Article Per Year (5 Year)
p-Index From 2020 - 2025
0
P-Index
This Author published in this journals
All Journal Arthavidya Jurnal Ilmiah Ekonomi
Priscilia, Melvina
Arthavidya Jurnal Ilmiah Ekonomi
Economics, Econometrics & Finance

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
FAKTOR ESKTRINSIK DAN INTRINSIK YANG MEMPENGARUHI PERILAKU GREEN CONSUMER DI BEBERAPA NEGARA Priscilia, Melvina
Arthavidya Jurnal Ilmiah Ekonomi Vol 18, No 2 (2016)
Publisher : Arthavidya Jurnal Ilmiah Ekonomi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (333.964 KB)

Abstract

Abstract: Today, healthiness and environmental problem hasbecame people’s attention around the world. The impact of damagedenvironment can seem clearly. Environmental problem is closelyrelated to healthiness problem. Nowadays, some countries have donesome efforts to reduce the environmental and healthiness problem.Recently, Green consumer behavior becomes a major focus becauseit can be the solutions to minimize environmental and healthinessproblems. Most people begin to realize the behavior of environmentalcare and change their habit include usage habits of goods. The societybegin to switch to consume green product as their efforts to minimalizenegative impact of the consumption of products. Motivation have animportant role to affected society’s behavior. Obviously, the society’sbehavior in every country in green consumer behavior are different.That motivation then affect the purchasing decisions for consumers. Obviously, creating the motivation of marketing’srole is an important thing.Keywords: Buying Decision Making; Evironment; Green Consumer;Motivation
Co-Authors