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All Journal JSAI (Journal Scientific and Applied Informatics) Al-Iqtishod : Jurnal Ekonomi Syariah
Yulianti
Institut Sains Dan Bisnis Atma Luhur
Computer Science & IT Economics, Econometrics & Finance

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Model Kausal Pengaruh Fasilitas dan Konten Digital terhadap Kompetensi Teknologi Informasi Siswa dengan Mediasi Minat Belajar Ezar Aziz; Yulianti; Wishnu Aribowo Probonegoro
JSAI (Journal Scientific and Applied Informatics) Vol 9 No 1 (2026): Januari
Publisher : Fakultas Teknik Universitas Muhammadiyah Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36085/jsai.v9i1.9869

Abstract

This study aims to analyze the effect of facility availability and digital content on students’ information technology competencies with learning interest as a mediating variable. A quantitative approach with a survey method was employed involving 178 students from Information Technology and Visual Communication Design programs. Data were analyzed using multiple regression, simple regression, and path analysis with SPSS 25. The results indicate that facility availability and digital content have a positive and significant effect on students’ learning interest, accounting for 68.2% of the variance. Learning interest also has a significant positive effect on students’ information technology competencies, contributing 61.5% of the variance. Furthermore, digital content shows a significant indirect effect on students’ competencies through learning interest. These findings highlight the strategic role of learning interest as a mediating variable in the causal model of digital learning and imply that improving students’ competencies requires not only adequate facilities and high-quality digital content but also instructional strategies that foster students’ learning interest.
Peran Mediasi Fear of Missing Out dalam Hubungan Perceived Usefulness of Live Streaming terhadap Online Impulsive Buying Activity: Studi pada Mahasiswa ISB Atma Luhur Pangkalpinang Ferry Bakti; Amri; Erwin; Yulianti
Al-Iqtishod : Jurnal Ekonomi Syariah Vol. 8 No. 1 (2026): Al-Iqtishod: Jurnal Ekonomi dan Bisnis Islam
Publisher : Program Studi Ekonomi Syariah Institut Agama Islam Sunan Kalijogo Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51339/iqtis.v8i1.5096

Abstract

Transaksi live streaming e-commerce di Indonesia tumbuh signifikan, platform TikTok Shop berhasil mengakuisisi jutaan pengguna aktif menjadi kanal belanja daring paling dominan di kalangan Gen Z. Kalangan Gen Z merupakan segmen yang tercatat mempunyai frekuensi transaksi impulsif tertinggi pada ekosistem social commerce. Meskipun sejumlah penelitian telah menguji peran fear of missing out (FOMO) sebagai moderator dalam hubungan perceived usefulness dan online impulsive buying, belum ada studi yang menempatkan FOMO sebagai mediator mekanisme psikologis penghubung dalam jalur tersebut. Penelitian ini bertujuan menguji pengaruh perceived usefulness of live streaming terhadap online impulsive buying activity melalui FOMO sebagai mediator, menggunakan metode SEM-PLS dengan software SmartPLS 4.0 pada mahasiswa aktif ISB Atma Luhur Pangkalpinang yang pernah berbelanja via TikTok Shop ataupun Shopee Live, dengan n = 100 responden. Hasil pengujian menunjukkan H1 diterima (β = 0,425; t = 4,871), H2 diterima (β = 0,512; t = 6,124), dan H3 terkonfirmasi sebagai mediasi parsial (indirect effect = 0,218). Kontribusi teoritis utama penelitian ini adalah memosisikan FOMO sebagai mediator yang menjadi mekanisme psikologis penghubung antara persepsi manfaat live streaming dan perilaku beli impulsif. Jalur mediasi ini mengungkap proses kognitif afektif yang menjelaskan mengapa dan bagaimana persepsi manfaat berujung pada perilaku beli impulsif, bukan sekadar memperkuat hubungan langsung
Co-Authors Amri Erwin Ezar Aziz Ferry Bakti Wishnu Aribowo Probonegoro