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Qurrotin A’yun
Universitas Trunodjoyo Madura, Jawa Timur, Indonesia
Arts Humanities Chemistry Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Education Energy Engineering Environmental Science Languange, Linguistic, Communication & Media Library & Information Science Mathematics Neuroscience Physics Social Sciences Other

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Communication Strategy of Health Cadres in Stunting Prevention Qurrotin A’yun; Nasywa Salsabila; Nur Aliya Natasyah; Farida Nurul Rakhmawati
Literasi Nusantara Vol. 6 No. 2 (2026): June
Publisher : Yayasan Citra Dharma Cindekia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56480/jln.v6i2.73

Abstract

This study aims to analyze the communication strategies employed by health cadres in stunting prevention in Pejagan Village. This study used a qualitative, descriptive approach to gain a deeper understanding of the communication process between health cadres and the community. Data were collected through interviews, observation, and documentation. The results indicate that health cadres implemented various communication strategies, such as outreach at integrated health posts (Posyandu), interpersonal communication, and door-to-door visits. Furthermore, the use of communication media such as leaflets, KIA (Child Health Information) books, and social media contributed to the dissemination of information to the community. However, challenges remain, including low public awareness of the importance of a healthy lifestyle and limited data on stunted toddlers. Therefore, a more adaptive and sustainable communication strategy is needed to ensure a more effective stunting prevention program.
Co-Authors Farida Nurul Rakhmawati Nasywa Salsabila Nur Aliya Natasyah