Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal Jurnal Ilmu Multidisplin
Elschilera Caesar Thoranya
Faculty of Management and Business, Institut Transportasi dan Logistik Trisakti, Indonesia
Agriculture, Biological Sciences & Forestry Computer Science & IT Economics, Econometrics & Finance Education Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
Analysis of Low Cost Carrier Implementation and Service Quality on Customer Satisfaction and Passenger Loyalty of Citilink Airlines Elschilera Caesar Thoranya; Aisyah Rahmawati; Aditya Wardhana
Jurnal Ilmu Multidisiplin Vol. 3 No. 4 (2025): Jurnal Ilmu Multidisplin (Januari-Maret 2025)
Publisher : Green Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jim.v3i4.2128

Abstract

The purpose of this research project is to clarify how consumer satisfaction and customer loyalty are influenced by the deployment of lowcost carriers and service quality. This study uses a sample of 98 LowCost Carrier Citilink users using a quantitative methodology. A questionnaire was utilized in the survey, and SmartPLS 4.0 software was employed for analysis. The study found that while service quality and the use of low-cost carriers had a major impact on consumer satisfaction, they had no direct effect on customer loyalty. In the link between the use of low-cost carriers and service quality to customer loyalty, customer satisfaction plays a key mediating role.
Co-Authors Aditya Wardhana Aisyah Rahmawati