Article Per Year (5 Year)
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All Journal DIJB (Diponegoro International Journal of Business)
Christina Heti Tri Rahmawati
Management Department, Sanata Dharma University, Indonesia
Decision Sciences, Operations Research & Management Economics, Econometrics & Finance

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The economic implications of personality traits on investment behaviour: Evidence from an emerging market with sustainability orientation M Musaroh; Karthikeyan Parthasarathy; Christina Heti Tri Rahmawati
Diponegoro International Journal of Business Vol 9, No 1 (2026)
Publisher : Department of Management | Faculty of Economics and Business | Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/dijb.9.1.2026.95-111

Abstract

This study investigates the economic implications of personality traits for individual investment Behaviour in an emerging market context, focusing on the Indonesia Stock Exchange. Specifically, it examines how emotional stability and prudence trait influence investment Behaviour, and how sustainability orientation moderates these relationships. Using data collected from 242 individual investors and analysed through Structural Equation Modelling–Partial Least Squares (SEM-PLS), the results show that emotional stability has a significant positive effect on investment Behaviour, while prudence trait does not directly influence them. However, sustainability orientation strengthens the role of emotional stability and alters the effect of prudence trait. These findings provide practical insights for financial managers and policymakers to better understand Behavioural drivers of sustainable investment in emerging markets.
Co-Authors Karthikeyan Parthasarathy M Musaroh