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The Influence of Campaign Style on Political Participation of Lampung Community in Regional Head Elections Abdul Halim; Agus Rizki Alfalah; Aisyah Suci Ningrum; Anggita Aprilia; Virda Septiani
Demagogi: Journal of Social Sciences, Economics and Education Vol. 3 No. 5 (2025): October
Publisher : Penerbit Hellow Pustaka

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61166/demagogi.v3i5.100

Abstract

Community political participation is an important indicator in assessing the quality of democracy, especially in the context of regional head elections (Pilkada). Various campaign strategies have been implemented by regional head candidates to increase voter participation. This study aims to analyze the influence of campaign style on the level of community political participation in Lampung Province. The method used is a descriptive quantitative approach by distributing questionnaires to 60 respondents from various groups. The results of the study indicate that a campaign style involving direct interaction, the use of social media, and an inclusive approach has a positive influence on political participation. This finding emphasizes the importance of innovation in campaign strategies to reach all levels of society, including young voters and women.
Inventorying the Heritage of the Keratuan Darah Putih: An Effort to Preserve the Collective Memory of the Lampung Indigenous Community Abdul Halim; Agus Rizki Alfalah; Aisyah Suci Ningrum; Rifka Silmia Salsha Bella; Virda Septiani
al-Afkar, Journal For Islamic Studies Vol. 9 No. 3 (2026)
Publisher : Perkumpulan Dosen Fakultas Agama Islam Indramayu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31943/afkarjournal.v9i3.2389

Abstract

This article discusses the inventory efforts of the Keratuan Darah Putih heritage as a strategic step in preserving the collective memory of the indigenous Lampung community. Keratuan Darah Putih is one of the oldest customary kingdoms in Lampung, rich in historical, cultural, and spiritual values. Unfortunately, many of its historical legacies ranging from buildings and ancient manuscripts to oral traditions remain undocumented and are experiencing a decline in significance due to a lack of youth interest and the pressures of modernization. This study employs a qualitative approach through in-depth interviews with traditional leaders, royal descendants, and local community members. The findings reveal that the kingdom's heritage serves not only as a symbol of identity but also as a medium for sustaining collective memory and the transmission of noble values within Lampung society. Inventory efforts are crucial not only for cultural preservation but also for social restoration and the reinforcement of an authentic local historical narrative. Therefore, a synergistic collaboration between indigenous communities, scholars, and government bodies is essential to develop a participatory-based cultural heritage database that ensures the sustainability of this collective memory across generations.