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All Journal Fastabiq: Jurnal Studi Islam Journal of Islamic Thought and Contemporary Studies
Al Fahrizal
Universitas PTIQ Jakarta
Religion Arts Humanities Education Law, Crime, Criminology & Criminal Justice

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Integration of Economics Identity and the Concept of Hayatan Tayyibah to Address Hustle Culture: A Qur’anic Perspective Al Fahrizal; Khofawati Khoiriyyah
Journal of Islamic Thought and Contemporary Studies Vol. 02 No. 01 (June 2026)
Publisher : Universitas Islam Cordoba Banyuwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.67008/jk63as25

Abstract

Behind global economic growth lies a workforce that serves as its primary engine, yet is frequently trapped in hustle culture—a work culture that glorifies performative productivity at the expense of psychological well-being. This article identifies fundamental issues in modern work culture that establish incessant busyness as a standard for self-validation; meanwhile, the discourse on Islamic Work Ethic (IWE) tends to remain stagnant at a normative-spiritual level, emphasizing intention and reward without addressing the structural identity crisis of economic actors. Consequently, the economic identity of the Ummah becomes alienated from Qur'anic values and absorbed into the currents of secular materialism. This study aims to reconstruct the Qur’anic work ethic not merely as a theological obligation, but as a solution to the economic identity crisis. This research employs a qualitative method with a library research approach. Data collection was conducted through an inventory of Qur'anic verses related to well-being (specifically Q.S. An-Nahl: 97 and other relevant verses), alongside sociological literature on toxic productivity. Data analysis techniques utilize the Maudhu’i (thematic) Tafsir model by Al-Farmawi, paired with Content Analysis of authoritative commentaries (Tafsir Ibn Kathir and Tafsir Al-Maraghi). Specifically, this research dissects the concept of Hayatan Tayyibah using the analytical lens of Identity Economics by George Akerlof and Rachel Kranton to reformulate the utility function of Muslim workers. The findings indicate that Hayatan Tayyibah offers a reconstruction of economic identity based on Qana'ah (inner contentment) and Barakah (blessings), serving as stabilizing variables in the worker's utility function. In contrast to the exploitative nature of hustle culture, this concept integrates material and spiritual orientations, transforming the perception of work from a pursuit of external validation into a mentally healthy expression of servitude (ubudiyah). This article contributes a new theoretical framework for the development of Islamic Industrial Psychology and offers alternative human resource management policies that prioritize the psycho-spiritual sustainability of workers amidst the pressures of global capitalism.
Transformasi Digital dan Keterbatasan Lembaga dalam Penyiaran Islam: Studi pada Kanal YouTube Masjid Istiqlal TV Al Fahrizal; Muhamad Iqbal; Khofawati Khoiriyyah; Saepul Saepul
FASTABIQ: JURNAL STUDI ISLAM Vol. 6 No. 2 (2025): FASTABIQ: JURNAL STUDI ISLAM
Publisher : Universitas Muhammadiyah Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47281/fas.v6i2.252

Abstract

Masjid Istiqlal TV (MITV), the official YouTube channel of the Istiqlal Mosque, aims to promote Islamic teachings through digital media. However, its content remains conventional and monotonous, failing to engage modern audiences. This study investigates the limited reach of MITV’s content and explores strategies to optimize its digital communication. Employing a qualitative approach with a critical paradigm, data were collected through content observation, YouTube Analytics analysis, and in-depth interviews with the Director of Istiqlal’s Media Development Institute. The findings reveal that 63% of MITV videos document routine religious activities with static production styles and minimal adaptation to audience preferences. Creative limitations are shaped by bureaucratic structures, institutional norms, and a lack of professional digital expertise. Academically, this study contributes to the discourse on digital religion and media logic by highlighting the structural tension between institutional authority and participatory digital culture within state religious institutions. Practically, it recommends transforming content formats, enhancing audience research, and fostering creative collaborations within institutional boundaries to make MITV more dynamic, engaging, and competitive in the contemporary digital da’wah landscape.
Co-Authors Khofawati Khoiriyyah Khofawati Khoiriyyah Muhamad Iqbal Saepul Saepul