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All Journal Journal of Humanities and Social Studies
Kevin Rasyid Sabili Nasution
Program Studi Ilmu Komunikasi, Fakultas Ilmu Sosial, Universitas Islam Negeri Sumatera Utara
Arts Humanities Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Social Sciences

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Virtual Ethnography: Digital Activism Against Non-Binary Gender On Social Media Platform X Kevin Rasyid Sabili Nasution; Fakhrur Rozi
JHSS (JOURNAL OF HUMANITIES AND SOCIAL STUDIES) Vol 9, No 2 (2025): Journal of Humanities and Social Studies
Publisher : UNIVERSITAS PAKUAN

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33751/jhss.v9i2.11982

Abstract

This article analyses digital activism that rejects non-binary gender identities on Social Media Platform X, considering how online activity can reshape social norms and traditional values in Indonesia. This study employs a qualitative methodology with a virtual ethnographic approach to observe and analyse the behaviour and interactions of social media users concerning non-binary gender issues. Data were collected through post analysis and direct observation of user tweets that formed part of ongoing online discussions. The research provides insight into how non-binary narratives are widely rejected. Findings reveal that digital activism opposing non-binary gender identities often relies on narratives rooted in traditional and religious values, reflecting a broader disapproval of non-binary gender recognition. Social media serves as a catalyst for high engagement and further reinforces the polarisation of these views.
Co-Authors Fakhrur Rozi