Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Al Qodiri: Jurnal Pendidikan, Sosial dan Keagamaan
Novianto Puji Raharjo
Universitas Islam Internasional Darullughah Wadda'wah, Indonesia

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Digital literacy and community empowerment in rural areas: A participatory action research in bringin village, Indonesia Novianto Puji Raharjo; Mohammad Rofiuddin
Al Qodiri : Jurnal Pendidikan, Sosial dan Keagamaan Vol. 24 No. 1 (2026): Al Qodiri: Jurnal Pendidikan, Sosial dan Keagamaan
Publisher : Universitas Islam KH. Achmad Muzakki Syah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53515/alqodiri.v24i1.6

Abstract

Rural communities in many developing countries face persistent economic vulnerability due to limited access to technology, information, and market networks. This study aims to examine how the integration of digital media literacy and participatory education can contribute to rural economic empowerment. The research employs a qualitative approach using Participatory Action Research (PAR) conducted in Bringin Village, Tuban Regency, Indonesia. Community members, including youth groups, housewives, village officials, and BUMDes managers, were actively involved in the research process through participatory observation, focus group discussions, and semi-structured interviews. The intervention included digital marketing training, local product processing, and mentoring in social media-based entrepreneurship using soursop as a local resource. The findings indicate that digital literacy training significantly improved community capacity to market products independently, expand market reach, and increase the added value of local commodities. The emergence of the “Sirsak Toyyib” initiative illustrates how digital platforms can transform traditional agricultural products into marketable micro-enterprises. This study contributes to the development of a community empowerment model that integrates participatory education, local cultural values, and digital technology. The findings suggest that combining participatory approaches with digital literacy initiatives can foster sustainable economic transformation in marginalized rural communities.
Co-Authors Mohammad Rofiuddin