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All Journal PROZIMA (Productivity, Optimization and Manufacturing System Engineering) IJCOSIN : Indonesian Journal of Community Service and Innovation
KARINA AMANDA LARASATI
Telkom University
Education Industrial & Manufacturing Engineering Other

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Peningkatan Literasi Teknologi Siswa SMA melalui Pengenalan Desain dan Manufaktur Berbasis Komputer (CAD/CAM) EGA ADRIANTO; KARINA AMANDA LARASATI; DINA RACHMAWATY; FAUZAN ROMADLON; ASWAN MUNANG; HENRY DWI PRIHARTANTO
Indonesian Journal of Community Service and Innovation Vol. 6 No. 1 (2026): April 2026
Publisher : LPPM IT Telkom Purwokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20895/ijcosin.v6i1.10587

Abstract

Perkembangan teknologi industri modern menuntut penguasaan sistem desain dan manufaktur berbasis komputer, khususnya Computer-Aided Design (CAD) dan Computer-Aided Manufacturing (CAM), yang berperan penting dalam mewujudkan proses perancangan dan produksi digital yang efisien, presisi, dan adaptif terhadap era Industri 4.0. Namun, pemahaman CAD/CAM di tingkat sekolah menengah masih terbatas akibat keterbatasan fasilitas dan akses pembelajaran berbasis teknologi industri. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk meningkatkan literasi teknologi serta memperkenalkan konsep dasar CAD/CAM kepada siswa SMA Muhammadiyah 1 Purwokerto. Kegiatan ini dirancang untuk memperluas wawasan dan minat siswa terhadap alur desain digital hingga manufaktur serta relevansinya dengan dunia kerja dan pendidikan tinggi. Materi disampaikan melalui studi kasus sederhana, diskusi interaktif, dan demonstrasi langsung pembuatan gambar CAD/CAM pada perancangan produk fungsional, seperti mesin pemotong kentang. Pendekatan pembelajaran berbasis praktik diharapkan mampu menumbuhkan pola pikir rekayasa (engineering mindset) dan memperkuat pemahaman siswa mengenai peran CAD/CAM dalam menghasilkan solusi inovatif di industri modern. Melalui kegiatan ini, Program Studi Teknik Industri Telkom University Purwokerto berkontribusi dalam pengembangan literasi teknologi siswa sekolah menengah sekaligus memperkuat citra program studi melalui pengenalan rekayasa industri yang inspiratif dan aplikatif.
A Simulation of University Marketing Strategies Through Print and Digital Advertising Media: Simulasi Pemasaran Universitas dalam Media Iklan Cetak ataupun Online Ega Adrianto; Ignatius Luddy Indra Purnama; Karina Amanda Larasati; Edo Ariful Hudha
PROZIMA (Productivity, Optimization and Manufacturing System Engineering) Vol. 10 No. 1 (2026): June
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/prozima.v10i1.1778

Abstract

This study aims to analyze the effectiveness of higher education promotional media in attracting prospective students’ attention, particularly among recently graduated high school students, by comparing traditional and digital advertising media. The analysis was conducted by measuring the duration of students’ attention toward each type of promotional media displayed during the process of searching for university information. The results indicate that traditional promotional media, such as education expos and billboards, still play an effective role in increasing institutional awareness and attracting prospective students’ attention. On the other hand, digital media such as social media and websites provide faster, broader, and more interactive access to information for prospective students, parents, and teachers. These findings suggest that higher education institutions need to optimally integrate traditional and digital promotional strategies to enhance marketing communication effectiveness and strengthen institutional competitiveness in the digital era.
Co-Authors ASWAN MUNANG DINA RACHMAWATY Edo Ariful Hudha EGA ADRIANTO Fauzan Romadlon HENRY DWI PRIHARTANTO Ignatius Luddy Indra Purnama