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All Journal Judikatif: Jurnal Desain Komunikasi Kreatif Arus Jurnal Psikologi dan Pendidikan
Amy Maulid
Institut Seni Indonesia Padangpanjang
Arts Civil Engineering, Building, Construction & Architecture Computer Science & IT Education Industrial & Manufacturing Engineering Mathematics Social Sciences Other

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Pemberdayaan Masyarakat dalam Pemulihan Ekonomi Petani Pascabencana di Nagari Tambangan Kecamatan X Koto Kabupaten Tanah Datar Irja irja; Kendall Malik; Hamdan Akromullah; Amy Maulid; Syafran
Arus Jurnal Psikologi dan Pendidikan Vol 5 No 2: Juni (2026)
Publisher : Arden Jaya Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57250/ajpp.v5i2.2668

Abstract

Penelitian ini bertujuan untuk menganalisis bentuk pemberdayaan masyarakat dalam pemulihan ekonomi petani pascabencana di Nagari Tambangan Kecamatan X Koto Kabupaten Tanah Datar. Bencana alam yang terjadi menyebabkan kerusakan lahan pertanian, menurunnya hasil produksi, terganggunya distribusi hasil pertanian, serta menurunkan tingkat pendapatan masyarakat petani. Penelitian ini menggunakan pendekatan kualitatif dengan metode deskriptif. Teknik pengumpulan data dilakukan melalui observasi, wawancara, dokumentasi, dan Focus Group Discussion (FGD). Informan penelitian terdiri dari pemerintah nagari, kelompok tani, tokoh masyarakat, dan masyarakat petani terdampak bencana. Hasil penelitian menunjukkan bahwa pemberdayaan masyarakat dilakukan melalui pelatihan pertanian produktif, bantuan sarana produksi pertanian, penguatan kelembagaan kelompok tani, pengembangan usaha ekonomi kreatif berbasis hasil pertanian, serta pendampingan pemasaran digital. Faktor pendukung pemberdayaan meliputi partisipasi masyarakat, dukungan pemerintah daerah, dan kerja sama dengan lembaga sosial. Sedangkan faktor penghambat meliputi keterbatasan modal usaha, kerusakan infrastruktur pertanian, dan rendahnya kemampuan teknologi petani. Penelitian ini menyimpulkan bahwa pemberdayaan masyarakat berbasis partisipatif mampu meningkatkan ketahanan ekonomi petani pascabencana dan mempercepat proses pemulihan ekonomi masyarakat.
Reducing Older Generations’ Apprehension Toward QRIS in Traditional Markets: A Visual Communication Approach DIAN FITRIARNI SARI; Rizky Alfadly; Amy Maulid; Yasha Langitta Setiawan; Deby Gemysa Faradiba
Judikatif: Jurnal Desain Komunikasi Kreatif Vol. 8 No. 1 (2026): June Issue
Publisher : fakultas Desain Komunikasi Visual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35134/judikatif.v8i1.282

Abstract

The adoption of QRIS in traditional markets remains uneven, particularly among older generations who experience low digital literacy and high levels of technology anxiety. These barriers are not solely technical but are strongly influenced by psychological factors such as fear of making transaction errors and lack of trust in digital payment systems. This study aims to develop a visual communication strategy to reduce apprehension and improve QRIS adoption among elderly users in traditional market settings. This research employs a qualitative approach using AIDA (Attention, Interest, Desire, Action) model to identify key issues derived from interviews, observations, and open-ended questionnaires. The findings are then translated into design solutions using the AIDA model as a framework for structuring communication strategies. The results indicate that visual communication design plays a significant role in bridging the gap between technological complexity and user understanding. By applying clear visual hierarchy, simplified information flow, trust-building messages, and step-by-step instructional visuals, the proposed design effectively addresses cognitive and emotional barriers. The study concludes that a behavior-oriented visual communication approach contributes to enhancing perceived ease of use and user confidence, reducing technology anxiety, and strengthening behavioral intention to adopt QRIS.
Co-Authors Deby Gemysa Faradiba Dian Fitriarni Sari Hamdan Akromullah Irja Irja Kendall Malik Rizky Alfadly Syafran Yasha Langitta Setiawan