Article Per Year (5 Year)
p-Index From 2021 - 2026
0.23
P-Index
This Author published in this journals
All Journal LOKATARA SARASWATI
Ni Kadek Adelia Ega Pratiwi
Universitas Mahasaraswati Denpasar
Economics, Econometrics & Finance Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Social Sciences

Published : 1 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search

 1 
PELAKSANAAN PENGABDIAN KEPADA MASYARAKAT MELALUI SINERGI DENGAN PADMA RESORT UBUD SEBAGAI UPAYA PENINGKATAN KOMPETENSI SDM I Gusti Ayu Vina Widiadnya Putri; Ni Kadek Adelia Ega Pratiwi
LOKATARA SARASWATI Vol 5 No 1 (2026): Lokatara Saraswati: Jurnal Pengabdian kepada Masayarakat
Publisher : Fakultas Bahasa Asing

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The tourism industry plays a significant role in Indonesia's economic growth, with the hospitality sector serving as one of its main pillars. Although Padma Resort Ubud has established high service standards, the hotel still faces challenges in maintaining consistent hospitality values and staff competence in handling guest complaints professionally and empathetically. This community service activity aims to improve service quality through training based on the Service Quality Theory (Parasuraman, Zeithaml, & Berry, 1985) and Emotional Labor (Hochschild, 1983). The method used is a descriptive qualitative approach with a case study design, involving participatory observation and semi-structured interviews. The results show a significant improvement in staff ability to apply active listening skills, empathetic communication, and emotional management during service interactions. Furthermore, regular briefings and continuous evaluation have proven effective in maintaining service consistency and fostering a more professional work culture. This activity demonstrates that strengthening the dimensions of empathy, responsiveness, and the practice of emotional labor can significantly enhance service quality in the hospitality sector.
Co-Authors I Gusti Ayu Vina Widiadnya Putri