Finance Vol 5 No 3 (2025): Economit Journal: Scientific Journal of Accountancy, Management and Finance: (Aug
Publisher : Britain International for Academic Research (BIAR-Publisher)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/economit.v5i3.1371

Abstract

The objective of this study was to assess the influence of consumer behavior towards sustainable products and its implications for entrepreneurs with focus on developing countries. The study is survey research sampling the opinion of 100 consumers and entrepreneurs from Nigeria and Indonesia by online questionnaire to gather data on consumer attitudes and behaviors towards sustainable products, as well as entrepreneurs' experiences and challenges with sustainable business practices. The data obtained was analysed using descriptive and inferential statistics, correlation and regression analysis. The findings revealed that Entrepreneurs show moderate levels of motivation to adopt sustainable practices, driven potentially by regulatory compliance, customer demands, or ethical values. Also, Consumers often express concern for sustainability but don't consistently act on it, constrained by factors like price, convenience, or skepticism. Equally, consumers are increasingly demanding sustainable products, driven by environmental concerns, social responsibility, and personal values. However, entrepreneurs face challenges in implementing sustainable business practices, including higher costs, lack of expertise, and difficulty getting the materials needed. The study therefore among others recommended that Entrepreneurs in developing countries need to integrate sustainability into their core strategies to mitigate challenges and align with market demands. Also, Policymakers and industry advisors should focus on reducing entry barriers, such as offering financial incentives or technical support for measuring and implementing sustainability. They should also develop and implement policies that support sustainable business practices, provide education and training programs for businesses, and promote sustainability awareness and education among consumers and the society in line with United Nations SDG 12 (Responsible consumption and Production).
Co-Authors Hadiza Abubakar Ahmad Marcus Garvey Orji Muhammad Ridwan