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The Regeneration Crisis and Traditional Packaging of Garut Wajit: A Threat to Sundanese Culinary Cultural Identity Nisa Nurul Kamila; Arash Ahira; Reisya Nabila Putri; Tenti Fauziah; Itto Turyadi
Madani: Jurnal Ilmiah Multidisiplin Vol 4, No 4 (2026): May 2026
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.20168849

Abstract

Wajit Garut is a traditional food originating from Garut Regency, West Java, which has been produced for generations using local ingredients and wrapped in natural corn leaves as a marker of Sundanese cultural identity. In the face of modernization, changes in values between generations, and the impact of the COVID-19 pandemic, two interrelated issues have emerged: (1) the challenge of regeneration that threatens the sustainability of traditional knowledge, and (2) the potential degradation of packaging from natural materials to synthetic materials that erode the values of local wisdom. This study uses a qualitative descriptive method through direct field observation and in-depth interviews with Ibu Dini, the founder and sole home-based wajit producer that has been operating since 2012 in Garut Regency. The results show that wajit production is highly dependent on certain irreplaceable ingredients, especially brown sugar from Bungbulang and traditional production techniques, with corn leaf packaging that has functions and cultural values that cannot be replaced by plastic. The challenge of regeneration is clearly evident even though Ibu Dini's children have begun to help and learn the production process, but the commitment to continue the business has not yet been formed. The study also confirmed that the performance of wajit (rice cake) MSMEs is influenced by product quality, innovation capacity, and local government support.
The Regeneration Crisis and Degradation of Traditional Garut Dodol Packaging: A Threat to Sundanese Culinary Cultural Identity Sema Wulandari; Rani Windi Ayu S; Sakila Nanda Sifa; Tia Devani Vanessa; Itto Turyadi
Madani: Jurnal Ilmiah Multidisiplin Vol 4, No 4 (2026): May 2026
Publisher : Penerbit Yayasan Daarul Huda Kruengmane

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5281/zenodo.20166617

Abstract

Dodol Garut is a traditional culinary product of Garut Regency, West Java, which has held historical, economic, and cultural significance since 1926. Its natural-material packaging is a key element shaping the product's cultural identity. However, amid modernization and globalization, two interrelated phenomena have emerged: (1) a regeneration crisis among artisans threatening traditional knowledge continuity, and (2) a packaging degradation from natural to synthetic materials, eroding local wisdom values. This study employs a literature review method with a qualitative-descriptive approach and critical analysis of scholarly sources. The findings indicate that the packaging shift is not merely aesthetic, but reflects weakening intergenerational knowledge transmission and erosion of Sundanese visual cultural identity. Locally-based packaging innovation such as integration of Garutan batik motifs and MSME mentoring has proven to enhance competitiveness while preserving cultural identity. Comprehensive preservation strategies are needed, including local-wisdom-based education, UMKM designer collaboration, eco-friendly packaging evaluation, and government policies supporting traditional product authenticity.