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All Journal Jurnal Ekonomi dan Perbankan Syariah Greenation International Journal of Law and Social Sciences
Arif Haryadi
Universitas Paramadina, Jakarta, Indonesia.
Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Social Sciences

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Economic Transformation Toward Islamic Economics Handi Risza; Arif Haryadi
Jurnal Ekonomi dan Perbankan Syariah Vol 13, No 2 (2025): Journal of Islamic Economics and Banking
Publisher : Institut Agama Islam (IAI) SEBI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61111/jeps.v13i2.653

Abstract

Various scientific circles carry many socio-economic criticisms of Neoclassical economics, which reflect a failure in thinking, education, research, and policy-making that rely on Neoclassical economics. The Neoclassical economic school, which relies on economic freedom and believes too much in the superiority of market mechanisms, actually creates the danger of exploiting strong countries against weak countries, strong people against weak (marginalized) people, and aspects of morality are considered unimportant. Poverty, inequality in income distribution, environmental damage, the development of a culture of materialism and hedonism, and other social pathologies can be attributed to the peak of Neoclassical economics. Economics must be returned to its roots, namely knowledge that is based on divine values (rabbaniyah) where there is a balance between positive and normative goals to be achieved. The process of achieving human welfare still refers to the values and norms that apply in society. Thus, human welfare and happiness apply both individually and socially. The economy will return to its original function, namely providing a decent living for the community based on divine and human values within it.
The Influence of Halal Knowledge, Islamic Religiosity, and Attitude on Halal Purchase Decisions Moderated by Purchase Intention Among Generation Z Handi Risza; Sudarmawan Sudarmawan; Arif Haryadi
Greenation International Journal of Law and Social Sciences Vol. 4 No. 3 (2026): (GIJLSS) Greenation International Journal of Law and Social Sciences (July - Au
Publisher : Greenation Research

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/gijlss.v4i3.948

Abstract

Research Originality: This research provides a novel perspective by positioning purchase intention as a moderating variable in halal consumer behaviour, contributing to the growing literature on Islamic marketing and behavioural decision-making. The rapid growth of the halal industry has transformed halal products from a purely religious necessity into a global lifestyle phenomenon. Generation Z, characterized by high digital literacy and strong social media exposure, represents a strategic segment in the halal market. Research Objective: This study aims to analyse the influence of halal knowledge, Islamic religiosity, and attitude on halal purchase decisions among Generation Z consumers, while examining the moderating role of purchase intention in strengthening the relationships between these variables. Research Method: This research explores how halal knowledge, Islamic religiosity, and consumer attitudes influence purchasing decisions for halal products, while examining the moderating role of purchase intention among Generation Z. A survey-based quantitative method was applied, involving 300 Muslim respondents aged between 17 and 27 in Indonesia. Data analysis was conducted using SEM-PLS. Result: The findings demonstrate that all three antecedent variables—knowledge, religiosity, and attitude—significantly affect purchasing decisions. Moreover, purchase intention strengthens the impact of these variables, acting as a critical link between internal motivations and actual behaviour. Among the predictors, religiosity exerts the strongest influence. These results indicate that although cognitive understanding and positive perceptions are important, behavioural intention plays a decisive role in shaping real purchasing actions. This study enriches consumer behaviour literature by integrating moderating effects into the TPB framework and offers strategic insights for halal market stakeholders targeting younger consumers. Implication: This study contributes to the extension of the Theory of Planned Behaviour (TPB) by incorporating moderating effects and provides practical insights for halal industry stakeholders targeting Generation Z.
Co-Authors Handi Risza Sudarmawan Sudarmawan