Muhammad Amar Khana
Universitas Islam Negeri Sunan Gunung Djati Bandung

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INFLUENCE OF SPAN-UM PTKIN PUBLICATION STRATEGY ON BRAND AWARENESS: CASE STUDY ON NEW STUDENTS OF UIN SUNAN GUNUNG DJATI BANDUNG Tedi Priatna; Muhammad Amar Khana
Jurnal Isema : Islamic Educational Management Vol. 10 No. 2 (2025): Jurnal Islamic Educational Management
Publisher : Laboratorium Jurusan S1 Manajemen Pendidikan Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/isema.v10i2.51386

Abstract

This study aims to examine the influence of the publication strategy of SPAN-UM PTKIN on the brand awareness of State Islamic Religious Universities (PTKIN) (Case Study on New Students of UIN Sunan Gunung Djati Bandung). This study uses a quantitative approach. The data collection technique involves preparing a pre-designed statement arrangement in the form of a questionnaire survey through Google Form using a five-point Likert scale. The population surveyed in this study consisted of all new students in the Class of 2025 at UIN Sunan Gunung Djati Bandung. Meanwhile, the sample in this study consisted of 318 people selected using a non-probabilistic technique. This study tested the hypothesis using the Partial Least Squares Structural Equation Modeling technique. The results of the study show that the publication strategy of SPAN-UM PTKIN affects PTKIN's brand awareness. The implications of this result are significant for institutions involved in implementing and promoting Islamic higher religious education in Indonesia. It underscores the importance of strengthening digital publications by the SPAN-UM PTKIN committee in collaboration with the university's public relations.
Management of Facilities and Infrastructure Development for Educators and Education Personnel at MTsN 11 Majalengka Dwi Ajeng Maulidya Makalao; Aan Diana; Dian Salshabila; Muhammad Amar Khana
Jurnal Ilmiah Iqra' Vol 18, No 1 (2024)
Publisher : IAIN Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30984/jii.v18i1.2949

Abstract

Management of Facilities and Infrastructure Development for Educators and Education Personnel at MTsN 11 Majalengka. This study aims to comprehend and assess facilities and infrastructure management at MTsN 11 Majalengka. Although management has been performing well, several issues must be addressed. These issues include a need for more papers from the principal and a need for computer facility maintenance. The learning process needs to be improved as a result of this mismatch. The study employs a qualitative technique as well as a descriptive strategy. The principal, staff, and subject teachers' data and management of educational facilities and infrastructure can yield benefits. The facility and infrastructure management of MTsN 11 Majalengka has been working smoothly. However, there are still some issues that need to be improved