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Universitas Nusa Cendana
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Pengentasan Kemiskinan Ekstrem Berbasis Potensi Lokal: Diversifikasi Produk Olahan Kacang Tanah di Desa Kuanheun Kabupaten Kupang Ayuvera Ray; Johanis Demu; Juendiny Chrisna Ekasari; Filipus Argentano Guntur Suryaputra; Suhartati
Jurnal Pengabdian UNDIKMA Vol. 7 No. 4 (2026): November (IN PRESS)
Publisher : LPPM Universitas Pendidikan Mandalika (UNDIKMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jpu.v7i4.22786

Abstract

This community service program aims to strengthen the economic capacity of local communities through the diversification of peanut-based food products, improved business management, and digital marketing. The program was implemented through training, mentoring, practical demonstrations, and business assistance. The results indicate improvements in the partners' knowledge and skills in producing three flagship products: pecel seasoning, peanut crackers, and egg-coated peanuts. The partners also developed competencies in product packaging and label design, basic bookkeeping, and online and offline marketing. Furthermore, the program contributes directly to the achievement of the Sustainable Development Goals (SDGs), particularly Goal 1 (No Poverty), Goal 4 (Quality Education), and Goal 8 (Decent Work and Economic Growth). Follow-up initiatives are directed toward strengthening independent business groups, expanding marketing networks, and replicating the program model in other regions.
Pemberdayaan Masyarakat melalui Hilirisasi Limbah Plastik menjadi Paving Block dan Wall-Drop Berbasis Penguatan Manajemen Usaha dan Pemasaran Digital di Desa Kuanheun Kabupaten Kupang Suhartati; Aditya Ly; Juendiny Chrisna Ekasari; Ayuvera Rifani Ray
Jurnal Pengabdian UNDIKMA Vol. 7 No. 4 (2026): November (IN PRESS)
Publisher : LPPM Universitas Pendidikan Mandalika (UNDIKMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jpu.v7i4.22787

Abstract

This community service program aims to enhance the community's capacity to transform plastic waste into economically valuable products, namely paving blocks and wall drops, while strengthening business management and digital marketing skills in Kuanheun Village, Kupang Regency. The program was implemented through socialization, training, and mentoring activities. The results demonstrated that the partner community was able to produce paving blocks and wall drops according to the specified material compositions, maintain basic financial records, calculate the Cost of Goods Manufactured (COGM), and market their products through social media and e-commerce platforms. Pre-test and post-test results also indicated improvements in the partners' knowledge and skills in production, business management, and digital marketing. This program contributes to the achievement of SDG 1 (No Poverty) through the development of economically viable enterprises; SDG 4 (Quality Education) through enhanced knowledge and skills; SDG 11 (Sustainable Cities and Communities) through improved plastic waste management; and SDG 12 (Responsible Consumption and Production) through the implementation of the 3R principles (Reduce, Reuse, and Recycle) and circular economy practices.
Co-Authors Aditya Ly Ayuvera Ray Ayuvera Rifani Ray Filipus Argentano Guntur Suryaputra Johanis Demu Juendiny Chrisna Ekasari