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Transformasi Digital Lembaga Keuangan Syariah: Strategi Inklusi dan Literasi Keuangan Husni Shabri; Khairulis Shobirin; Nita Fitria; Rahmi Pamel; Khairul Marlin
MABIS Jurnal Manajemen Bisnis Syariah Vol. 6 No. 1 (2026): Jurnal Manajemen Bisnis Syariah:MABIS
Publisher : Universitas Islam Negeri Mahmud Yunus Batusangkar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31958/mabis.v6i1.16984

Abstract

This study examines the role of digital transformation in improving Islamic financial inclusion and Islamic financial literacy in Indonesia, with Islamic financial inclusion acting as a mediating variable. The study addresses a research gap in previous studies that mostly examined digitalization and Islamic financial literacy separately without comprehensively analyzing the mediating mechanism of Islamic financial inclusion. A quantitative explanatory approach was employed using Structural Equation Modeling–Partial Least Squares (SEM-PLS) on data collected from 150 users of Islamic digital financial services. The findings demonstrate that digital transformation significantly enhances Islamic financial inclusion and Islamic financial literacy. Islamic financial inclusion also significantly improves Islamic financial literacy and partially mediates the relationship between digital transformation and financial literacy. These findings indicate that digital services such as Islamic mobile banking, QRIS, and Islamic fintech not only broaden financial access but also strengthen public understanding of Islamic financial products and principles. This study contributes theoretically by integrating digital transformation, Islamic financial inclusion, and financial literacy into a single empirical model, while practically providing recommendations for Islamic financial institutions to strengthen digital-based financial education and inclusion strategies
Manajemen Pemasaran Produk Halal di Era Digital: Akses Informasi, Sikap Konsumen, dan Strategi Digital Rahmi Pamel; Khairulis Shobirin; Nuryanti; Muhammad Deni Putra; Dailani Ismail
Krigan: Journal of Management and Sharia Business Vol. 4 No. 1 (2026): Juni 2026
Publisher : Universitas Islam Negeri Sjech M. Djamil Djambek Bukittinggi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30983/krigan.v4i1.8676

Abstract

This study examines the intersection between digital technology and the halal industry, focusing on three main questions: how digital technology affects the accessibility of halal product information, what are the public attitudes toward halal products in a digital context, and how digital marketing strategies can enhance awareness and trust in halal products. The novelty of this research lies in its integrative approach, combining three theoretical frameworks, Technology Acceptance Model (TAM), Theory of Planned Behavior (TPB), and Maqaṣid al-Sharīʿah, to comprehensively analyze the dynamics of digital transformation in the halal industry. Using a qualitative literature review method with thematic analysis of academic sources from Scopus, Web of Science, and Google Scholar databases (2015-2026), this study finds that blockchain technology and mobile applications significantly improve transparency and traceability in halal supply chains, yet their effectiveness depends heavily on consumer digital literacy and trust. Public attitudes toward halal products are shaped by a combination of knowledge, religiosity (β = 0.266), and subjective norms (β = 0.234), with social media influencers playing a crucial mediating role. Effective digital marketing strategies integrate halal certification, educational content, and influencer collaborations. This study contributes to the discourse on halal industry digitalization by demonstrating that technology is not a standalone solution but requires a holistic approach encompassing education, regulation, and adaptive marketing strategies.