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All Journal Geosfera: Jurnal Penelitian Geografi Jurnal Abdimas Terapan
Budiyanto Ahaliki
Jurusan Teknik Informatika, Fakultas Teknik, Universitas Negeri Gorontalo
Agriculture, Biological Sciences & Forestry Computer Science & IT Earth & Planetary Sciences Education Engineering Environmental Science Immunology & microbiology Social Sciences Other

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Optimalisasi BUMDes melalui Integrasi E-Commerce dan Branding Digital untuk Meningkatkan Ekonomi Desa Sri Ayu Ashari; Arif Dwinanto; Mukhlisulfatih Latief; Rampi Yusuf; Budiyanto Ahaliki; Abd Aziz Bouty; Dian Novian; Salahuddin Olii; Bait Syaful Rijal; Ihsanulfu’ad Suwandi; Haeriani H
Jurnal Abdimas Terapan Vol. 5 No. 2 (2026): JURNAL ABDIMAS TERAPAN (MEI)
Publisher : Program Vokasi Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56190/jat.v5i2.121

Abstract

Kegiatan optimalisasi BUMDes melalui e-commerce dan branding digital dilatarbelakangi oleh belum optimalnya pengelolaan Badan Usaha Milik Desa (BUMDes) dan rendahnya literasi digital masyarakat dalam memanfaatkan teknologi sebagai sarana pengembangan ekonomi. Tujuan utama program ini adalah mengaktifkan kembali fungsi kelembagaan ekonomi desa melalui penguatan kapasitas sumber daya manusia, penerapan manajemen usaha berbasis digital, dan integrasi produk lokal ke dalam ekosistem e-commerce. Metode pelaksanaan kegiatan mencakup empat tahapan, yaitu: (1) persiapan; (2) pelaksanaan; (3) implementasi; serta (4) evaluasi dan keberlanjutan. Hasil kegiatan menunjukkan rata-rata peningkatan kompetensi peserta sebesar 72% pada aspek manajemen usaha dan digital marketing. Sebanyak 10 akun toko online berhasil diaktifkan di platform Shopee dan Tokopedia, serta terbentuk lima kader digital desa sebagai motor keberlanjutan program. Selain itu, BUMDes “Bakti Mandiri” kini telah aktif kembali dan mengelola dua unit usaha berbasis digital dengan sistem pencatatan keuangan daring. Luaran yang dihasilkan mencakup laporan akhir pengabdian, modul pelatihan digitalisasi usaha desa, identitas visual dan logo BUMDes, serta publikasi artikel populer dan video dokumentasi kegiatan. Secara keseluruhan, program ini telah memberikan dampak positif terhadap peningkatan kapasitas ekonomi masyarakat desa, memperkuat kolaborasi antara perguruan tinggi dan pemerintah desa, serta membentuk ekosistem ekonomi digital yang berkelanjutan di tingkat lokal.
Analisis Pola Penanganan Sampah Rumah Tangga dan Distribusi Infrastruktur Persampahan di Kota Gorontalo Sri Maryati; Budiyanto Ahaliki; Rahmat Taufik R.L Bau; Hermila A; Adnan Engelen
Geosfera: Jurnal Penelitian Geografi Vol 4, No 1 (2025): Geosfera : Jurnal Penelitian Geografi
Publisher : Universitas Negeri Gorontalo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37905/geojpg.v4i1.34654

Abstract

Urban waste is a complex environmental issue, particularly in mid-sized cities like Gorontalo City, where the increase in generation is disproportionate to the capacity of management infrastructure. This study aims to analyze household waste management patterns and evaluate the distribution of waste infrastructure. A descriptive quantitative approach was used through a stratified sampling survey of 400 households in nine sub-districts. The results showed that 46.5% of respondents rely on Government Environmental Agency services, while 15% still burn waste and 6.3% dispose of it in rivers or vacant lots. Thirty-three percent of respondents assessed irregular collection, with service disparities clearly visible between central and outlying sub-districts. An analysis of infrastructure distribution revealed uneven distribution of recycling waste management units, with Kota Selatan sub-district lacking such facilities. Community suggestions emphasized the addition of fleets, segregated recycling waste management units, education, waste banks, and the use of digital technology. This study concluded that successful waste management is determined not only by technical aspects but also by regulations, institutions, education, and community participation.
Co-Authors Abd Aziz Bouty Adnan Engelen Arif Dwinanto Bait Syaful Rijal Dian Novian Haeriani H Hermila A Ihsanulfu’ad Suwandi Mukhlisulfatih Latief Rahmat Taufik R.L Bau Rampi Yusuf Salahuddin Olii Sri Ayu Ashari Sri Maryati