Marsha Dhita Pytaloka
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Peran Organisasi Pendukung Partai dalam Komunikasi dan Sosialisasi Politik di Kabupaten Lampung Tengah Marsha Dhita Pytaloka; Hertanto Hertanto; Ari Darmasuti
Birokrasi: JURNAL ILMU HUKUM DAN TATA NEGARA Vol. 4 No. 1 (2026): Maret: Birokrasi: JURNAL ILMU HUKUM DAN TATA NEGARA
Publisher : Sekolah Tinggi Ilmu Administrasi (STIA) Yappi Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/birokrasi.v4i1.2360

Abstract

Political party support organizations play a crucial role in expanding the reach of party activities, particularly in the context of communication and political socialization at the local level. This study aims to examine how party support organizations carry out their political communication function, particularly in channeling and integrating community interests, while also analyzing their contribution to the political socialization process during the 2024 Legislative Elections in Central Lampung Regency. This study used a qualitative approach with a descriptive design. Data were obtained through in-depth interviews with 18 informants, participant observation, and documentation of organizational activities. Data analysis was conducted using an interactive model. The results indicate that party support organizations function as intermediaries between political parties and the community in establishing two-way communication. Furthermore, these organizations are able to absorb community aspirations at the local level and convey political information through a culturally and community-based approach. However, the effectiveness of this role still faces obstacles such as limited resources, low cadre capacity, and weak coordination between organizations. Furthermore, clientelism practices are still found and have the potential to reduce the quality of public political education. This study recommends strengthening organizational governance, increasing the capacity of digital-based cadres, and more systematically integrating supporting organizational networks to strengthen the institutionalization of political parties at the local level.