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All Journal Journal of Community Development Saber: Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Andi Purnawarman
Universitas Mulawarman
Computer Science & IT Nursing Public Health Social Sciences

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Implementasi SDGs Pendidikan Berkualitas oleh PT. BUMA Melalui Program BUMA School Indry Riskya Avianty; Andi Purnawarman
Journal of Community Development Vol. 6 No. 1 (2025): August
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/comdev.v6i1.1682

Abstract

Tujuan penelitian ini adalah untuk mengetahui dan mendeskripsikan implementasi Sustainable Development Goals (SDGs) Pendidikan Berkualitas oleh PT. BUMA melalui program BUMA School. Adapun jenis penelitian yang digunakan adalah penelitian deskriptif dengan fokus penelitian implementasi SDGs Pendidikan Berkualitas dalam program BUMA School di SMK Negeri 6 Berau, khususnya pada Jurusan Teknik Alat Berat selama periode 2021-2024. Jenis data yang digunakan dalam penelitian ini adalah data primer yang bersumber pada laporan tahunan dan bulanan perusahaan, hasil wawancara bebas, dan dokumentasi serta data sekunder yang diperoleh melalui jurnal, berita media, dan buku yang relevan. Teknik pengumpulan data yang digunakan dalam penelitian ini melibatkan proses wawancara bebas, dokumentasi serta studi kepustakaan yang bersumber dari berbagai bahan literatur. Teknik analisis yang digunakan adalah teknik analisis data kualitatif. Hasil penelitian menunjukkan bahwa implementasi SDGs Pendidikan Berkualitas oleh PT. BUMA melalui program BUMA School adalah meliputi dukungan akses pendidikan menengah yang berkualitas, ketersediaan akses pendidikan teknik dan vokasi, pemberian keterampilan kerja yang relevan, penghapusan kesenjangan akses masyarakat lokal, pemberian materi pendidikan yang berkelanjutan, menciptakan lingkungan belajar yang ramah anak, dan meningkatkan kualitas tenaga pendidik.
Product Strategy Apple for Breaking Into the Japanese Smartphone Market Muhammad Herdy Yudha Pratama; Andi Purnawarman
SABER : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi Vol. 2 No. 4 (2024): Oktober : Jurnal Teknik Informatika, Sains dan Ilmu Komunikasi
Publisher : STIKes Ibnu Sina Ajibarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59841/saber.v2i4.1911

Abstract

Apple's strategy to enter the Japanese smartphone market was one of its most successful historical moves. One of the critical reasons for Apple's success in Japan was its strategic cooperation with Softbank, one of the country's largest mobile service providers. Softbank was instrumental in bringing the iPhone to Japan and introducing it to Japanese consumers. This collaboration gave Apple access to Softbank's extensive distribution network and powerful promotion, significantly increasing the appeal of iPhones among smartphone users in Japan. This innovation, highlighted by the high product quality and elegant design, makes the iPhone stand out compared to its competitors. More recently, Apple has gained popularity by providing exceptional customer service. Customer loyalty has been extreme in the consumer community due to efficient customer service, consistent user experience, and a well-integrated product ecosystem (such as iCloud and antenna interoperability systems). In addition to outstanding innovation and service, Apple has positioned the iPhone at a competitive pricing point in Japan. While the iPhone is sometimes regarded as a premium product with a high price tag in many areas, Apple can offer a lower price tag in Japan than specific domestic and international competitors. This makes the iPhone more appealing to Japanese consumers, who want higher-value things.
Co-Authors Indry Riskya Avianty Muhammad Herdy Yudha Pratama