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All Journal Jurnal Ilmu Manajemen Dan Pendidikan
Aprilinda Putri Rieyani
Universitas Putra Indonesia “YPTK” Padang
Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice

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Peran Manajemen SDM dalam Mendukung Kinerja UMKM: Studi pada Keripik Balado 4x7 Kota Padang Aprilinda Putri Rieyani; Nia Ramdhani Fitri; Jihan Dwi Salzabilla; Muhammad Zacky Yuvan Ramadhan; Muhammad Febrian; Chintya Ones Charli
Jurnal Ilmu Manajemen dan Pendidikan | E-ISSN : 3062-7788 Vol. 3 No. 2 (2026): Juli - September
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62379/jimp.v3i2.2291

Abstract

Micro, Small, and Medium Enterprises (MSMEs) play an important role in promoting regional economic growth and creating employment opportunities. One of the key factors influencing MSME performance is effective human resource management (HRM). This study aims to analyze the role of human resource management in supporting the performance of Keripik Balado 4x7 MSME in Padang City. The research employed a descriptive qualitative approach. Data were collected through observation, interviews, and documentation involving the business owner and employees. The findings indicate that the implementation of HRM functions, including recruitment, employee training, job allocation, motivation, and performance evaluation, has contributed positively to productivity, product quality, and customer service. However, several challenges remain, such as the limited number of employees and the lack of structured employee competency development programs. Therefore, improving human resource management practices is essential to enhance competitiveness and ensure the long-term sustainability of the business.
Co-Authors Charli, Chintya Ones Jihan Dwi Salzabilla Muhammad Febrian Muhammad Zacky Yuvan Ramadhan Nia Ramdhani Fitri