Claim Missing Document
Check
Articles

Found 2 Documents
Search

The Influence Of Supporting Environment On The Independence Of Millennial Farmers Participating In The Yess Program In Sukabumi District: PENGARUH LINGKUNGAN PENDUKUNG TERHADAP KEMANDIRIAN PETANI MILENIAL PESERTA PROGRAM YESS DI KECAMATAN SUKABUMI risma risma; Ema Hilma Meilani; Endang Tri Astutiningsih
Agrifarm : Jurnal Ilmu Pertanian Vol 15 No 1 (2026): July
Publisher : Universitas Widya Gama Mahakam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24903/ajip.v15i1.4001

Abstract

The Youth Entrepreneurship and Employment Support Services (YESS) Program is a youth development program in the agricultural sector aimed at enhancing the capacity of millennial farmers. However, the low rate of young farmer regeneration and the limited supporting environment remain challenges in agricultural development. This study aims to analyze the relationship between the supporting environment and the independence of millennial farmers participating in the YESS Program in Sukabumi District. The study employed a quantitative approach using the Structural Equation Modeling–Partial Least Squares (SEM-PLS) method. Purposive sampling was used to select 45 respondents. The results showed that the supporting environment had a positive and significant relationship with millennial farmers’ independence, with a path coefficient value of 0.796 and a p-value of 0.000. The findings also indicated that millennial farmers who received better supporting environments tended to have higher levels of independence. The supporting environment variable was measured through indicators of partnership development, rural youth mobilization, and agricultural youth policy. This study provides empirical contributions to the development of millennial farmer studies by examining the role of the supporting environment within the context of the YESS Program using the SEM-PLS approach. Therefore, strengthening partnerships, rural youth mobilization, and agricultural youth policies is necessary to support the sustainability of millennial farmers in the agricultural sector.
Persepsi Konsumen terhadap Kualitas Beras Organik Hervila Nuranisa; Amalia Nur Milla; Ema Hilma Meilani
KUBIS Vol 6 No 01 (2026): Mei
Publisher : Program Studi Agribisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56013/kub.v6i01.5877

Abstract

Meningkatnya kesadaran masyarakat terhadap kesehatan, keamanan pangan, dan kelestarian lingkungan mendorong berkembangnya konsumsi beras organik. Persepsi konsumen terhadap kualitas produk menjadi salah satu faktor penting dalam mendukung daya saing dan pengembangan pasar beras organik. Penelitian ini bertujuan untuk mendeskripsikan persepsi konsumen terhadap kualitas beras organik berdasarkan atribut warna, kadar patahan, kebersihan dari benda asing, aroma, dan tekstur setelah dimasak, serta kualitas beras organik secara keseluruhan. Penelitian dilaksanakan di Desa Cibatu, Kecamatan Cikembar, Kabupaten Sukabumi menggunakan pendekatan kuantitatif dengan metode survei. Responden penelitian berjumlah 33 orang konsumen beras organik merek “PEDOPISAN” yang dipilih menggunakan teknik snowball sampling. Data dikumpulkan melalui kuesioner dan analisis menggunakan statistik deskriptif. Hasil penelitian menunjukkan bahwa konsumen memiliki persepsi yang positif terhadap kualitas beras organik yang diproduksi di Desa Cibatu. Atribut warna dan kebersihan dari benda asing memperoleh penilaian paling baik, sedangkan kadar patahan, aroma, dan tekstur setelah dimasak juga dinilai telah memenuhi harapan konsumen. Temuan ini menunjukkan bahwa beras organik yang dipasarkan telah mampu memenuhi harapan konsumen dari aspek kualitas fisik dan sensori. Persepsi yang positif tersebut dapat menjadi dasar dalam upaya peningkatan mutu produk, penguatan daya saing, dan pengembangan usaha beras organik lokal secara bekelanjutan.