Syamsul Rizal
Universitas Sultan Ageng Tirtayasa, Serang, Banten, Indonesia

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Rossy's Entertainment's Management Strategy in Improving Existence and Competitiveness Desti Fitriyani; Syamsul Rizal; Wiwin Purwinarti
EDUJAVARE: International Journal of Educational Research Vol. 4 No. 01 (2026): EDUJAVARE: International Journal of Educational Research
Publisher : CV. Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/edujavare.v4i01.1278

Abstract

The development of the creative industry in Indonesia in the last decade has shown very dynamic and multidimensional growth. This study aims to analyze the management strategies implemented by Rossy's Entertainment in maintaining its existence and competitiveness in Serang City. The research employed a descriptive qualitative approach with data collected through observation, interviews, and documentation. Informants included the studio founders, instructors, administrators, and active members. Data were analyzed using the interactive model of Miles, Huberman, and Saldana (2020), supported by source triangulation to ensure data validity. The findings reveal that Rossy's Entertainment applies systematic management strategies through program planning, structured organization, consistent training activities, and regular evaluations. To strengthen its existence, the studio actively utilizes social media, collaborates with government institutions, and participates in various regional and national art events. In terms of competitiveness, the studio emphasizes performance innovation, instructor quality, and member development. The study concludes that adaptive and sustainable management strategies play an important role in strengthening the existence and competitiveness of Rossy's Entertainment within the creative arts industry in Serang City.
The Influence of the Social Inquiry Learning Model on the Creative Dance Learning Outcomes of Class VIII Students Rahmawati Rahmawati; Dwi Junianti Lestari; Syamsul Rizal
EDUJAVARE: International Journal of Educational Research Vol. 4 No. 01 (2026): EDUJAVARE: International Journal of Educational Research
Publisher : CV. Edujavare Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70610/edujavare.v4i01.1319

Abstract

Civil This research is motivated by the low learning outcomes of class VIII students in creative dance material at SMP Negeri 18 Kota Serang. The average student score (74.5) was still below the Minimum Completeness Criteria (KKM = 75). This problem was supported by the use of conventional teacher-centered learning models, making students tend to be passive and less enthusiastic in following dance learning. The purposes of this study were: (1) to describe the learning process using the Social Inquiry model on creative dance material for class VIII students at SMPN 18 Kota Serang; and (2) to determine the effect of the Social Inquiry learning model on learning outcomes of creative dance material for class VIII students at SMPN 18 Kota Serang. This study uses a Quasi Experimental Design method with a pretest-posttest control group design. The research sample was class VIII A as the experimental class (30 students) and class VIII C as the control class (30 students). The research instrument used multiple choice test questions. Data analysis used Chi Square normality test, F test homogeneity test, and t test hypothesis test. The results showed that the average posttest score of the experimental class (86.73) was higher than the control class (67.42). The t-test results obtained t count (2.84) > t table (1.67) at a significance level of 5%, so H1 was accepted. The conclusion of this study is that there is a significant effect of using the Social Inquiry learning model on the learning outcomes of creative dance material for class VIII students at SMP Negeri 18 Kota Serang.